上海阿拉后花园论坛

[Autohome Changzhou Discount Promotion Channel] Exciting good news! Models are undergoing a compelling promotion in Changzhou, bringing real benefits to consumers. At present, the maximum discount limit of Mercedes-Benz GLE is as high as 180,600 yuan, which makes the original minimum selling price of 519,300 yuan models now have the opportunity to start at a more competitive price. If you are interested in Mercedes-Benz GLE, don’t miss this once-in-a-lifetime car buying opportunity. To take advantage of this price reduction, just click the "Check Car Price" button below, let’s get more generous car buying discounts together.

As a representative of luxury medium and large SUVs, the exterior design of the Mercedes-Benz GLE fully reflects the elegance and power of the Mercedes-Benz brand. The front face is designed with a family-style classic design, and the iconic star emblem grille is like a starry spot, highlighting the noble pedigree of Mercedes-Benz. The smooth body design shows strength and movement, and the combination of a tough waistline and a full rear makes the overall style both luxurious and sporty. Large-sized wheels and exquisite chrome decoration all reflect the exquisite craftsmanship and extraordinary taste of the GLE.

With its elegant and dynamic side lines, the Mercedes-Benz GLE presents a refined luxury temperament. The body size is 4927mm x 2018mm x 1797mm, and the wheelbase reaches 2995mm. This body ratio not only guarantees the spacious interior space, but also gives the body a solid visual effect. With a front wheelbase of 1679mm and a rear wheelbase of 1728mm, this balanced wheelbase distribution improves driving stability and handling. Remarkably, it is equipped with 275/55 R19-size tires, which are very dynamic with tires and rims. Whether on city streets or on suburban roads, it shows exceptional driving performance and aesthetic experience.

The interior design of the Mercedes-Benz GLE is known for its luxury and technological sense, using exquisite leather materials to create a distinguished atmosphere for the driver. The steering wheel is wrapped in leather, which not only feels comfortable, but also has manual up and down and front and rear adjustment functions, which is convenient for the driver to personalize. The center console is equipped with a 12.3-inch high definition touch screen, integrated multimedia system, navigation and phone functions, providing a convenient control experience for the driver. In terms of seats, whether it is the main driver or the co-pilot, it supports front and rear, backrest, high and low multi-directional adjustment, and is equipped with heating and ventilation functions to ensure the comfort of passengers. In addition, the car is also equipped with Type-C interfaces, including front and rear rows, as well as wireless charging functions of mobile phones, to meet the needs of passengers’ electronic devices. The seat is made of imitation leather, and the details reflect Mercedes-Benz’s pursuit of quality.

The Mercedes-Benz GLE is equipped with a powerful 2.0T engine with a maximum power of 190 kW and an output of 258 horsepower. The torque performance of this engine is also excellent, bringing 400 Nm of torque to the vehicle. With a 9-speed automatic transmission, the Mercedes-Benz GLE can provide smooth power transmission and excellent performance during driving.

Summarizing the views of Autohome owners, the exterior design of the Mercedes-Benz GLE not only highlights its calm and atmospheric style, but also is as stable and powerful as an elephant, exuding irreplaceable elegance and solemnity. The owner is full of praise for the iconic front of the car, believing that its large logo and the surrounding small three-pronged logo together create a unique visual charm, which has become a powerful symbol of the owner’s identity and status in business occasions and daily driving. It can be said that the Mercedes-Benz GLE has won deep trust and praise from owners with its excellent design and strong aura.

On the evening of September 22, Changan Qiyuan E07 opened the pre-sale at a price of 24.99-31 9,900 yuan. Dongfeng Qiyuan provided six benefits for the pre-sale users, including the first owner of the vehicle and Sandian lifetime quality assurance, Changan high-end smart driving for life Free, empty suspension worth 20,000 yuan + CDC limited gift, etc.

Changan Qiyuan E07 is positioned as a medium and large SUV, with a length, width and height of 5045/1996/1695mm and a wheelbase of 3120mm.

The front face of the new car adopts a closed design, and the through-type light group is composed of strip-shaped light strips and C-shaped light strips. The overall body lines are mostly designed with straight lines, and the style is relatively tough.

The most outstanding feature is, of course, the tailgate of Changan Qiyuan E07. According to Changan, this tailgate allows the E07 to be adjusted between the SUV and the pickup truck through the free transformation of components such as dome glass, seats, partitions, bottom-up tailgate, and suspension.

According to Changan, the car of Changan Qiyuan E07 has an openable size of 1.2m * 2m, allowing the trunk to expand and deform, shuttling back and forth between the SUV and the pickup truck. At the same time, after opening, the trunk space can also hover at any position during the opening process.

The Changan Qiyuan E07, based on the Changan SDA architecture, uses an 800V silicon carbide platform and currently has two power forms:

Among them, the new car range extension version is equipped with a new generation of range extension platform developed by Changan Station – Changan Tianyu Smart Range Extension.

The components of this system include a Blue Whale 3.0 engine, a 39kWh Golden Bell battery, a 1.5T range extender with a maximum power of 105kW, a CLTC pure electric range of 180km/200km, and a comprehensive range of over 1000km.

Pure electric models are divided into two-wheel drive and four-wheel drive versions, each equipped with a 90kWh battery pack. According to previous MIIT information, the two-wheel drive version has two maximum powers, 156kW and 165kW respectively; the maximum power of the front and rear motors of the four-wheel drive version is 188/252kW.

Although Changan Qiyuan did not fully disclose the battery life of the new car, according to its introduction, the new car has a cruising range of over 650km and can be charged for 365km in 15 minutes, achieving an average driving efficiency of 92% under CLTC conditions and a maximum system efficiency of ≥ 95.5%.

In terms of intelligence, there are five screens in the Changan Qiyuan E07, including a 28.86-inch AR-HUD central control screen, a passenger screen, and a rear dual screen.

The car system of the new car can not only meet the needs of users through software, but also open up the definition capabilities of the new car to users, in addition to the brakes, accelerators, and steering wheels involved in safety regulations.

To this end, Changan Qiyuan E07 provides three programming methods: one is to program the scene through the AI voice model, the other is to use Torah drag building block programming, even children can easily get started, the third is to provide professional developers Programmer-level programming, open more than 1300 API interfaces, global developers can design programs according to user requests and upload to Changan Topspace APP.

On the smart driving, Changan Qiyuan E07 will be equipped with Changan’s self-developed high-end smart driving system, with functions such as high-speed piloting, automatic obstacle avoidance, valet parking, and self-service lane change overtaking.

The intelligent driving of the new car not only allows the vehicle to go by itself, but also automatically adjusts the suspension stiffness and height according to the current road conditions and driving mode, with the help of air springs and the CDC intelligent electronic control system.

Changan Xi will Qiyuan E07 into a flexible and changeable SUV, many people call it "China’s version of Cybertruck", want to "multi-role" Changan Qiyuan E07, will you be the "China’s version of Cybertruck"?

(End)

　　Rural scenery of Sikou Town, Wuyuan County, Jiangxi Province.
　　Photo by Edward

　　With the steady progress of China’s livable and suitable industries and the construction of beautiful rural areas, the people’s sense of gain, happiness and security continues to improve. Many foreigners who study, work and live in China have witnessed the positive results achieved by the high-quality development of China’s agriculture and rural areas.

　　"The pleasant life in the Chinese countryside is yearning for"

　　"Under the warm sunshine, children are running on the field paths, the elderly are leisurely basking in the sun, and the comfortable life in the Chinese countryside is yearning for people." Zeng Jiayi, secretary general of the Vietnam International Students Alumni Association of Guangdong University of Foreign Studies, often watches videos about rural life in China on the short video platform. "Some show beautiful landscapes, and some teach me how to grow vegetables and cook, which is very interesting."

　　Zeng Jiayi studied in China in 2011. While studying abroad, she learned about vegetable planting technology in Qingyuan City, Guangdong Province, and participated in the Harvest Festival activities in Ruyuan Yao Autonomous County, Shaoguan City, Guangdong Province. "The celebration of the Harvest Festival left a deep impression on me. I not only experienced the colorful culture of the Yao people, but also felt the great achievements of China’s poverty reduction," she said.

　　When participating in social practice in Ruyuan Yao Autonomous County, Zeng Jiayi saw the local village team promoting rural infrastructure building, revitalizing "mountains and paddy fields" resources, taking industrial poverty alleviation as one of the main measures to increase the income of poor households, trying to increase the added value of agricultural products, opening up more sales channels for agricultural products, and effectively increasing the income of local villagers. "Today, from poverty reduction to comprehensive rural revitalization, China’s rural construction keeps pace with the times and continues to make new achievements," Zeng Jiayi said.

　　After graduating from university, Tsang has been working in brand marketing, often traveling between Vietnam and China. She has noticed that in recent years, Vietnam’s high-quality agricultural products have become more and more common in the Chinese market, and fruits produced in China have also been welcomed in the Vietnamese market. According to Chinese customs data, the trade volume of agricultural products between China and Vietnam was 78.93 billion yuan in the first 11 months of 2023. "Vietnam and China are both facing the task of modernizing agriculture and rural areas. Relying on the Vietnam-China Joint Committee on Agricultural Cooperation, China-ASEAN Agricultural Cooperation Forum and other institutional platforms, Vietnam-China agricultural cooperation is benefiting more people in both countries," said Tsang Jiayi.

　　"General increase in farmers’ awareness of the use of agricultural machinery and technology"

　　After graduating with PhDs from Chinese universities, Pakistani students Hyde and Naeem chose to stay in China and work at Qujing Teachers’ College in Yunnan Province. They both made honeybees their research direction.

　　The sky is blue, the white walls and green tiles of Shengguan Tun Village, Xiaoxiang Street, Qilin District, Qujing City are full of spring. In the afternoon, when bees are active, Hyde and Naim, accompanied by their Chinese partners, go along the narrow ridge to check on the beehives.

　　Over the years, Hyde and Naim have been both witnesses and participants in the comprehensive rejuvenation of rural China. Last year, Hyde’s team found a strawberry farmer in Shilin Yi Autonomous County, Kunming City, to conduct a bumblebee pollination experiment. In less than half a year, strawberry production increased by more than 14%, the number of deformed fruits fell sharply, and the taste was better.

　　"It looks like they are all bees, but there is a difference." Hyde opened the hive and said, "The Chinese bees are raised here, and they have a strong ability to collect honey, but there is a disadvantage in pollination. If you want to increase the yield of the surrounding crops, you can keep a few more boxes of bumblebees."

　　Mr. Naim added that the value of bumblebees was becoming increasingly apparent as more and more places developed facility agriculture. "Especially for greenhouses, bumblebees have more advantages than Chinese honeybees. Current research shows that the dense fluff on bumblebees improves pollination efficiency and has broad application prospects." The use of bumblebees also helps to "develop agriculture with quality and green agriculture" because bumblebees are very sensitive to pesticides. To use bumblebees for pollination, pesticides must be used scientifically.

　　In recent years, agricultural investment in Yunnan province has continued to grow, and the proportion of agricultural facilities has continued to increase. From vegetables such as tomatoes and eggplants to berries such as strawberries and blueberries, more and more companies need bees to help pollinate. Hyde has traveled a lot because of research needs. "I have observed a general increase in farmers’ awareness of using agricultural machinery and technology," Hyde said.

　　Over the years, Shengguan Tun Village has built brick-and-concrete houses, the village’s hardened roads extend to every household, and people have opened cafes and started small businesses. Tourists flock to the village every holiday. Walking through Shengguan Tun Village, Hyde lamented that it is because of the huge investment of the Chinese government in agriculture and rural areas that his research can be carried out smoothly.

　　It is understood that Qujing Normal University and Pakistan’s National Agricultural Research Center have established a good cooperative relationship. "A lot of Chinese research results have been shared in Pakistan, and the two sides are still docking joint research projects recently," said Hyde. "Knowledge knows no borders, and Chinese research results are also promoting the development of Pakistan’s agriculture."

　　"Tourism and ecological protection bring tremendous changes to rural China"

　　The white wall is covered with a horse head wall, and the back corridor hangs a lattice window. While traveling in Wuyuan, Jiangxi Province, Edward, an Englishman, was attracted by the ancient village of Sixiyan, Sikou Town, which is very characteristic of traditional Chinese culture. "I have been interested in Chinese culture since I was a child. Wuyuan has a long history and profound cultural heritage. It has unique Huizhou architecture, and there is a simple and elegant atmosphere everywhere," Edward said.　　　　　　　　

　　The vigorous development of the homestay industry has injected fresh energy into Wuyuan’s tourism industry, and has also avoided the ancient buildings from being abandoned and damaged due to long-term vacancy, effectively protecting the traditional culture of Wuyuan. In 2015, in Sixi Yancun, Edward and his girlfriend Liao Minxin transformed a nearly abandoned Huizhou-style ancient house into a homestay that integrates Chinese and English styles, and named it "Tianjing Sand". In the spring of 2017, the restoration project of the ancient house was completed. Edward and Liao Minxin held a Chinese wedding with the traditional wedding customs of Wuyuan, witnessed by relatives, friends and local villagers at home and abroad. " Most of the guests of "Tianjing Sand" are foreigners. Edward warmly introduced the traditional culture of Wuyuan to each visitor, taking them to visit the local ancient villages, visit the traditional market, and experience intangible cultural relics such as banlong lanterns. "Tianjing Sand" has become a small window to spread the traditional Chinese rural culture to the world.

　　As the exchanges grew, a new idea sprang up in Edward’s mind. In Qiantan Village, not far from Sixi Yan Village, the clear river bypasses the village, the tea gardens on the shore are neat and green, and the grass is lush on the hillside not far away. Every time I pass here, Edward always has a feeling of returning to the British countryside. "I want to build an English-Chinese cultural exchange base here, and this idea is more and more strong in my heart." Edward said his idea has also been supported by the local government.

　　From site selection to design, Edward makes full use of the natural landscape pattern, cleverly combining the beauty of Chinese countryside with exotic holiday style. In April 2021, the British-style homestay "Victoria Manor" built by him and local craftsmen in Wuyuan officially opened. Sullivan and Mark from the United Kingdom opened an oil painting studio in the manor, and local farmers in Wuyuan opened an exhibition of traditional farming culture. Visitors can eat pizza here, as well as taste roast duck and Malatang.

　　Edward has witnessed the growth of Sikou Town from an ordinary Chinese township to a popular rural tourist resort. In recent years, Wuyuan County has deeply implemented the concept that green waters and green mountains are golden mountains and silver mountains, and innovatively launched special measures such as recruiting ancient buildings "protectors", forest redemption (replacement) and tea price index insurance for the world. With the model of "company + scenic spot + farmer", it has added new vitality to the local economic development.

　　"The bumper harvest in the fields and the smiles of the local farmers made me deeply feel that tourism and ecological protection have brought great changes to the Chinese countryside." Edward said that the life he once dreamed of – baking bread in the tea garden in the spring, playing guitar on the river in the summer, picking in the fields in the autumn, and heating by the fireplace in the winter – has become a reality in the Chinese countryside. In his opinion, "ancient traditions and modern innovation are intertwined, which is why the Chinese countryside is full of vitality and constantly blooming charm."

　　People’s Daily (March 24, 2024)

　　In 2014, the top leaders of the General Secretary of the CPC Central Committee, the President of the State, and the Chairperson of the Central Military Commission made important instructions in the report jointly submitted by the Zhejiang Provincial Party Committee and Tsinghua University: "The exploration and practice of the Zhejiang Tsinghua Yangtze River Delta Research Institute over the past 10 years shows that provincial-school cooperation is an effective model for optimizing the allocation of scientific and technological resources, promoting the transformation of scientific and technological achievements, and achieving the integration of science and technology and economy. We hope to summarize experience, make persistent efforts, continuously consolidate the achievements of provincial-school cooperation, comprehensively deepen the reform of the scientific and technological system, and strive to build the Yangtze River Delta Research Institute into a new innovation carrier with advanced level, and make greater contributions to promoting the construction of the regional innovation system

　　Since its establishment 20 years ago, the Yangtze River Delta Research Institute has encouraged the development of scientific research projects in the market, emphasizing that innovation should be guided by application and industrialization.

　　The Yangtze River Delta Research Institute takes the application needs of enterprises as the starting point, gives full play to its own advantages of innovation elements, acts as both a think tank and a promoter, and in-depth cooperation with enterprises fills the "last mile" between scientific research and industrial application.

　　The Yangtze River Delta Research Institute, as a new type of innovation carrier, has precisely played the role of "bridge" and "commando" from basic research in universities to product development in enterprises, completing the transformation of "enterprises want to do it but can’t do it, venture capitalists want to invest but don’t dare to invest, and governments want to do it but can’t do it".

　　The Yangtze River Delta Research Institute not only focuses on individual innovation projects and enterprises, but also builds an industrial ecosystem in a chain by fully integrating the superior resources of the government, universities, and R & D institutions to "build a research institute, an industrial park, and a specialized fund."

　　From a company’s demand, to the development and application of a series of technologies, to the successful listing of a product… In Huang Kaisheng’s opinion, the demand innovation-driven theory and technological innovation, the "Ten Hundred Thousand Project" reflects the role of enterprises as the main body of innovation, and is also a vivid practice of the Yangtze River Delta Research Institute to build an innovation chain around the industrial chain to serve market demand.

　　The Yangtze River Delta Research Institute hopes to deeply connect the innovation resources of the Yangtze River Delta Research Institute with industrial innovation through the "Deep Roots Plan", fully empower industrial development, and gradually form a standardized and replicable process for the transformation of innovative achievements.

　　Text | "Outlook" Newsweek reporter Shi Xiangzhou, the former name of Shang, Qian Peshan, Gu Xiaoli

　　The "two skins" of scientific research and industry have always been an important constraint restricting our country’s innovation resources to give full play to their driving efficiency.

　　A set of public data in 2019 shows that there are about 30,000 scientific and technological achievements and more than 1 million patented technologies in China every year, but only 20% can be converted into mass production, and only 5% can form an industrial scale, far below the level of about 60% in developed countries.

　　Innovating the system and mechanism to build a bridge of deep integration between science and technology and the economy, so that more scientific research results can be smoothly transformed into practical productive forces, is an inevitable requirement to release the vitality of scientific and technological innovation and promote high-quality economic development.

　　At the end of 2003, under the personal promotion of the top leader of the then Zhejiang Provincial Party Secretary, the Zhejiang Tsinghua Yangtze River Delta Research Institute (hereinafter referred to as the "Yangtze River Delta Research Institute") was officially established and landed in Jiaxing, Zhejiang. As a new innovation carrier jointly built by the Zhejiang Provincial People’s Government and Tsinghua University, the Yangtze River Delta Research Institute has been based in Zhejiang and facing the Yangtze River Delta since its establishment. It has explored an effective model of provincial-university cooperation with self-support and market-oriented operation, and gradually grown into an important industry-university-research experimental platform and achievement transformation base in the Yangtze River Delta region.

　　In 2014, the top leaders of the General Secretary of the CPC Central Committee, the President of the State, and the Chairperson of the Central Military Commission made important instructions in a report jointly submitted by the Zhejiang Provincial Party Committee and Tsinghua University: "The exploration and practice of Zhejiang Tsinghua Yangtze River Delta Research Institute over the past 10 years shows that provincial-school cooperation is an effective model for optimizing the allocation of scientific and technological resources, promoting the transformation of scientific and technological achievements, and achieving the integration of science and technology and economy. We hope to sum up experience, make persistent efforts, continuously consolidate the achievements of provincial-school cooperation, comprehensively deepen the reform of the scientific and technological system, and strive to build the Yangtze River Delta Research Institute into a new innovation carrier with advanced level, and make greater contributions to promoting the construction of the regional innovation

　　"One is rooted in innovation and the other is facing the market. We are a bridge and a’rapid response force ‘between these two links," Huang Kaisheng, party secretary and president of the Yangtze River Delta Research Institute, said in an interview with Outlook Newsweek. "After years of exploration, we have summed up a Big Dipper model that includes various transformation elements of’government, industry, university, research and development.’ We have built a system of transformation of scientific and technological achievements from applied basic technology research to large-scale production of products, and opened up a new path of deep integration of scientific and technological innovation and industrial development."

　　This year, the Yangtze River Delta Research Institute celebrates the 20th anniversary of its establishment. The rural fields where rice waves rolled in Jiaxing in the past are now the highlands of science and technology innovation where talents gather and kinetic energy is surging. In the past 20 years, the Yangtze River Delta Research Institute has established 1 national key laboratory, 2 provincial key laboratories, 3 provincial engineering centers, 5 research institutes, and more than 80 research centers. It has established a national international science and technology cooperation base, a national science and technology enterprise incubator, and a national overseas talent offshore innovation and entrepreneurship base. More than 800 overseas high-level talents have been introduced and trained, and more than 1,000 technology enterprises have been invested in incubation. Among them, 75 have been successfully listed. The output value of equity-owned enterprises in 2022 is about 420 billion yuan…

　　Looking to the future, Huang Kaisheng said that the Yangtze River Delta Research Institute will further grasp the law of innovation, consolidate the elements of innovation from all parties, explore a new national system, face industrial needs, accelerate the transformation of scientific and technological achievements, and build a new innovation carrier with advanced level as soon as possible, so as to make greater contributions to promoting the construction of the regional innovation system.

　　Application-oriented optimization of scientific and technological resource allocation

　　During the 2022 Olympic Winter Games in Beijing, a video of foreign athletes introducing the smart beds equipped in the Winter Olympic Village exploded on social media and received hundreds of millions of views.

　　This smart bed can not only adjust different forms such as sleeping and sitting positions through the remote control, but also turn on the massage mode to help athletes release competition pressure and improve sleep quality.

　　The manufacturer of this smart bed can become the official supplier of Beijing 2022 Olympic Winter Games, thanks to a "two-way rush" between the Yangtze River Delta Research Institute and the manufacturer Qisheng Technology.

　　By chance, Yang Xiangdong, vice president of the Yangtze River Delta Research Institute, who is engaged in intelligent manufacturing research, learned that Qisheng Technology is developing a smart bed with sensing capabilities, but due to the limited R & D strength of the enterprise, progress has been sluggish.

　　"Only by meeting the actual needs of enterprises can innovation be valuable." Yang Xiangdong told reporters that the development pain point of Qisheng Technology is precisely the starting point of innovation of the Yangtze River Delta Research Institute. After Qisheng Technology asked questions, the Yangtze River Delta Research Institute, together with the Department of Mechanical Engineering of Tsinghua University, worked in depth with enterprises to increase application research and development around specific application scenarios, and implemented a number of scientific research achievements such as intelligent sensors and big data analytics technology. Finally, this smart bed was created, opening up a new track for long-cycle innovation for enterprise development.

　　How can scientific research be more closely integrated with the market? Since its establishment 20 years ago, the Yangtze River Delta Research Institute has encouraged the development of scientific research projects in the market, emphasizing that innovation should be guided by application and industrialization.

　　"Scientific research results are either on the shelves or on the shelves." A line of words on the wall of the office building highlights the unique innovation concept of the Yangtze River Delta Research Institute, which is also the goal it has always pursued during the 20-year construction of new innovation carriers.

　　- Link innovation resources to effectively connect supply and demand.

　　 　What are the achievements of scientific research institutions? What resources do enterprises need? This is the prerequisite for the smooth transformation of innovation achievements. In reality, on the one hand, some scientific researchers do not know what the market needs; on the other hand, a large number of innovation needs in the industrial field cannot be met.

　　To make scientific research better serve economic development, it is necessary to break this information asymmetry and make the connection between innovation supply and market demand more effective.

　　Flexible electronics, as a disruptive science and technology generated by the high degree of cross-integration of disciplines, is an important strategic opportunity for our country’s independent innovation to lead the future industrial development. In 2016, Professor Feng Xue of the School of Aerospace and Aviation of Tsinghua University, who has made many achievements in the field of flexible electronics technology, had the idea of applying the cutting-edge technology of flexible electronics to the industry. After learning about this situation, the Yangtze River Delta Research Institute actively gave full play to the advantages of resource integration, guided by major national needs, and intensively connected with local government departments, university scientific research management institutions, and social and private capital forces to find investment, build platforms, and solve problems for the project team, and smoothly promoted the landing of Zhejiang Tsinghua Flexible Electronics Technology Research Institute in Jiaxing

　　From a small research group to a flexible electronics professional team of more than 180 people, from scratch to an approved state key laboratory, Zhejiang Tsinghua Flexible Electronics Technology Research Institute has achieved a number of landmark achievements in the fields of life and health, aerospace, and major industrial equipment testing. It has led the demonstration in serving major national strategies, Zhejiang’s economic development, and school discipline construction.

　　"The original intention of the establishment of the Yangtze River Delta Research Institute is to promote the education and scientific research of Tsinghua University and the comprehensive development of science and technology, economy and society in Zhejiang Province and the Yangtze River Delta." Huang Kaisheng said that in order to effectively link resources, the Yangtze River Delta Research Institute has used its own advantages to introduce scientific and technological resources from the establishment of Tsinghua University, and has successively built high-end scientific research platforms such as the State Key Laboratory of Flexible Electronics, the Center for Advanced Model Animals, and the Chinese Population Tumor Sample Database in Zhejiang.

　　On the other hand, the Yangtze River Delta Research Institute makes good use of its own brand resources, and overseas "Taobao" holds more than 100 talent activities such as project roadshows, policy consultation, and "capital and intelligence" docking every year, which has connected a large number of high-quality talents and projects to the local area.

　　- Horizontal development, allowing innovation capabilities to serve the market accurately.

　　Compared with vertical projects approved by higher-level science and technology departments or institutions, horizontal projects formulated by enterprises or research institutes based on the technical difficulties existing in the actual production process place more emphasis on the application value of scientific research results.

　　Over the years, the Yangtze River Delta Research Institute has focused on life and health, new materials, advanced manufacturing, integrated circuits, etc., highlighting "horizontal technology development", accurately matching innovation resources according to the technical difficulties existing in the actual production process of enterprises, narrowing the distance between scientific research and industry, and enabling innovation capabilities to accurately serve the needs of enterprises.

　　Data show that the Yangtze River Delta Research Institute horizontal contract value accounted for 80% of the total contract value, the horizontal contract amount of more than 1 million yuan accounted for 46% of the horizontal contract amount, the annual commitment of enterprises and institutions horizontal contracts over 100, patent authorization over 100, the total amount of scientific research funding exceeded 400 million yuan.

　　Experts said that enterprises are based on market demand and problem orientation, and put forward key core technology needs, which need to be "interpreted" by the transformation link to lead scientific research projects and achieve innovative breakthroughs. As a new innovation carrier of self-support and enterprise management, the Yangtze River Delta Research Institute has turned the natural ground to industrial needs from the top-level design, built a bridge between scientific research and industry through horizontal topics, and promoted the development of disciplines with practical needs, forming a market-oriented closed-loop ecosystem of scientific and technological innovation.

　　- Deep binding, scientific research institutions and enterprises grow together.

　　Focusing on the transformation of scientific and technological achievements, the Yangtze River Delta Research Institute not only provides technical cooperation services for enterprises, but also helps enterprises transform their innovative ideas and enhance their own scientific and technological innovation capabilities.

　　"At first, companies just wanted to find a technical team to develop smart beds, but in the process of cooperation with Qisheng Technology, the Yangtze River Delta Research Institute proposed the development direction of using smart bed data to develop health management services," Yang Xiangdong said.

　　In order to achieve this transformation, the Yangtze River Delta Research Institute has partnered with the Department of Mechanical Engineering of Tsinghua University and Qisheng Technology in depth. In terms of innovation chain, the Department of Mechanical Engineering of Tsinghua University is responsible for providing basic theoretical support and development direction planning for key technologies of health big data, that is, completing the original innovation of "from 0 to 1"; in the transformation chain, the Intelligent Equipment Technology Research Center of the Yangtze River Delta Research Institute is responsible for forward-looking key technology and innovative product research, that is, completing the application transformation of "from 1 to 10"; in the industrial chain stage, the Yangtze River Delta Research Institute and Qisheng Technology jointly established Zhe************* Data Service Co., Ltd., which is responsible for transforming the original samples into products of stable quality and mass production, and establishing a health management service system to realize the cross-border transformation of enterprises. Qisheng Technology is responsible for making products into commodities that meet the needs of sales and entering the market circulation, and completing the monetization process of "from 10 to 100".

　　"We should not only hand over the technology to the enterprise, but also provide the enterprise with relevant concepts and future application scenarios and implementation paths of the concept." Yang Xiangdong told reporters that Zhe************* Data Service Co., Ltd. is mainly responsible for the application transformation of samples and the analysis and processing of user usage data, providing support for the direction of technological innovation. Through this data service company, the Yangtze River Delta Research Institute has helped Qisheng Technology achieve a leap from a traditional bedding manufacturer to a health management service provider.

　　"The’Qisheng model ‘is’with the head of Tsinghua University and the feet of entrepreneurs’." Yang Xiangdong said that for a long time, the Yangtze River Delta Research Institute has taken the application needs of enterprises as the starting point, played the advantages of its own innovation elements, and served as both a think tank and a promoter. In-depth cooperation with enterprises has filled the "last mile" between scientific research and industrial application.

Zhejiang Tsinghua Institute of Flexible Electronics Technology Flexible Integrated Device Manufacturing Pilot Line (photo taken in June 2022). Photo courtesy of Zhejiang Tsinghua Yangtze River Delta Research Institute

　　All factors empower the transformation of scientific and technological achievements

　　From scientific and technological research and development to product production is a worldwide problem. From a practical point of view, this process generally consists of four stages: basic research, forward-looking technology research, key technology development and industrial product development. Basic research is often undertaken by universities and research institutes, while industrial product development is generally undertaken by enterprises. The forward-looking technology research stage, as well as the key technology development, integration and system demonstration stage between these involve complex elements and required resources, and it is difficult for universities, research institutes and enterprises to be competent. The government, considering efficiency, management and fair competition, is not suitable for direct responsibility.

　　Feng Yecheng, vice president of the Yangtze River Delta Research Institute, said that as a new type of innovation carrier, the Yangtze River Delta Research Institute has precisely played the role of "bridge" and "commando" from basic research in universities to product development in enterprises, completing the transformation work of "enterprises want to do it but can’t do it, venture capital wants to invest but can’t dare to invest, and the government wants to do it but can’t do it."

　　After years of practice, the Yangtze River Delta Research Institute has successfully explored a set of unique "government-industry-university-research financial application" Beidou seven-star model, which corresponds to seven major innovation elements in the whole chain of industry-university-research cooperation, including government, industry, universities, scientific research, finance, technology intermediaries, and market applications. The core of this model is the whole-process intervention of the Yangtze River Delta Research Institute, which comprehensively coordinates various elements and resources to help the successful transformation of innovation achievements.

　　- From offshore incubation to international cooperation, improve the success rate of talent recruitment.

　　Through the introduction of talents, it is a common practice in many places to achieve the transformation of results. But overcoming the "acclimatization" in the process of talent introduction is a major difficulty.

　　In the past 20 years, the Yangtze River Delta Research Institute has explored the "offshore incubation + soil transplantation" model in the process of helping localities introduce overseas talents, which has effectively improved the probability of overseas talents successfully landing.

　　In March 2010, the Yangtze River Delta Research Institute established an innovation and entrepreneurship base overseas, becoming the first international technology transfer base in Zhejiang Province to "go global". Since then, the Yangtze River Delta Research Institute has established 2 innovation centers and 9 offshore incubators in many overseas countries.

　　Li Yuanyuan, director of the International Cooperation Department of the Yangtze River Delta Research Institute, introduced that through overseas offshore incubators, the Yangtze River Delta Research Institute can connect with suitable high-tech projects, enterprises, and talents, and select potential and high success index entry bases for observation and review. First, the local incubation is carried out, and then the domestic introduction is more mature.

　　Not only that, in the process of introduction, the Yangtze River Delta Research Institute also focuses on the overall packaging and introduction of talents together with their teams, projects, technologies and other innovative elements, which is the so-called "transplantation with soil".

　　Li Yuanyuan mentioned that means such as offshore incubation and "transplantation with soil" not only help to reduce the "acclimatization" in the process of talent flow, but also help to reduce the running-in time of talents and teams, and promote the smooth transformation of scientific and technological achievements.

　　At present, the Yangtze River Delta Research Institute has 406 incubation projects and more than 100 "soil transplantation" projects, forming a pattern of "incubation overseas and transformation in Zhejiang". It has also carried out scientific and technological cooperation with more than 30 well-known overseas scientific research institutions and leading enterprises, and carried out global "listing".

　　- "Investment + Incubation", the whole process cares for the growth of the enterprise.

　　The transformation of scientific research achievements from the innovation chain to the industrial chain requires the process of achievement formation, evaluation, testing, pilot test, small-scale deployment, and large-scale production. In response to many "long-term difficulties" encountered in the transformation of early scientific and technological achievements, the Yangtze River Delta Research Institute supports the growth of enterprises through the whole process of "investment + incubation".

　　In terms of investment, the Yangtze River Delta Research Institute explores the organization of the capital chain around the innovation chain through capital integration and equity operation, and uses the capital chain to promote the industrial chain.

　　For example, the Yangtze River Delta Research Institute and Shenzhen Innovation Investment Group Co., Ltd. jointly established the Red Soil Fund to explore the investment funds initiated by scientific research institutes; and Zhejiang Industrial Fund Co., Ltd. jointly funded the establishment of science and technology fund of funds to expand the resource integration capacity in the field of science and technology finance.

　　Up to now, the total scale of science and technology innovation funds directly participated in and managed by the Yangtze River Delta Research Institute exceeds 3.50 billion yuan, and the scale of sub-funds exceeds 10 billion yuan. Through the "equity system" model, the Yangtze River Delta Research Institute has successfully introduced a number of supplementary chain, extended chain and domestic replacement projects in sub-sectors such as integrated circuits and photoresists. In the past five years, the incubation projects in the campus alone have paid 1.96 billion yuan to the local government, effectively feeding back the local finance, and the two-way benign nourishment model has been formed by the hospital-local cooperation.

　　Wang Guangnian, deputy secretary of the Party Committee of the Yangtze River Delta Research Institute, said that through the direct investment of its funds to obtain equity, the market-oriented operation has quickly provided start-up funds for technology enterprises, and established equity relations with enterprises, forming an ecosystem of mutual cooperation, resource sharing and complementary advantages. This not only helps technology-based small and medium-sized enterprises get through the difficult stage of entrepreneurship, but also supports the sustainable and stable operation of the market-oriented operation model of the Yangtze River Delta Research Institute.

　　In addition to financial support, the Yangtze River Delta Research Institute also provides a full range of incubation services for enterprises in the early transformation stage.

　　In 2011, Dr. Zhao Zhong, who was studying in the medical school of a well-known overseas university, returned to China to establish Zhejiang Guichuang medical apparatus Co., Ltd. (later renamed "Guichuang Tongqiao") through the recruitment activity "Overseas Students Zhejiang Tour" of the Yangtze River Delta Research Institute, dedicated to the innovation of peripheral and neurovascular intervention and implantation medical apparatus research and development, manufacturing and sales services.

　　In the early stage of entrepreneurship, the Yangtze River Delta Research Institute hired Zhao Zhong as a part-time researcher of the research institute, helped him recruit troops, sent commissioners to "one-on-one" to guide Zhao Zhong’s entrepreneurship, and assisted him in applying for and receiving the title of national talent to obtain certain scientific research funds for technical research; in the "bottleneck period" of enterprise entrepreneurship, the Yangtze River Delta Research Institute coordinated investment institutions to help him raise funds, and assisted the Provincial Department of Science and Technology to establish a project "Provincial Key Enterprise Research Institute of Vascular Medical Apparatus" to provide special project funding support…

　　Today, Guichuang Tongqiao has developed more than 50 high-end medical apparatus with independent intellectual property rights in the field of peripheral and neurovascular intervention to fill the gaps at home and abroad, and will be listed on the Hong Kong Stock Exchange in 2021. Like Guichuang Tongqiao, there are more than 50 companies that have cultivated unicorns or quasi-unicorns, specialized and innovative, and provincial major industrialization projects through the "investment + incubation" model of the Yangtze River Delta Research Institute.

　　- "One hospital, one garden, one fund", chain thinking builds a complete industrial ecology.

　　Not only does it focus on individual innovation projects and enterprises, but the Yangtze River Delta Research Institute also builds an industrial ecosystem in a chain by fully integrating the superior resources of the government, universities, and R & D institutions.

　　"One Hospital" refers to the establishment of professional research institutes relying on the scientific and technological and talent advantages of Tsinghua University and the Yangtze River Delta Research Institute to gather high-end talents for key common technology research; "One Park" refers to the establishment of industrial parks that integrate local industrial and environmental advantages to create gathering space for promoting the industrialization of innovative achievements; "One Fund" refers to the full mobilization of social resources to establish specialized funds to smooth financing channels for raising effective social investment.

　　Through this model, the Yangtze River Delta Research Institute has established professional research institutions such as Advanced Storage Research Institute, Flexible Electronics Research Institute, Wuzhen Laboratory, Xiangfu Laboratory, etc., effectively breaking down the barriers of technology, market, capital, and talent circulation, and promoting a number of leading technologies from the laboratory to the market quickly, forming a good demonstration effect.

　　Taking the Advanced Storage Research Institute as an example, during the construction process, the Yangtze River Delta Research Institute, together with the School of Integrated Circuits, the Department of Computer Science and Technology, and the Department of Automation of Tsinghua University, established an advanced storage research institute, namely "One Institute", to carry out research in key equipment, core operating systems and other fields; in Jiaxing 5G Wisdom Valley, Zhejiang, where the Advanced Storage Research Institute is located, or "One Garden", the upstream and downstream enterprises around the memory chip layout provide industrial chain support for the research institute’s achievements; and then the wholly-owned subsidiary of the Yangtze River Delta Research Institute, Zhejiang Zhejiang Hua Investment Co., Ltd. and local government departments cooperate to establish the "Shanhai Collaboration Fund" to provide support for the industrialization of scientific and technological achievements, namely "One Fund".

　　According to industry analysts, the Yangtze River Delta Research Institute’s market-oriented and industrial demand-oriented industry-university-research full-chain cooperation model fully mobilizes the participation of innovative entities such as enterprises, scientific research institutes and universities, and explores the formation of a government-supported, university-based, application-oriented scientific research work as the foundation, to meet market demand as the foothold, Financial Institution Group and intermediaries fully participate and cooperate to promote the aggregation and participation of innovative elements such as industrial chain, innovation chain, and capital chain, forming a virtuous and circular teaching, scientific research, and industrial integration innovation mechanism.

New energy vehicle manufacturing and welding line at the New Energy Vehicle R & D Center of Zhejiang Tsinghua Yangtze River Delta Research Institute (photo taken in June 2021). Photo courtesy of Zhejiang Tsinghua Yangtze River Delta Research Institute

　　Deploy innovation chains around the industrial chain

　　To enable scientific research and innovation resources to better serve the industry and enable the transformation of innovative achievements, a key measure is to bring scientific research closer to industrial demand and deploy an innovation chain around the industrial chain.

　　In recent years, the Yangtze River Delta Research Institute has deepened innovation and transformation cooperation in key industries and regional characteristic industries, promoted the transformation of innovative achievements into real industrial activities, implemented new growth points and value creation, and enhanced regional innovation capabilities and economic vitality.

　　- "Ten Hundred Thousand Projects" to help enterprises tackle key technologies.

　　In order to strengthen industry-university-research cooperation with central enterprises, industry leaders and scientific research institutes, and better serve enterprises to play the role of "question makers" and "marking people", in recent years, the Yangtze River Delta Research Institute has implemented the "Ten Hundred Thousand Project", planning to carry out strategic cooperation with more than 10 central enterprises, carry out key core technology research with more than 100 local leading enterprises, and provide scientific and technological services to more than 1,000 small and medium-sized enterprises. At present, this project has solved more than 100 core technical problems in the industry, 12 of which have reached the international leading level, and 6 technologies have broken the blockade of foreign technology.

　　For example, the Hydrogen Materials and Engineering Research Center of the Yangtze River Delta Research Institute has joined forces with large central enterprises such as China National Offshore Oil Corporation and China Three Gorges Corporation to carry out core technology research in the fields of large-size ultra-thin alloy bipolar plates and proton exchange membranes. The output of green hydrogen per megawatt-hour has reached the international leading level, and has jointly built hydrogen energy comprehensive utilization demonstration bases with Ordos, Karamay and other places.

　　From a company’s demand, to the development and application of a series of technologies, to the successful listing of a product… In Huang Kaisheng’s opinion, the demand innovation-driven theory and technological innovation, the "Ten Hundred Thousand Projects" reflects the role of enterprises as the main body of innovation, and is also a vivid practice of the Yangtze River Delta Research Institute to build an innovation chain around the industrial chain to serve market demand.

　　"The’Ten Hundred Thousand Thousand Project ‘can further integrate and optimize the advantageous resources of all parties involved in the production, education and research, build a collaborative innovation development system, weave a dense regional innovation network, and integrate science and technology with the economy." Huang Kaisheng said.

　　- "Deep Roots Plan" to empower the construction of county science and technology innovation system.

　　Focusing on the development goals of in-depth participation and service in the construction of regional innovation systems, and promoting the deep integration of science and technology with the local economy, Jiaxing City and the Yangtze River Delta Research Institute have proposed the idea of implementing the "Deep Roots and Institutes Cooperation, Building Innovation Jiaxing Action Plan" (hereinafter referred to as the "Deep Roots Plan"). The Yangtze River Delta Research Institute will give full play to the platform advantages of its own new innovation carrier, focus on the advantageous industries and key industries of each county (city, district), establish a science and technology innovation platform, and create a "1 + N" county-level science and technology innovation service system.

　　Yang Xiangdong said, "’1′ refers to scientific research, ‘N’ refers to a full range of science and technology innovation services. The Yangtze River Delta Research Institute hopes to deeply connect the innovation resources of the Yangtze River Delta Research Institute with industrial innovation through the’Deep Roots Plan ‘, comprehensively empower industrial development, and gradually form a standardized and replicable process for the transformation of innovative achievements."

　　Located in Tongxiang, Jiaxing, Zhejiang, Wuzhen Laboratory (Tongxiang Innovation Center of Yangtze River Delta Research Institute) is a typical example of this.

　　Tongxiang City, an important glass fiber production base in the world. In recent years, Tongxiang has actively created a full-chain development pattern of characteristic new materials represented by high-performance power battery materials, glass fiber and composite materials, differential and high-performance chemical fibers. In 2022, the total output value of Tongxiang’s glass fiber and composite materials industrial cluster exceeded 30 billion yuan.

　　Wang Genliang, vice president of the Yangtze River Delta Research Institute, said that around the development needs of Tongxiang’s leading industries, Wuzhen Laboratory focuses on the direction of cutting-edge materials, builds a R & D innovation system covering the city with a "one-district, multi-park" layout, and promotes the extension of Tongxiang’s cutting-edge materials industry chain, the transformation and upgrading of traditional advantageous industries, the introduction of high-level talents, and the cultivation of local industrial talents.

　　Up to now, Wuzhen Laboratory has accumulated more than 40 transformation and cultivation projects, with a total planned investment of over 2 billion yuan, and an annual output value of over 2.50 billion yuan after delivery. Among them, 31 of the projects that have been landed have been awarded Tongxiang City-level talent projects, and 35 "three new" projects such as new energy, new manufacturing, and new materials have been developed around Tongxiang City, accounting for nearly 90%.

　　Through the "Deep Roots Plan", the Yangtze River Delta Research Institute has cooperated with Jiaxing’s five counties (cities) and two districts to build 11 science and technology innovation platforms and innovation centers, including the Yangtze River Delta (Jiaxing) branch of the China Institute of Standardization and Wuzhen Laboratory. Relying on the platform, it has introduced 6 academicians, applied for 45 national and provincial talents, and attracted more than 150 science and technology innovation projects, forming a global innovation pattern with emphasis and unified coordination with Jiaxing’s counties (cities and districts).

　　From "provincial-school cooperation bridge" to "comprehensive innovation platform", from "science and technology cooperation" to "resource agglomeration", from "deep cultivation Jiaxing" to "radiating the Yangtze River Delta and looking at the world", since its establishment 20 years ago, the Yangtze River Delta Research Institute has always kept in mind the instructions of the supreme leader of the general secretary, facing the national strategy and serving the market demand, with the goal of building a new innovation carrier with advanced level, constantly self-iterating, and making greater contributions to promoting the construction of the regional innovation system.

　　"At a new starting point, the Yangtze River Delta Research Institute will focus on focusing on national strategic needs and stimulating innovation vitality, explore new mechanisms for development, deepen innovation cooperation, and contribute more wisdom to the high-quality development of the Yangtze River Delta," Huang Kaisheng said.

　　??(Outlook, Issue 52, 2023)

　　More than 2,000 short videos attracted 14 million yuan.

　　The first person to "kill online celebrity"

　　Challenge what no one does and win millions of investments.

　　Jing Hanqing, a 22-year-old boy, comes from Suining, Sichuan. On the Internet, he is well known by netizens as a short video blogger. In the past five years, he has insisted on a short video every day. What kind of person is Jing Hanqing? He said that he is a person who loves life, and many netizens think that he is a "death-maker". He used to eat lipstick live, eat food that has expired for 12 years, and eat 50 fresh lemons in one breath … …

　　Han Qing is also an extremely boring person. At three or four o’clock in the morning, I had a whim, ran to the live broadcast room, experimented for more than an hour, and came to a "boring conclusion" that a lighter can strike a fire more than 1000 times; Bought a giant lollipop and licked it in 6 hours; In order to find out how many black seeds there are in a pitaya, he counted from 1 am to 7 am … …

　　Maybe some people will say, this is too boring, right? However, netizens feel that he is "dead" and bored, but they can’t help but watch it. Up to now, the number of fans of Jing Hanqing has reached more than 14 million.

　　A "death"

　　Rent a villa and shoot strange videos every day.

　　When we first met, Jing Hanqing wore a pair of slippers and a self-designed dress with the words "auspicious" and "rich" printed on it. On a shopping website, you can find the same style of Jing Hanqing’s clothes. Unlike him in the short video, Jing Hanqing in reality feels like a shy big boy.

　　In a villa area in Qingyang District, Chengdu, Jing Hanqing rents a three-story villa with six friends, who are also his employees. One of the girls code-named "Female Operation" is Jing Hanqing’s girlfriend.

　　Walking into the first floor of the villa, a Keji named "Router" is chasing each other with an orange stray cat, passing by piles of props, express boxes and leftovers. This group of post-90 s and post-95 s looks no different from other young people, just a little lazy and casual.

　　"The first floor is the editing room, the shooting room is located in the basement, and the second floor and the third floor are the living quarters." Despite the mess, Jing Hanqing divided the villa into functions. The reason for this arrangement is also to be able to work 24 hours at any time. "If you are in an office building, it is not so convenient to work."

　　Almost all the short indoor videos of Jing Hanqing were completed in the basement of the villa. On a rectangular table, there are more than a dozen lemons and a few candles. After watching his short videos, I know that these are the props used in his recent two programs, "Eat 50 fresh lemons in one breath" and "Try to take a bath with wax oil from a low-temperature candle".

　　Jing Hanqing had a whim in the middle of the night, trying to figure out how many times a lighter could ignite a fire. So I got up at three or four in the morning and pressed the lighter for 1000 times in a row until the lighter was scrapped.

　　In the live broadcast room, when the shutter button was pressed, Jing Hanqing changed instantly — — The voice is loud and eloquent, and the expression and action are exaggerated.

　　So far, Jing Hanqing has shot more than 2,000 short videos, many of which have the nature of "death". Some netizens called him "the first person who killed online celebrity". Speaking of this title, Jing Hanqing is not exclusive, but a little proud.

　　make money

　　"Those who scold me are definitely not as poor as me."

　　Jing Hanqing still remembers that his first original short video was a challenge to eat "the hottest turkey noodles in the world". Because there was no post-processing at that time, only the footage of him eating noodles was repeated in the whole 7-minute video. After the video was uploaded, spit and abuse swept through, and the video was too bad, which was the unanimous feedback of netizens.

　　Got scolded, JingHanQing heart somewhat lost. But that "rollover incident" brought him unexpected gains. "Because the video has received a lot of controversy, the video has been topped on the homepage." After this incident, Jing Hanqing’s determination to be a short video blogger is more determined than before.

　　In recent years, no matter whether a person fights alone or finds a group of friends to shoot together, Jing Hanqing insists on updating a short video every day. On all short video platforms, Jing Hanqing can be regarded as a high-yield anchor. And are these short videos of "death" made for money? Jing Hanqing said bluntly, "Of course, it must be to make money."

　　"Those who scold me are definitely not as poor as I was when I was a child." Jing Hanqing grew up in a single-parent family, selling fruit with her mother since childhood and staying late into the night every day. "One night, I sat on a tricycle and looked at the lights hanging from the fruit stand before I really felt how my family was so poor?"

　　Jing Hanqing didn’t like reading when he was at school, and he pondered how to make money all day. "When I was in junior high school, I started the business of helping people write homework, starting with a dollar; Use the money earned by writing homework to buy online novels, and then rent them to other students for one yuan a week. " Jing Hanqing said that after attending a vocational school, he was convinced of the school’s power-off regulations and began to resell charging treasures as soon as he entered school.

　　In 2014, Jing Hanqing went to Beijing alone and worked as a bottom-level salesman, holding an average salary of two or three thousand. Although life is hard, he has a hobby of making short videos.

　　"At that time, I went to work during the day and spent more than three hours making videos at night. In one year, the number of fans rose from 0 to 4,000." Even so, the short video did not bring Jing Hanqing a penny of income.

　　In 2016, Jing Hanqing returned to Sichuan, and shooting short videos still occupied all his leisure time. Since 2016, short videos have been welcomed, and the audience of short videos is increasing. Through short videos, Jing Hanqing’s monthly income ranges from thousands to tens of thousands of yuan. At the peak, he can earn 100,000 yuan a month. In 2017, Jing Hanqing also won the favor of capital and received millions of investments, which was a huge sum of money for him who was still a small and medium-sized UP owner (the person who uploaded the video).

　　C

　　Internet celebrity

　　"It costs 500 thousand to buy props a year."

　　There are rumors that Jing Hanqing made a fortune and now lives in a villa with an annual salary of one million. In fact, Jing Hanqing doesn’t care too much about other people’s comments. "If you are troubled by these gossips every day, you won’t have more time to study more interesting videos."

　　Nowadays, Jing Hanqing has no original urgency to make money. What he cares about now is how to run the company well. In 2017, he set up his own media company. In addition to operating his own account, he also began to incubate other short video bloggers, hoping to develop towards MCN (the abbreviation of English Multi-Channel Network, which refers to a multi-channel network product form that can realize commercial realization).

　　Nowadays, the short videos made by Jing Hanqing are no longer prone to "death", but are more inclined to fun and interesting themes. He will try to run with a load of 100 Jin, chew 10 Jin of chocolate, and try to eat a Jin of Russian lobster … … Of course, after being with the "female operator", he also added some warm elements to his videos, and often "sprinkled dog food" in short videos.

　　He has an "inspiration library" which contains all kinds of strange ideas of his own. Even sometimes, when I am not inspired, I just look through the online shopping cart to see what props I have bought are useless. Last year, Jing Hanqing spent 500,000 yuan on props, and most of the props were only used once.

　　He said that the purpose of making these videos is to have fun and challenge things that everyone has never done. "Maybe many people have the same idea as me, but I tried it, which is a popularization for everyone." In his view, he is not conveying incorrect values, but his own video can let everyone get entertainment and relaxation after a stressful life.

　　As one of the important income sources of short videos, many bloggers make money by bringing goods through e-commerce, but Jing Hanqing said that he hardly accepts advertisements because advertising "hurts" fans.

　　There are so many bloggers of funny videos, but not everyone can become a KOL in the field of short videos. "If you enter this industry just to make money, you will be like a chopped leek. You can’t make money, but those who really make money are those who love life and record." Jing Hanqing said that he is such a person.

　　Now, he is also thinking about shooting some other types of videos and using short videos to convey more valuable things.

　　conversation

　　"I want to use short videos to convey more valuable things."

　　Reporter: Why did you choose to shoot a short video of "Death"?

　　Jing Hanqing: I saw on a video website that the video form of "Death" had a high subscription abroad, but it didn’t exist in China at that time. There must be a market for such a short video mode in the future, so I started to try it.

　　Reporter: Do you think making a short video of "death" is conveying incorrect values?

　　Jing Hanqing: I don’t think so. In fact, many of the ideas in the video are told by the audience, "This is very interesting. Do you want to try it?". After I try it, I will also tell the audience what tastes good and what is harmless to the body. I feel like a white mouse, so I should help the audience to test the poison.

　　Reporter: Why do you think this kind of video has a market?

　　Jing Hanqing: Now everyone’s life is very fast and stressful. Maybe they just like to watch something relaxed and funny.

　　Reporter: What do you think of everyone’s evaluation of you?

　　Jing Hanqing: Actually, I don’t care much about this. If you respond to this every day, how can you make progress? So just improve yourself and think more about how to make the video more interesting.

　　Reporter: Planning for the future?

　　Jing Hanqing: The video of "Death" has proved that there is a market abroad. In addition, I will also use short videos to convey more valuable things.

Geely Automobile’s high-end pure electric brand Krypton should also consider listing. On October 31, Geely Automobile announced on the Hong Kong Stock Exchange that the company had submitted a proposal to the Stock Exchange in accordance with the 15th application guideline, which proposed to split Zeekr Intelligent Technology Holding Limited and list it independently. Geely Automobile said that the Stock Exchange has confirmed that the company can carry out the proposed spin-off. The terms of the proposed spin-off (including listing place, offering scale, price range and guaranteed quota for shareholders of the company to obtain krypton securities) have not yet been determined.

In response to this, the media said: "We will disclose relevant information in a timely manner in accordance with relevant laws and regulations. The Krypton management team will put business first and ensure the completion of the delivery target of 70,000 vehicles in 2022. The recent turmoil in the capital market will not shake our confidence in the new energy market, and short-term fluctuations in the market will not affect the company’s medium and long-term development. "

ZEEKR (English name Zeekr) was established on April 15th, 2021. It is a brand-new intelligent pure electric vehicle brand owned by Geely Automobile and Geely Holding Co., Ltd., with the shareholding ratio of 51% and 49% respectively. Tianyancha APP shows that Extreme Krypton Automobile (Ningbo Hangzhou Bay New Area) Co., Ltd. was established on September 11, 2020 with a registered capital of 500 million yuan. The legal representative is An Conghui and the chairman is Li Shufu. Since its establishment, it has been financed twice. On August 29, 2021, Krypton signed strategic investment agreements with five eco-partners, including Intel Capital, Contemporary Amperex Technology Co., Limited, Billie Billie, Hongshang Group and Boyu Investment, with a total investment of 500 million US dollars, accounting for about 5.6% of Krypton’s shares after the investment. In December 2021, Geely Automobile announced that the company’s acquisition of 220 million ordinary shares from Geely Group was approved by the shareholders’ meeting. Upon completion of the delivery, Geely Automobile will own about 58.31% of the issued share capital (on the converted basis) and about 54.47% of the enlarged issued share capital. At the same time, Li Shufu, chairman of Geely Holding Group, will increase his 2% stake in Geely Automobile.

At present, only ZEEKR 001 is on sale under the brand of Krypton, which is based on the vast architecture of SEA. There are four models to choose from, and the price range is 29.90-386,000 yuan. As an important brand of Geely’s transformation to new energy, the market performance of the first model of Kyk-Kr brand is highly anticipated. According to the plan, Kyk-Kr 001 will hit the sales target of 70,000 vehicles this year. However, at the beginning of last month, Kyk-Kr released the Description on the Delivery of ZEEKR 001, indicating that due to the hot sales of the models, the orders made from now on are expected to be delivered in 2023.

The latest data shows that ZEEKR 001 has delivered a total of 45,481 vehicles since the delivery was started in October 2021. Among them, ZEEKR 001 delivered 39,474 vehicles from January to September in 2022, accounting for 56.3% of the sales target, and the remaining 43.7 will be completed in the next three months. From this point of view, ZEEKR 001 may not be able to achieve its annual sales target. Earlier, An Conghui, chairman of Geely Automobile Group, once said: Geely is full of confidence in the sales target of delivering 70,000 vehicles throughout the year and keeps the target unchanged. Whether this goal can be finally achieved remains to be verified.

According to the product launch plan, ZEEKR 009, the second mass-produced model of Krypton, will be launched tomorrow (November 1st). The new car is based on the vast architecture of Geely SEA, and it is positioned as a medium-sized MPV. After the launch, it will compete with Tengshi D9, Buick GL8, Lantu Dreamer and other models.

On August 27th, Contemporary Amperex Technology Co., Limited announced that Kykrypton became the first brand of Kirin battery in global mass production, and Kykrypton 009 and Kykrypton 001 under Kykrypton brand will be equipped with Kirin battery. Among them, Krypton 009, the first MPV model, will become the first model of global mass production of Kirin battery and will be launched in the first quarter of 2023; The Krypton 001 will become the world’s first production model with a pure electric cruising range of more than 1,000 kilometers, which will be launched in the second quarter of 2023.

In addition to the brand-new ZEEKR 009, six new models will be launched in the next three years, covering SUV, crossover and MPV market models. It is planned to achieve global sales of over 650,000 vehicles in 2025.

　　Xinhua News Agency, Tianjin, September 11th (Reporter Zhang Jianxin) Recently, the National Computer Virus Emergency Response Center found through internet monitoring during the "Net 2020" special campaign that a number of game mobile applications had privacy irregularities, which violated the relevant provisions of the Cyber Security Law and were suspected of collecting personal privacy information beyond the scope.

　　Illegal and illegal mobile applications are as follows:

　　1. When the App runs for the first time, the user is not prompted to read the collection and usage rules such as the privacy policy by obvious means such as pop-ups, or the user’s consent is sought by non-explicit means such as the default choice to agree to the privacy policy. The specific App is as follows:

　　Parkour by Tom Cat (version 4.3.2.351), Bingo Elimination (version 7.5.1), My Angela (version 4.6.2.1007), My Tom Cat (version 5.8.8.671), Plants

　　2. All the privacy rights of the application are not clearly indicated to the user, and it is suspected that the privacy is not in compliance. The specific App is as follows:

　　Parkour by Tom Cat (version 4.3.2.351), Mini World (version 0.44.2), Happy Life (version 1.83), Peace Elite (version 1.8.10), Everyday Ride (version 3.6.4.77)

　　3. The purpose, method and scope of collecting and using personal information are not listed one by one, and it is suspected that privacy is not in compliance. The specific App is as follows:

　　Snake Fight (version 4.3.36), Tom Cat Parkour (version 4.3.2.351), My Angela (version 4.6.2.1007), My Tom Cat (version 5.8.8.671), and Tom Cat.

　　4. Failing to provide effective functions of correcting, deleting personal information and canceling user accounts, or setting unreasonable conditions for canceling user accounts, which is suspected of privacy irregularities. The specific App is as follows:

　　Snake Wars (version 4.3.36), Everyday Cool Running (version 1.0.78.0), Tom Cat Parkour (version 4.3.2.351), Mini World (version 0.44.2) and Bingo Elimination (version 0.44.2). Plants vs. Zombies 2 (version 2.4.84), Temple Escape 2 (version 5.4.0), Subway Parkour (version 3.08.0), and Race to the Landlord (version 1.7.2.0).

　　In view of the above situation, the National Computer Virus Emergency Response Center reminds the majority of mobile phone users to download and use the above illegal and illegal mobile applications carefully to avoid the security threat to the mobile phone operating system; Secondly, it is suggested to turn on the "real-time monitoring" function of the anti-virus mobile application in the mobile phone, actively defend the operation of the mobile phone, and monitor the intrusion activities of unknown viruses at the first time.

China Economic Weekly reporter Song Jie | Shanghai Report

"Our three staff members have to receive inquiries from 30 spectators at the same time. I really didn’t expect this exhibition to be so hot." At the 2023 World Artificial Intelligence Conference held in Shanghai from July 6 to 8, the first Hong Kong pavilion enterprise — — Cao Xiaolei, founder of Health Shooting, told the reporter of China Economic Weekly.

Just as generative AI and artists performed together in the opening show of the conference, a new round of artificial intelligence represented by generative artificial intelligence and big model has accelerated its evolution, leading the scientific and technological revolution and industrial revolution sweeping the world. Human beings are approaching a brand-new era of general artificial intelligence as never before, which has aroused common concern and heated discussion around the world.

This year’s conference attracted many international organizations, people from international academic circles and foreign-funded enterprises, including UNIDO, UNESCO, IJCAI, IEEE Metacosmic Standards Association, Microsoft, Google, Intel, NVIDIA, OpenAI and so on. According to reports, the conference docked 210 upstream and downstream enterprises, reached an intentional purchase amount of 11 billion yuan, and promoted the signing of 32 major industrial projects with a total investment of 28.8 billion yuan.

The reporter of China Economic Weekly saw at the conference site that over 400 exhibitors displayed scientific and technological achievements in the fields of large models, chips, robots and intelligent driving in the main exhibition area of 50,000 square meters of the Expo Exhibition Hall, and a large number of products integrating cutting-edge AI technology appeared, bringing a unique "talent show" to the audience.

Fourier universal humanoid robot performed at the opening ceremony.

The Lite3 laser version robot attracted the audience’s attention.

Robots! Intelligent application scenarios generate the future

Robots are known as "the jewel at the top of the manufacturing crown". More than 20 robots were unveiled at this year’s conference, and many of them were the first shows, including a biped robot equipped with large model dialogue ability, a Tesla humanoid robot, a minimally invasive surgical robot, a U.S. UAV V4, a robot dog from Iflytek, and a quadruped robot from Yun Shenchu.

Elon musk, CEO of Tesla, who attended the World Artificial Intelligence Conference via video link, said that the computing power of robots is much stronger than that of human beings, and the ratio of robots to humans will exceed 1∶1 or even greater in the future, which seems to have become a development trend. The positive impact of this is that mankind will enter an era of prosperity, because there will be many robots in the future, and their production efficiency will be much higher than that dominated by human beings.

He cited Tesla’s humanoid robot "Optimus" as an example, saying that it is smart enough to help human beings do some boring, repetitive and dangerous work, which human beings are unwilling to do.

At the opening ceremony, Fu Liye Intelligent released a newly developed universal humanoid robot GR-1 in the first show of major innovations. As a domestic self-developed universal humanoid robot product that can be commercialized, GR-1′ s technological breakthrough has attracted the attention of the industry.

GR-1 is 1.65 meters tall, weighs 55 kilograms, has 40 full-body degrees of freedom, the maximum peak torque of joint module can reach 300N·m, the walking speed can reach 5km/h, and the load is 50 kilograms. This robot has a highly bionic trunk configuration, anthropomorphic motion control, fast walking, agile obstacle avoidance, steady uphill and downhill, anti-impact interference and other motion functions, combined with cognitive intelligence, can cooperate with people to complete actions, and has great potential in many application scenarios such as industry, rehabilitation, home, scientific research and so on.

The person in charge of Fu Liye’s intelligence told the reporter of China Economic Weekly: "From special use to general use is the development trend of many technologies and products, which will greatly change the way people live and work. Humanoid robot is a good carrier, once it is generalized, it will meet the huge market demand, similar to the popularity of computers and electric vehicles. Our rehabilitation robot technology has achieved global leadership and landed in more than 40 countries and regions. General robots will continue their globalization strategy and actively expand overseas markets. "

With the theme of "Mobile Overcharging AI Space", Dark Horse Force, which exhibited for the first time, demonstrated its safe and efficient MPS intelligent mobile charging network and its innovative charging experience without awareness of the whole link. Two intelligent charging robots, G60 Xiaohei, demonstrated the whole process of non-inductive charging operation on the spot, and their cool design and flexible skills attracted many guests to stop and watch.

"In the past, new energy owners had to go to the parking lot to find charging piles. In many places, if they don’t pull out the charging gun after charging, they will face fines. The pain point we solved is that the owner doesn’t have to worry about charging, stop at any position in the parking lot, place an order with one button of the mobile phone, and the robot will come over and insert the charging gun into the charging port of your car, and pull it out after it is full; In large supermarkets, hospitals, transportation hubs and a private residential area where charging piles are hard to find, G60 Xiaohe can intelligently charge in the whole process, and complete the unmanned gun insertion and removal operation with high robustness (robustness is transliteration of mechanical engineering, which means "easy to use and durable") by the intelligent mechanical arm. " The field staff told the reporter of China Economic Weekly.

At the conference site, the Yun Shenchu Science and Technology booth attracted many people to stop filming. The reporter saw that the dexterous quadruped robot Ghost Lite3 demonstrated advanced sports ability and AI perception ability through dexterous jumping, voice interaction, human body following and navigation obstacle avoidance. The industrial robot X20 shows multi-sensor fusion gait planning by going up and down stairs steadily and naturally. According to the on-site staff, Lite3 introduced the industrial real-time control system with deep optimization kernel for the first time, which improved the overall computing power by nearly 3 times, climbed 15cm steps, almost the limit height that quadruped robots of the same size can complete, and also supported high jump, forward somersault and other difficult movements.

The US group drone used for delivery attracted the audience to stop.

The humanoid robot "Optimus" at Tesla booth

Hong Kong pavilion enterprises exhibiting for the first time — — Cao Xiaolei (middle), founder of Health Shooting, is introducing products to the audience.

Black Horse Force’s first MPS robot G60 Xiaohe made a stunning debut, attracting many viewers to stop and watch the experience.

Big model!

Empowering all walks of life to create diverse ecology

"Please write a poem to describe the future world of artificial intelligence?"

"Can wok cooking supplement iron?"

At the Iflytek booth, the iFLYTEK Spark Cognitive Model attracted many guests to stop. Everyone crowded around the big model to ask questions to it, and the big model quickly gave the answer, which became one of the hottest "punch points" in the exhibition.

At present, the big model of artificial intelligence pre-training is setting off a new round of intelligent upsurge, leading artificial intelligence from dedicated to universal. More than 30 large models, including Baidu Wenxin, ali tong Yi, Huawei Pangu, iFLYTEK Spark, and Shang Tang Ririxin, all appeared on the stage, showing that the large models can empower the diverse ecology of all walks of life.

For domestic large models, the key to sustainable security and development depends on the rapid development of domestic AI chips and supporting software. As Hu Guoping, senior vice president of Iflytek and director of the State Key Laboratory of Cognitive Intelligence, said: "The domestic big model will have a big future only if it is based on the computing base of China’s independent innovation."

It is based on this background that during this conference, Huawei and Iflytek Big Model officially unveiled their cooperation and made every effort to build a new base of general intelligence in China.

Huawei Ascent Platform is one of the representative works of domestic independent computing power. Hu Guoping said: "The strong alliance between iFLYTEK Spark and Shengteng AI makes the domestic large-scale model architecture based on independent innovation of software and hardware."

According to reports, on the one hand, the iFLYTEK Spark Cognitive Model is based on the integrated design of training and reasoning, which can realize the technological breakthrough of thinning and low-precision quantification of the large model, effectively adapt to Ascending AI, and accelerate the industrial application and iteration of the large model; On the other hand, with Ascension AI as the core, software and hardware can be co-optimized, and a large model training cluster with concentrated computing power, superior performance, stable supply and data security can be built.

Hu Guoping believes that the large model is similar to the principle layer of the brain. They are all combined by over 100 billion neurons, receiving input stimuli and then generating intelligent output, and have similar intelligent excitation and operation mechanisms. "What the brain can do, the big model can also be realized. This indicates that the big model has unlimited potential. "

According to Hu Houkun, the rotating chairman of Huawei, the basic model is "reading thousands of books", while the industry model and scene model are "walking Wan Li Road".

He said, "From ‘ Read thousands of books ’ To ‘ Take Wan Li Road ’ There are still many challenges to be overcome. One of the key points is to fully match and integrate the knowledge of all walks of life with the big model. Huawei is working with partners in various industries. "

Li Xu, Chairman and CEO of Shangtang Technology, said: "The breakthrough of big model has set off a new round of technological revolution of artificial intelligence, followed by explosive growth of industrial demand, and brand-new application scenarios and application modes are rapidly emerging. Shang Tang hopes to pass ‘ Large model+large device ’ Continue to promote the leap-forward improvement of AI infrastructure capabilities, not only to create a basic model with stronger general capabilities, but also to further efficiently integrate professional knowledge in different vertical fields, build a professional large model with better understanding of the industry and more expertise, and fundamentally reduce the downstream application costs and thresholds of large models, so that the industrial value of large models can bloom in thousands of industries. "

With the rapid development of general artificial intelligence represented by big models, Shanghai, which is at the forefront of science and technology, is actively promoting the construction of an open and safe big model innovation ecology and building a world-class industrial cluster of artificial intelligence, and the innovation and development policy on big models will soon be introduced.

Zhang Ying, deputy director of Shanghai Economic and Information Technology Commission, said at the closing ceremony that Shanghai will implement three plans to solve the bottleneck of large-scale model development. Among them, the "Big Model Innovation Support Plan" will focus on supporting Shanghai innovators to develop internationally competitive big models, and will implement special awards to accelerate model iteration. The "Intelligent Computing Acceleration Plan" focuses on strengthening the construction of large-scale intelligent computing power and establishing a green channel. The "Demonstration Application Promotion Plan" will strengthen the deep application of large models in vertical fields such as intelligent manufacturing, education and teaching, technology and finance, design creativity and scientific intelligence, and create benchmarking scenarios.

(The pictures in the article were all taken by Song Jie, a reporter from China Economic Weekly.)

(This article was published in the 13th issue of China Economic Weekly in 2023).

---

Cover of the 13th issue of China Economic Weekly in 2023.

　　According to the data of "China TV market brand shipment monthly express" published by RUNTO,In February, 2024, the shipment of brand complete machines in China TV market reached 1.77 million units, a sharp drop of 26.6% year-on-year and 57.8% quarter-on-quarter.. After January’s shipments exceeded any month of last year, February’s shipments also reached the lowest level in the past 13 months.

　　Excluding the influence of the dislocation of the Spring Festival in two years, the cumulative shipment in January and February 2024 was 5.96 million units, an increase of 3.1% over the same period in 2023.

　　Monthly trend of brand shipment in China TV market for 13 consecutive months

　　Data source: RUNTO, unit: 10,000 units,%

　　At the same time, it is noted that February last year was the off-season after the Spring Festival. Although February this year was the Spring Festival month, the sales volume in the whole month still showed a certain growth year-on-year driven by the doubling of sales volume in the week before the Spring Festival. The retail volume in the first two months of this year has increased year-on-year, which may be a signal of sales recovery.

　　According to the online monitoring data of RUNTO, in January and February, 2024, the cumulative retail volume of online public retail channels (excluding content e-commerce companies such as Jikuai) in China TV market increased by more than 10% compared with the same period of last year, and the retail volume increased by more than 40%, with an average price of about 2,810 yuan, a year-on-year increase of 27% and an average size of 66 inches.

　　Under the shipping caliber, in February 2024, the total shipments of the top seven traditional major brands in China TV market, namely Hisense, Xiaomi, TCL, Skyworth, Changhong, Konka, Haier and their sub-brands, were about 1.65 million units, down 25.9% year-on-year and 57.9% month-on-month, and the combined market share was as high as 92.9%.

　　From January to February, the total shipments of the seven major brands were about 5.56 million units, an increase of 4.2% over the same period in 2023, and the growth rate was higher than that of the broader market.

　　Brand performance of the first camp

　　In terms of camps, the total shipment of TOP4 brand in the first camp (with an annual shipment of more than 6 million units) reached 1.41 million units in February, down 24.6% year-on-year, which was less than the market.

　　Xiaomi (including Redmi) shipped nearly 400,000 units in February, down about 30% year-on-year, and its market share reached 21.5%, down 1.7 percentage points month-on-month. The decline in market share was mainly due to the reduction of small-sized low-end products under the strategy of "emphasizing profits but neglecting scale".

　　Hisense, TCL and Skyworth (including sub-brands) shipped 1.03 million units in February, down 22.0% year-on-year, and the combined market accounted for 58.2%, up 3.3 percentage points from the previous month. The cumulative shipment in January and February was 3.33 million units, up by 14.2% compared with the same period of last year, and the combined market share increased by 5.4 percentage points.

　　Among them, Hisense (including sub-brand Vidda) and TCL (including sub-brand Thunderbird) shipped between 350,000 and 390,000 units in February. The shipment of Skyworth (including its sub-brand cool open) is about 290,000 units.

　　Brand performance of the second camp

　　The combined shipments of Changhong, Konka and Haier in the second camp (with an annual shipment of more than 1 million units) in February were about 240,000 units, down 32.9% year-on-year, and the total volume was not as good as that of the single brand in the first camp.

　　In addition, the total monthly shipments of the three brands decreased by about 30% year-on-year, and the combined market share was 13.3%, down 2.0 percentage points from the previous month. However, its cumulative shipments in January and February also increased compared with the same period of last year, reaching 880,000 units, with an increase of 0.8%.

　　Huawei’s shipments are still only tens of thousands, down about 20% year-on-year. At present, Huawei’s strategy mainly focuses on middle and high-end products. Although the scale has not started, the profit has improved.

　　Other brand performance

　　The four major foreign brands Sony, Samsung, Sharp and Philips shipped less than 100,000 units in February, down about 40% year-on-year.

　　It is worth noting that according to the industrial chain information, Samsung Electronics will use both the QD-OLED displayed by Samsung and the W-OLED panel displayed by LG in this year’s flagship product S90D OLED TV.

　　summarize

　　At the beginning of 2024, China’s economy continued to expand, but the growth rate slowed down year-on-year, and real estate sales also weakened. The government set the economic growth target for 2024 at around 5% again, and predicted that the final growth rate may also slow down to the benchmark of 4.6%, mainly due to the low cardinal utility fading and the continuous downward trend of the real estate market.

　　Under this economic background, the performance of China TV market shipments in the first two months of the new year was acceptable, at least it was a signal of recovery growth.The two major driving forces of China TV market in 2024 will be the big-screen promotion of sports in the New Year and the "trade-in of consumer goods".In view of the latter, subsidies may be borne by local governments instead of central finance, and the low energy efficiency of TV sets and high retention rate may be three hidden disadvantages.

　　Related reading:

　　Luotu Technology: The retail volume of smart devices in China’s living room is basically on the rise.

　　In 2023, the laser projection market increased by nearly 30%, and households accounted for nearly 70%.

　　Hong Kong Kowloon: A Shopping Walk Guide

　　Hong Kong is blessed with a reputation as a shopping paradise.

　　Almost everything that is developing in the world can be found here, and because of its traditional free trade port and duty-free policy, all goods can not only be sold at the first time, but also the prices are much cheaper than those in other places. When you come to Hong Kong, a shopping paradise, you certainly can’t miss this wonderful shopping trip!

　　Introduction: Although many shopping malls have started to open at 10 o’clock, most shops in Hong Kong will not open until after 11 o’clock, so it is not necessary to go too early.

　　APM Shopping Mall: The name of APM Shopping Mall is to integrate AM (morning) and PM (afternoon), which echoes the concept of leisure at night advocated by shopping malls. The design of APM shopping mall is novel, inspired by lanterns, using brand-new architectural technology to create a visual effect of floating in the air, and the lighting changes according to different floors, leading tourists into an ultra-modern sensory world; The shopping mall adopts the design of X-site in architectural design, and X-site represents X Generation Site and surprise.

　　Introduction: APM is a newly opened shopping mall in Hong Kong, which has collected many delicious foods from various countries. In addition, the innovative and avant-garde decoration design of the shopping mall makes it a good choice to have lunch here.

　　Because APM is located on the subway roof, it is convenient to take the subway to Telford Square in Kowloon Bay.

　　Telford Plaza: With the rapid development of East Kowloon, in order to alleviate the traffic congestion at Telford Garden Interchange and meet the keen demand of tourists for high-quality shopping malls in East Kowloon, the MTR Corporation and New World Development Co., Ltd. jointly developed Telford Plaza. Telford Square is tastefully decorated, with intimate colors, harmonious and pleasing to the eye. The first phase is based on the golden sun, the second phase is full of natural light, and the two phases are designed as a whole, which is a leisurely shopping space.

　　Because Telford Square is located on the subway roof, it is convenient to take the subway to Hollywood Square in Diamond Hill.

　　Hollywood Plaza: The shopping mall has a large space and a bright environment. The shopping mall on the third floor combines more than 220 famous Chinese and western shops, restaurants and large cinemas, making it a hot spot for tourists to shop. Star Square will hold various exhibitions regularly to add infinite fun to tourists.

　　Introduction: Shopping malls often hold various exhibitions, so you can pay attention to the notices in the venue, and maybe you can meet popular stars to perform!

　　As Hollywood Plaza is located on the subway roof, it is convenient to take the subway to Festival Walk in Kowloon Tong.

　　Festival Walk: The only intersection of the subway and the Kowloon-Canton Railway in Hong Kong, with the extensive transportation network, it is convenient and fast to travel between China and Hong Kong or across Hong Kong, Kowloon and the New Territories. It is a new shopping destination in Kowloon. Shopping malls are full of prestigious shops, ranging from fashion clothes, home products, cosmetics to beauty and skin care.

　　Introduction: A major feature of Festival Walk is its unique design. The space in the shopping mall is particularly large, which will not give people a cramped feeling. However, if you don’t want to spend too much time going back and forth in the escalator, you can look for a hidden elevator, which can also save a lot of shopping time.

　　As Festival Walk is located on the subway roof, it is convenient to take the subway to the New Century Plaza in Mong Kok.

　　New Century Plaza: The design of the shopping mall is very thoughtful, and there are large-scale TV screens hanging from smallpox, which have attracted many tourists since its opening.

　　There are Japanese boutiques where adults and children like to hang out. Besides diversified famous shops and restaurants, the shopping mall also has a variety of leisure and entertainment facilities.

　　Introduction: If you want to buy electronic digital products, you can leave here earlier and go to the nearby Xianda Square and Xiyangcai Street first, where the styles will be newer and more complete.

　　Walk out of Mong Kok Railway Station of Kowloon Canton Railway from New Century Plaza, and walk straight along the overpass. It takes 5 minutes to enter Mong Kok shopping area.

　　Mong Kok Computer Center: Mong Kok Computer Center is located in the most densely populated area in Mong Kok. All newly baked digital products can be found here in the first time, and the transportation is convenient, extending in all directions. It is an inevitable choice for purchasing computer digital products.

　　Prince’s Mansion: The Prince’s Mansion is located in Central, the most prosperous business district in Hong Kong, overlooking the Star Ferry Pier in Central. Although the number of shops in the shopping mall is small, it is better than the gathering of famous shops, all of which are first-class international famous brands. In addition to having a certain understanding of famous brands, it is of course more essential for tourists to have enough ammunition when shopping here!

　　Landmark Plaza: Landmark Plaza and Tsim Sha Tsui Peninsula Hotel, also known as famous shops in Hong Kong, are clusters of global famous brands. Since Shafinigao entered and opened the first flagship store in Asia, Landmark Plaza has become more famous internationally and has become a must-see for many domestic tourists when they come to Hong Kong. The design concept of Shafinigao Hong Kong Store is Britain in the eyes of foreigners, with eclectic brands, gorgeous window design and humorous expressions from the British. When you walk into the Shafinigao department store, it’s like entering an English garden, full of psychedelic patterns and popular colors, a space different from the traditional retail department store. The most eye-catching design of Shafinigao is the wall design of each floor with different shopping themes, and the large pattern seems to convey some private information.

　　Marks & Spencer: Marks & Spencer is a British department store with branches in Britain and many countries, including Hong Kong. Marks & Spencer mainly sells clothes and food, and also sells household goods in Britain. In the 20th century, Marks & Spencer was once the largest retailer in Britain and one of the representative enterprises in Britain. Marks & Spencer aims to provide quality goods at reasonable prices. Up to 80% of the goods sold by Marks & Spencer belong to its own brand "Shengmigao", which can greatly reduce its cost, easily control the quality of goods and improve its profitability.

　　Yuhua domestic products: Yuhua domestic products is one of the large retail department stores in Hong Kong, with large department stores in Hong Kong and Singapore. In addition to department stores, Yuhua also operates Chinese patent medicine chain stores, which are located in prosperous shopping areas in Hong Kong, Kowloon and the New Territories, close to subway stations and railway stations, with convenient transportation. For decades, we have been serving local and overseas Chinese with the principle of operating high-quality and diversified domestic products.

　　Lan Kwai Fong: Lan Kwai Fong is the most famous bar street in Hong Kong, with more than 50 bars in various food markets. Central is the most important economic and financial center in Hong Kong. There are many large-scale foreign businessmen, multinational corporations, government headquarters and well-known law offices, and elites who promote Hong Kong’s economy are gathered. If you want to experience their excellent style after work, you must go into Lan Kwai Fong to find out! In case of seasonal festivals such as New Year’s Eve and Christmas, Hong Kong people will certainly not miss the opportunity to have fun. Lan Kwai Fong will hold street carnivals regularly, with game stalls, competitions and entertainment performances, and everyone will flock to the streets to count down together to meet the critical moment, which will make the atmosphere even higher!

Editor: Xu Guimei