乐上海 江浙沪娱乐地图论坛

On April 16th, the 1000th Xingyue L delivery ceremony of Chongqing Jiayun star Geely 4S store and the launch launch conference of Xingyue L Thor Hi · X oil-electric hybrid version officially opened at Chongqing Jiayun star "Create Home Together". As the first blockbuster model of Geely to fully open the electrification and new energy era transformation, Xingyue L Thor Hi · X oil-electric hybrid version is equipped with a unique "artifact" – Raytheon Zhiqing Hi · X DHT Pro 3-speed hybrid electric drive, which brings users better choices and once again breaks through the ceiling of hybrid technology. At the same time, on the day of the event, Chongqing Jiayun star Geely 4S store and customers "co-create" new business model was also opened to the public for the first time.

Ying Weisen, general manager of Chongqing Jiayun Star Geely 4S Store, said that users have always been the core of Geely Automobile. Chongqing Jiayun Star Geely 4S Store not only aims to provide users with leading products, but also to build a long-term care and connection with users, so that users can enjoy more comfortable services, more perfect products and happier experiences. "Co-creating" a new business model with customers not only represents the corporate mission of Chongqing Jiayun Star Geely 4S Store to "create high-quality automotive life services for customers", but also represents Chongqing Jiayun Star Geely 4S Store’s adherence and persistence to the corporate tenet of "creating a automotive life service platform for customers and employees"!

Based on the new era of hybrid, China Star’s first Raytheon Power was launched in Chongqing

As the first blockbuster model to open Geely Automobile’s comprehensive electrification and new energy era transformation, and the first model to be equipped with the Raytheon Hi · X hybrid platform, the Xingyue L Raytheon Hi · X oil-electric hybrid version has a longest battery life of over 1300km, a 100-kilometer acceleration time of 7.9s, and an official comprehensive fuel consumption of 4.3L/100km. It is a "long-range extended hybrid car without charging". And all of this is thanks to Raytheon’s "new hybrid" unique artifact – the world’s first mass-produced 3-speed hybrid electric drive transmission DHT Pro, matched with the DHE15 hybrid special engine, which makes Raytheon Hybrid achieve comprehensive surpassing of the same level in terms of energy saving, performance and intelligence, and has the product strength of all-weather fuel and power saving, strong power in all working conditions, and intelligent interaction in all scenes.

It is worth mentioning that in the Xingyue L Raytheon Hybrid 1300km Ultra Long Range Open before listing, the measured longest cruising range exceeded 1426.1km, and the fuel consumption of 100 kilometers was only 3.9L, setting a new record for the lowest fuel consumption of domestic hybrid five-seat flagship SUVs. In the measured 10 Xingyue L Raytheon Hi · X gasoline-electric hybrid versions all finished the race with ultra-low fuel consumption of 100 kilometers, and the lowest average fuel consumption was lower than the CR-V hybrid, RAV4 hybrid and ideal ONE running at the same time; it was verified that the Xingyue L Raytheon Hi · X gasoline-electric hybrid version is a "long-range extended hybrid without charging", and it is the HEV model with the strongest power and lowest fuel consumption in the same class.

As the flagship smart hybrid SUV of China Star, the Xingyue L Thor Hi · X oil-electric hybrid version not only has the advantages of free charging, long battery life, and extended range, but also has remarkable intelligence. The Xingyue L Thor Hi · X oil-electric hybrid version is equipped with Geely Galaxy OS Thor Customized Edition, which provides users with 3 unique functions of "Geely Galaxy OS Thor Customized Edition", including the exclusive "Thor’Vision ‘World" wallpaper, the power visualization "Thor Energy Flow" function, and the more energy-efficient ECO + scene mode. In addition, Geely Galaxy OS 1.3 version, which was first launched on the new car, has added a co-pilot theater mode, automatic scanning of the whole car, split-screen incoming calls, and OTA 2.2 technology applications, as many as 78 intelligent scene experience optimizations and 64 intelligent scene function upgrades.

Make car buying a pleasure and open a new business model of user "co-creation"

A good car buying environment will make the user experience more comfortable. The new image channel that Chongqing Jiayun star Geely 4S store is building is not only to provide users with a place to trade, but to create a place for every Geely user to feel care and service, and even to interact, communicate and experience, and truly become friends with users, so that the car buying experience becomes a kind of enjoyment.

At the launch event of Xingyue L Thor Hi · X oil-electric hybrid version, we can see the opening show of the sand painting performance with Xingyue L Thor Hi · X family scenario, showing the high-quality life concept of Xingyue L Thor Hi · X oil-electric hybrid version; at the same time, in order to make the delivery ceremony unique, the delivery ceremony made the car key fall from the sky to the customer through a cool drone; in addition, Chongqing Jiayun Star Geely 4S store also prepared a customized cake for the owner of Xingyue L & Xingyue L Thor Hi · X oil-electric hybrid version, so that the media and users present felt the vitality and professionalism of Chongqing Jiayun Star Geely 4S store.

In order to make buying a car a starting point for users to live a happy life and continuously improve the user experience, in addition to a new image upgrade, Chongqing Jiayun Star Geely 4S Store has also opened a new business model of "co-creation" with customers. In the market activity area, we also saw high-quality gift boxes of miscellaneous grain rice noodles, convenient fast food self-heating rice noodles, various high and medium-grade red wines/Baijiu, hyaluronic acid drinking water, etc. This new model of "co-creation" with customers has bid farewell to simple car sales, but around the integration of car sales, after-sales services and surrounding industries, to build a new ecological chain of car purchase and car use for users.

Since its establishment in July 2008, Chongqing Jiayun Company has been focusing on automobile sales and services. It has now developed into a multi-service business that integrates vehicle sales, maintenance services, decoration and beauty, old car replacement, annual home review, emergency rescue and various member services. It covers all aspects of customer car purchase and use. It is also the leading comprehensive service platform of Geely brand in Chongqing. It has become a reliable professional car butler for many customers. Chongqing Jiayun has always been adhering to the tenet of providing customers with high-quality automobile life services, and meets the full range of customer needs with the most considerate service.

　　　　 [Zhongguancun Online Zhejiang Hangzhou Quotes] As a typical example of ultra-thin machines, HuaweiAscend P7It has a stunning design, both front and rear are third-generation Corning Gorilla Glass, which combines beauty and protective performance. At the same time, it is equipped with a HiSilicon Kirin 910T quad-core processor, which has2GB RAM, 5-inch full high definition screen, running performance is also not to be underestimated. The current 4G versionHUAWEI P7In the merchantHangzhou Sun Bing Digital (Tel: 13958009709, Sun Bing)The lowest offer is 2360 yuan.…Don’t miss your favorite friends.

Pictured: Huawei Ascend P7

　　Huawei Ascend P7 is equipped with a 5.0-inch 1080P resolution IPS screen on the front, using in-cell technology, and the front and back bodies are covered with the third-generation Corning Gorilla Glass. It looks not only beautiful but also quite atmospheric. Equipped with a 1.8GHz HiSilicon Kirin 910T quad-core processor, with a combination of 2GB RAM + 16GB ROM, the overall performance is powerful.

Pictured: Huawei Ascend P7　　

　　In terms of configuration, Huawei Ascend P7 uses its own HiSilicon Kirin 910T 1.8GHz quad-core processor, 1.8GHz frequency, 2GB RAM + 16GB ROM, and supports up to 6.4GB RAMExpand. 5.0-inch 1080P resolution IPS screen, using in-cell technology, the front and back bodies are covered with the third-generation Corning Gorilla Glass. 13 million pixelsRear +8 million pixelsFront-facing camera, Sony4th generationStacked sensor, the main camera adopts F2.0 large aperture, and it supports up to ten beauty effects in the camera function. based onAndroid 4.4.2 custom Emotion 2.3 operating system and 2500mAh capacity battery. Support 5-mode 10-band, support TD-LTE,TD-SCDMAAnd GSM.

　　　　 Editor’s comment: Huawei Ascend P7 is the latest flagship mobile phone launched by Huawei, and the machine has also been comprehensively improved in performance. At the camera end, the machine is equipped with a 8 million pixel front lens, and it is also equipped with a tenth-level beauty function. It is a good choice for friends who like to take selfies. Interested friends can contact the merchant.

　Mentioned when purchasingZOL(Zhongguancun OnlineYou will receive better service or discounts.

Official Weibo:@Zhongguancun OnlineZhejiang Railway Station;ZOLZhejiang User ExchangeQQgroup①: 92362348

Huawei Ascend P7　
[Merchant quotation] 2360 yuan
[Sales merchant] Hangzhou Sun Bing Digital
[Contact number] 13958009709, contact: Sun Bing
[Store address] S258, 2nd Floor, Xixi Cyberport, No. 108, Wensan Road, Xihu District, Hangzhou
[Online store link] //dealer.zol.com.cn/d_179661/

aboveMobile phone quoteIs the actual purchase price. If you find that the quoted price given by the dealer in this article does not match the text,Please call the investment and dismantling phone number: 0571-87209382 (this phone number is a complaint phone number, and inquiries such as product prices are not accepted, excluding holidays).The complaint acceptance period is within 6 days from the date of publication of the article.

Please mention that the source of the market is Zhongguancun Online when contacting the merchant to buy. In order to buy the mobile phone according to the price quoted in the market. In addition, carefully check the machine to ensure the quality when purchasing to ensure the legitimate rights and interests of consumers, and remember the name and address of the merchant. Once a dispute occurs, it is convenient to coordinate and deal with it.

　　There are many brands called a certain rice in the market, so many that consumers are confused. They all have a common gene: Xiaomi. Professionally speaking, they are all enterprises in the Xiaomi ecological chain.

　　Among them, Jiangsu Zimi Electronic Technology Co., Ltd., known as the first brother of the ecological chain, is the first ecological chain company under Xiaomi. It was established in May 2012 and has been in existence for 9 years.

　　Before the 2021 Vision Content Ecology Conference, Liu Xiaoxia, brand director of ZiMi, accepted our interview. We started chatting about ZiMi’s name.

　　Just by looking at the name, it is difficult for consumers to judge its product attributes from the word "purple rice", and some even compare it to the agricultural product purple rice sold in supermarkets. Why is it called purple rice? Liu Xiaoxia said: "The enterprises in the Xiaomi ecological chain all have the word’rice ‘, which is the brand gene. Because we are in Nanjing, the Purple Mountain in Nanjing has a symbolic meaning and the meaning of purple gas coming from the east, so we chose the word’purple’. The seemingly random choice is actually the original intention of Purple Rice to establish itself in Nanjing. Now Purple Rice is headquartered in Nanjing, and its production lines are all over the Yangtze River Delta, Pearl River Delta and other high-quality manufacturing areas.

　　Liu Xiaoxia said that Zimi is a brand that really does a good job in products. Xiaomi’s logic is to "find a first-class team to make first-class products". If the team of Zimi can be selected, it must be a first-class team. At the end of 2013, Zimi launched the first Xiaomi mobile power supply, which quickly became a hit in the industry. Sales have soared and exceeded expectations. Data show that in 2014, the power bank produced by Zimi sold more than 10 million units; by the end of 2018, Xiaomi announced that the global cumulative sales of its mobile power supply exceeded 100 million units. These impressive sales data gave Lei Jun the confidence to say at the Xiaomi conference: "There are only two brands of power banks, one is called Xiaomi and the other is called Other".

　　The success of Xiaomi’s power bank has made Zimi stand out in the Xiaomi ecological chain. Zhang Feng, the founder of Zimi, is also a partner of Xiaomi. He once shared the thinking of making a power bank: "When Zhang Xiaolong made WeChat, he didn’t think about making money, he thought about user experience; when Cheng Wei made Didi, he didn’t think about making money, but to solve the pain point of users’ travel difficulties; my concept is that making explosive products does not make money, and super explosive products are even more so."

　　ZiMi, which has successfully "started a business", has also begun to find an independent brand development path. ZiMi not only produces Xiaomi power banks, but also has its own brand products, including mobile power supplies, TWS Bluetooth headphones, Bluetooth speakers, portable routers, rainbow batteries and other products. Domestic mainstream e-commerce platforms such as Taobao Tmall, JD.com, and Xiaomi all sell ZiMi brand products. It is worth mentioning that ZiMi also focuses on launching enterprise group buying business.

　　Purple Rice Electronics was famous for its mobile power supplies, and almost all of its products were synonymous with "high quality + low price". The netizens jokingly said: "Buy whatever you want, buy it with your eyes closed, no problem at all."

　　Purple rice is a representative of domestic products from the Xiaomi ecological chain. Its appearance has completely changed the brand structure of the domestic mobile power market. Big brands have to lower prices, and small brands lose their competitiveness and leave the market sadly. Liu Xiaoxia believes that the real domestic product should be like Xiaomi, which is a good product that all consumers can afford.

　　(Author: Wang Weifeng)

　　CCTV News:At 8 o’clock every day, CCTV will sort out the big and small things that happened around us within 24 hours.

　　During the "14th Five-Year Plan" period, we should continue to lower the threshold for settling down and realize the "wish to fall".

　　China will amend the Law on the Protection of Women’s Rights and Interests.

　　The Supreme People’s Court’s work report named Lai Xiaomin, Zhao Zhengyong, and concluded 26,000 corruption crimes last year.

　　The Supreme People’s Procuratorate’s work report named the case of a woman taking a courier and being cheated: reducing the unnecessary cost of safeguarding rights.

　　The Civil Aviation Administration informed that "the East China Sea air crew fought each other": it will be severely punished according to law.

　　In 2020, the accumulated medical expenses of patients in COVID-19 will be 2.84 billion yuan.

　　In 2021, Spring Festival travel rush is expected to send 870 million passengers, a significant decrease compared with previous years.

　　Wake up! Keep working! Chang ‘e IV entered the 28th day.

　　Syrian President Bashar al-Assad and his wife were diagnosed with Covid-19.

　　Moon Jae in said with emotion: Women are equal, and the situation in South Korea is very shameful.

　　An explosion occurred in a military camp in Bata, Equatorial Guinea. The death toll rose to 98 and 615 people were injured.

　　Nearly 4,500 people were evacuated after a bomb from World War II was found on the construction site of a French university.

　　Accept the avatar! A Brazilian Po Hou sits on the roof with a knife and scares the homeowner.

　　The citizens crouched at the window to do business, and the Health Bureau of Baota District, Yan ‘an, Shaanxi Province issued a notice: there were too many consultants, and there was no seat.

　　Peanuts soaked in rat poison and tricycle batteries were stolen, and Zigong police in Sichuan issued an urgent reminder.

　　"Ant Hey" face-changing software is off the shelf, expert: There are great security risks.

　　Seven workers in Hangzhou ate four dishes in the canteen for wages and were charged 70 thousand yuan? Official: I asked for the relevant balance of equipment rental, and I didn’t charge for meals.

　　The five-year-old baby "strolled" out of the house in the early morning, and the family saw the circle of friends before knowing that the child was lost.

　　Hangzhou woman committed suicide by burning charcoal in love. The police broke into the door and found the woman sitting in the bathroom, with several pieces of charcoal smoking beside her. At present, the woman’s vital signs are stable.

　　The man imitated the video and was arrested for stealing the merit box many times. He knelt down and begged for mercy and said, Master, be tolerant once.

　　You may be able to take off your mask next spring.

　　— — Zhang Boli was interviewed by CCTV reporter.

　　On March 8, birds foraged on the flower branches of Tengzhou Park in Shandong Province. In the early spring, flowers are gradually opening all over the country, attracting people to go outdoors to enjoy the flowers.

　　Madrid, Spain: The signal light "Wear a skirt".

　　"wow! Wow! Wow! Maturity Cystic! Teratoma … " Recently, a video spread widely, which touched many netizens: several medical staff in the operating room applauded and cheered together, happy that the patient’s examination results were benign.

　　See you at 8 o’clock tomorrow!

　　Editor in Charge: Sun Jie

　　Editor: Wang Jiaying and Xie Botao

　　The picture shows the stills of the TV series "Lovely China".

　　The picture shows the stills of the TV series "Lovely China".

　　At present, the theme education of "Do not forget your initiative mind, Remember Mission" is being carried out throughout the Party. The TV series "Lovely China" about the revolutionary course of Fang Zhimin, the founder of the Red Tenth Army, was broadcast on CCTV. The drama focused on the last ten years of Fang Zhimin’s life, and told about his selfless dedication to the cause of China people’s liberation until he gave his precious life. With its profound thoughts, exquisite art and excellent production, the play has infected the vast audience and can be called a vivid teaching material for this theme education.

　　— — Editor

　　Fang Zhimin’s revolutionary struggle experience, as well as his works such as Lovely China and Poverty in prison, are precious spiritual wealth for future generations. With the passage of time, all this has not faded, but radiated more brilliant brilliance. This is the important reason why the TV series "Lovely China", which is based on Fang Zhimin’s revolutionary struggle experience, can have a strong influence.

　　How to tell the story of Fang Zhimin well is quite a test of artists’ creative talents. The story of the play is unfolded in flashback instead of plain narration. First, after the founding of New China, Fang Zhimin’s manuscripts preserved by Lu Xun and Xu Guangping were delivered to Chairman Mao Zedong, who asked Jiangxi to find Fang Zhimin’s remains with great affection. When people finally found and confirmed Fang Zhimin’s skeleton in the suburb of Nanchang, the audience was brought into an atmosphere of infinite sadness, sadness and admiration.

　　According to this, the TV series brings the camera back to the era of blood shed’s Great Revolution, and according to the method of chronicles, it reflects Fang Zhimin’s unswerving adherence to revolutionary beliefs and fully shows the firm belief and heroic spirit of proletarian revolutionaries. He first served as a minister of farmers in Nanchang, vigorously carried out the peasant movement, and bravely supported the Northern Expeditionary Army to break through Nanchang City guarded by warlords. Later, under the leadership of the Central Committee of the Communist Party of China, he actively carried out the peasant movement, took the road of seizing power by armed forces, launched peasant riots in Yiyang and Hengfeng, established Xinjiang base areas and northeast Jiangxi base areas, and formed revolutionary armed forces such as the Red Tenth Army, the Red Eleventh Army and the New Red Tenth Army. At the critical juncture when the armed struggle situation was extremely unfavorable, he led the Central Red Army to go north to resist Japan, so that he was outnumbered on the way to the war and was betrayed by traitors and unfortunately arrested. In Nanchang prison, he was unmoved by the threats and inducements of the Kuomintang reactionaries headed by Chiang Kai-shek, and continued his unremitting and uncompromising struggle. Finally, together with his comrades-in-arms Liu Chouxi and Wang Ruchi, he died bravely and righteously.

　　The TV series "The Lovely China" spans ten years from 1926 to 1935, which shows the most glorious and representative revolutionary course in Fang Zhimin’s life. On the premise of trying to outline and describe the broad historical background and major historical events, the play takes Fang Zhimin’s experience and contribution as the main line, and with large space, vivid details and full passion, it reproduces Fang Zhimin’s arduous struggle against the reactionary forces with outstanding courage, extraordinary insight and rich revolutionary practical experience. Fang Zhimin was well aware of the wishes and demands of the laboring masses. In the complicated struggle, he not only showed the revolutionary principle, but also had valuable flexibility, which was supported and loved by the broad masses of people, dealt a heavy blow to the Kuomintang reactionaries and made the development of Fujian, Zhejiang and Jiangxi base areas surging. Fang Zhimin’s practice of exploring the revolutionary road has accumulated very valuable struggle experience, and established a Soviet government in which the people are masters of their own affairs, which was highly praised by Comrade Mao Zedong and praised as "Fang Zhimin-style base area".

　　The TV series "Lovely China" has a clear narrative context and twists and turns, which reflects the intricacy and cruelty of the revolutionary struggle at that time, thus making the play very ornamental and attractive. At the same time, the local struggle led by Fang Zhimin is observed in the general trend of China revolution, and described in the critical background of the development of the situation in the Central Soviet Area, showing its extraordinary strategy, overall concept and integrity as a proletarian revolutionary. In particular, it showed that under the same great pressure in Fujian, Zhejiang and Jiangxi base areas, it still obeyed orders and sent the main forces such as the Red Tenth Army to rescue the Central Red Army, which won sincere praise from central leaders such as Mao Zedong, Zhou Enlai and Zhu De, thus, together with the positive reflection of Fang Zhimin’s main plot, today’s audience can understand Fang Zhimin’s great role in China’s revolutionary struggle more comprehensively, clearly and accurately.

　　The drama successfully shaped the image of Fang Zhimin, focusing on his outstanding style of perseverance, wit and courage in the revolutionary struggle and taking care of the overall situation; Profoundly reveal his passion for the people, calm and restrained, elegant and prudent; Vividly reflect its strong personality of perseverance, hatred of evil and never compromise. In a long prison scene in the play, Fang Zhimin suffered both physical and mental torture, but his persistence and persistence in communist party people’s faith made the audience cry. The indelible spiritual legacy he left in a special way has the appeal of traveling through time and space. Jungle, the actor who plays Fang Zhimin, strives to be accurate, delicate and tepid in his performance. He not only looks more like a spirit, but also shows a strong artistic appeal, and has created a rare and successful image of revolutionary martyrs on TV screens in recent years.

　　As a biographical TV series, due to the needs of artistic creation, there are many fictional elements in the drama on the basis of documentary, but its reflection, grasp and shaping of historical processes, events and characters are true, accurate and credible. Great efforts have also been made in shooting and production, presenting a profound, exquisite and exquisite artwork, which can be called a successful and complete TV masterpiece about Fang Zhimin’s major revolutionary struggles. Watching this play can make people in communist party and the audience know clearly how the happy life today is hard-won, and have a relatively full and vivid understanding and understanding of the Communist Party of China (CPC) people, represented by Fang Zhimin, who have made important contributions and made great sacrifices for the China revolution. In this sense, the TV series "Lovely China" can be a vivid teaching material for China’s revolutionary history education.

　　Cartography: Cai Huawei

According to the results of the joint consultation between Xiangtan Ecological Environment Monitoring Center of Hunan Province and Xiangtan Meteorological Observatory, the atmospheric diffusion conditions in our city have obviously improved at present, and it is expected that there will be no weather process with more than severe pollution in the next 48 hours. With the consent of emergency headquarters, the city’s heavily polluted weather, it was decided to lift the yellow warning of heavily polluted weather in our city from 16: 00 on January 10, 2024, and at the same time, the Class III response and the Class II response of particulate matter were terminated.

1905 movie network news Produced by, Zhao Xiaoshi, screenwriter and director, starring,,,, Zhou Siyu, Wu Jun and Luo Gang, especially starring,, and friendship, the film released the promotion song "Life is too short to have another bowl" MV. The song is composed and sung, the lyrics are joyful and brisk, and the melody is brainwashed, which makes people shout: "I’m hungry!" "

The familiar Zhang Wei style is matched with Changsha rice noodles, which brings a different hot taste to the song. Life is too short to have another bowl, like a "transshipment song", has the magical power to make people laugh and listen, and I hope that every listener can eat the food, put aside their troubles and welcome good luck. At the same time, the promotion song of Suofen also sings the spiritual temperament and attitude towards life belonging to Changsha through rice noodles, the most familiar food of Changsha people every day. In the MV, producer Chen Kexin, director and screenwriter Zhang Ji tasted delicious food and passed on happiness with the leading actors.

Zhang Wei Suofen Divine Comedy possessed brainwashing.

The masters get together to taste various cuisines in Changsha.

When it comes to Changsha cuisine, rice noodles must be a favorite of many people. The movie "Changsha Nightlife" was introduced from rice flour skillfully, which sang the food culture with Changsha characteristics. Zhang Wei, who has always been famous for his relaxed and cheerful writing style, is even more open-minded in this song "Life is Short, Let’s Have Another Bowl", which not only writes homophonic stalks that make people smile, but also has profound flashes like "Where to fall, where to barbecue". The MV is not only full of vitality, relaxed and cheerful, but also has a magical brainwashing and catchy melody. After listening to it once, people can’t help singing "blah blah" with Zhang Wei.

Food is the best way for many people to be happy. As the song goes, "Worry eats it, and disturbance eats it", when the stomach is filled with a bowl of warm rice noodles, the bad mood can be completely forgotten. In addition to Changsha rice noodles, many Changsha specialties such as sugar and oil Baba, stinky tofu and crayfish have also appeared, which made many netizens shout after watching the MV: "Listen to hunger!" . Producer Chen Kexin, director and screenwriter Zhang Ji, starring YIN FANG, Zhang Jingyi, Sophie Su, Wu Haochen, Bai Yufan and others, especially LAY, appeared together in the MV to taste delicious food and convey happiness.

Life is short, have another bowl!

Suofen Divine Comedy sings the wisdom of life in Changsha.

As the lyrics say, "The way to happiness on earth is a bowl of powder", "Life is too short to have another bowl" conveys not only the happiness and cure brought by delicious food, but also the unique spiritual temperament of Changsha people. Simple rice noodles are like Changsha people’s down-to-earth attitude towards life, and all kinds of toppings represent Changsha people’s colorful spiritual world. "Changsha people’s day begins with a bowl of powder and ends with a bowl of powder." Rice flour is not only an element that runs through every Changsha person’s daily life, but also the most difficult homesickness for every Changsha wanderer.

In the movie Nightlife in Changsha, rice flour also plays an important role. In the food stall in the dead of night, the Changsha family sat around the table, clamoring for a bowl of rice noodles together and bidding farewell to all the unhappiness of the day. Those conflicts and misunderstandings will melt in the steaming heat, and those unspoken love and debts will also be able to communicate with each other. "Wherever you go, you start. Life is too short to have another bowl." Only when you have enough to eat and drink can you have the strength to cheer up and start again. Food fills the hungry stomach and soothes the tired mind, which is the simple and profound wisdom of life of Changsha people.

The movie Nightlife in Changsha will be released nationwide on April 28th.

21st century business herald reporter Yi Jiaying reports from Shanghai.

In the low tide, domestic beauty cosmetics are looking for new opportunities. Just last week, the first store under the Huaxizi Line officially opened in Hangzhou Xizi Lake. Prior to this, the brand mainly sold products and communicated with users through online channels such as Tmall, JD.COM, Tik Tok, etc., and has not been laid out offline. "In fact, we started to shop under the preparatory line the year before last, but there has been no suitable location." The person in charge of Huaxizi Oriental Aesthetics and Space Innovation Center said that for Huaxizi, if there is no good location, there will be no rush to open a store.

The expansion from online to offline, on the one hand, is the development space of fancy entities, on the other hand, it is also limited by the bottleneck of online traffic. According to the data of the total retail sales of consumer goods in June released by the National Bureau of Statistics, in the first half of 2022, the total retail sales of cosmetics nationwide was 190.5 billion yuan, down 2.5% year-on-year. This is the first decline in the total retail sales of cosmetics in the first half of the year in the past 10 years, and the growth rate is even lower than that in the same period in 2020.

Among them, the impact of the epidemic can not be ignored. According to the 2022 China Shoppers Report, the compound growth rate of cosmetics lacking the support of social needs has decreased by 16%, and the pace of new product sales has also been disrupted. Constant innovation has always been an important market strategy for domestic beauty brands.

An obvious phenomenon is that many brands have slowed down in the first half of this year. In an interview with 21st century business herald, the relevant person in charge of Juyi Group said, "The repeated epidemic this year has really affected us a lot, and the whole R&D, production and logistics have been affected to some extent. Many new products and new series of its brands, orange blossoms and fermented colors, have been forced to postpone listing. "

According to the performance report of Yixian E-commerce in the third quarter of 2022, the revenue in the third quarter was 858 million yuan, down by 36.1% year-on-year. The reason is still the decline in the income of makeup business. In the third quarter, the income of makeup business of Perfect Diary, Little Odin, Pink Bear and other brands was 570 million yuan, down by 48.8% year-on-year.

At the same time, the fluctuation of the live e-commerce industry has also brought uncertainty. In the past years, domestic beauty brands have mainly relied on online channels, especially live e-commerce. After the traffic turbulence brought by the super-head anchor that is enough to drive a brand and transform its influence, the brand is also rethinking live broadcast, traffic and brand.

Fluctuation of flow

This year, during Li Jiaqi’s absence for nearly three months, the sales of some domestic beauty brands also fluctuated greatly.

Looking back at that time, many domestic beauty brands concluded to the 21st century business herald reporter that the live broadcast room of the big anchor is addictive, but it should be used with caution. "Now I don’t think about the live broadcast room of the big anchor in daily life, but for new brands, super-head anchors such as Li Jiaqi are still excellent brand endorsements." Ou Ni (pseudonym), a staff member of a domestic beauty brand, said, "Every time a domestic brand pushes a new product, it is still needed. It is indeed a more certain channel for the new product to detonate."

During the Double Eleven last year, there were more than 1,300 kinds of domestic products in the live broadcast rooms in Li Jiaqi. In this year’s "All Girls’ offer" program, the proportion of domestic brands also exceeded 50%. In Ou Ni’s view, compared with the flow, we pay more attention to the deep creation of products of both parties. "In fact, before everything happened, Li Jiaqi accounted for less than 5% of the total sales channels. Our strategic adjustment has been deliberately tilted to self-broadcasting and Tik Tok channels, and Tik Tok’s stamina is worthy of attention and attention. "

Different from the reflection of domestic brands, international brands began to gather in Li Jiaqi live broadcast rooms. In the first quarter of this year, the growth rate of international beauty giants in China slowed down, and the growth of head brands was limited by weak consumption. Since the "June 18th Promotion" in the middle of the year, big names have been betting on Li Jiaqi, lowering their posture, showing unexpected discounts, and even giving discounts and formal clothes from the tooling.

In this regard, Tangyi said that makeup is an industry with a long chain and very high requirements for the completion of each link in the chain. Short-term price reduction promotion may bring some sales promotion, but it is an act of quenching thirst by drinking poison, which damages the image and positioning of the brand itself. Short-term promotion will not affect the whole market. "This year is the fifth year of the establishment of the Tangduo brand under the Tangyi Group, and the yeast color has also entered the third year of brand development. In the past few years, the whole group has continued to make profits, and has maintained double-digit annual sales growth, much faster than the growth rate of the market. In 2021, the GMV of orange blossoms was close to 1 billion, and the GMV of fermented color exceeded 500 million. "

In fact, reducing dependence on talent is a new way that all brands that have gone through detours are practicing. Some brands believe that it is not a good thing to be too closely bound to the platform.

The person in charge of a domestic beauty brand further pointed out that, more crucially, the label of live broadcast for a long time has been to emphasize the price, and everyone pays for the temporary cool impulse, which is meaningless for brand building and consumer loyalty. "We have more freedom to do self-broadcasting, and we can establish deeper communication with consumers."

Under the landing line

Corresponding to the fluctuation of online channels, domestic beauty brands are also actively going offline.

It is understood that the first store of Huaxizi not only has the function of beauty retail, but also includes customized experience, art exhibition and other services. "The choice of Hua Xizi has nothing to do with the cold and warm market." The person in charge of Huaxizi Hidden Garden explained that the biggest goal of opening a store is not to do business, but to present a more complete Huaxizi to users through this store. "So we choose a bigger storefront to create an artistic space for users."

At present, Hua Xizi has no clear plan for opening stores and other channels in the future, but said that the brand will continue to explore offline space for interaction with users.

Compared with the opening of Huaxizi’s big store, Tangduo started in pop-up shop at the earliest. In the spring of 2019, Tangduo made its first pop-up shop in shanghai new world, only 5 square meters. "Market feedback, media exposure and business output far exceeded our expectations. Pop-up shop has a long queue at the door every day and has become a popular punching place for Xiaohongshu. " The relevant person in charge of Tangduo said, "After that, we carefully selected core shopping malls such as Chengdu, Changsha, Wuhan, Nanjing and Guangzhou to make a tour of pop-up shop, and they all received very good responses."

It is precisely because of this that Orange Blossom has opened offline direct stores since September 2020. At present, it has opened nearly 20 direct stores in Shanghai, Chengdu, Chongqing, Hangzhou, Xi ‘an and other cities, and more cities will be laid out in the future.

21st century business herald reporter is concerned that these domestic offline beauty shops are not only the shelves of traditional cosmetics counters, but also deeply combine the psychological needs of young consumers, and incorporate photo punching points into the store design, which are easy to shoot and stroll, and are suitable for the punching needs of social platform communication.

There are more domestic beauty brands such as Colorkey, Leemember, Girlcult, Hold Live, Hedone, etc., and they choose to settle in the offline beauty collection store. According to incomplete statistics of the media, THE COLORIST colorist opened more than 300 direct stores in less than two years. Official website of WOW COLOUR shows that it will open 600 stores in 2020.

Not only are young new domestic beauty brands, but established brands such as Mao Geping pay more attention to offline. "Today, with the high penetration of the Internet, live e-commerce, short video marketing, online celebrity economy and private domain operation have changed the traditional sales model, but for brands, what is more important is the offline brand counters." Song Hongping, director and CEO of Mao Geping Cosmetics Co., Ltd., said in an interview with 21st century business herald, "Offline has always been a very core area for us to provide services to consumers. We regard product trials and face-to-face communication for consumers as precious opportunities, hoping to make consumers feel the brand temperature. "

Meet the local conditions

In addition to channel strategy, domestic brands’ pursuit of consumers is more manifested in product innovation.

"The vast majority of women in China often encounter thousands of colors when choosing makeup, and popular colors are not suitable for their own troubles. In the final analysis, it comes from the fact that many consumers don’t know what color they are, and they also have a little knowledge of the appropriate colors. " According to the person in charge of research and development of yeast color, yeast color has created a set of skin color analysis theory by analyzing the skin color of women in China, and developed matching products such as lips, eyes and air cushions for 18 women with different skin colors in China.

Besides skin color, Yeast Color also studied and analyzed the skin quality and facial contour characteristics of women in China, and launched targeted products. Hua Xizi, whose brand gene is Oriental Aesthetics, is also increasing research and development. Li Huiliang, the chief scientist, announced that he will invest 1 billion yuan in scientific research in the next five years, and Chinese herbal medicine is the key direction of product research and development in the future.

Although this is not a new phenomenon, China consumers’ preference for local brands has accelerated in recent years. The 2023 McKinsey China Consumer Report: The Age of Resilience points out that, surprisingly, national pride is not the only driving factor. Today’s domestic enterprises respond to the trend faster, get closer to consumers and invest more boldly. 49% of China consumers think that local brands are "better in quality" than foreign brands, while 23% of China consumers hold the opposite opinion. The survey involves 12 different product attributes, and the data results are roughly the same.

"The skin color and skin quality of people in the East and the West are very different. There are still some differences from the simple market research of big data and the cognition of data in some aspects. " Song Hongping said frankly that it is as important to get a sense of body sensation from one-on-one service as to get information from big data and market research.

Although the epidemic has brought a big impact to the beauty market, with the optimization and landing of epidemic prevention measures, people’s work and life will gradually recover, and consumption will rebound positively. It is not difficult to predict that in 2023, every brand is gearing up, and a new round of more intense market competition has arrived.

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Morning News (Peninsula Morning News, 39-degree video reporter Su Lin) The crab-pincer-like manipulator prowled among the sand and rocks on the seabed, suddenly reaching out to the scallop in front of the "face", opening the "pincers" to clamp it firmly and put the scallop in the cabin … In 2022, the national underwater robot contest (Dalian) was in full swing on the Golden Coast of Jinshitan, from universities, scientific research institutions and top industries all over the country.

OurEDA No.2 Team of Dalian University of Technology, which belongs to Dalian Key Laboratory of Underwater Robots, brought an agile robot with full digital structure to participate in the competition. Liu Yu ‘ang, a junior majoring in microelectronics at Dalian University of Technology, told reporters that this fourth-generation medium-sized agile robot participated in the autonomous grasping competition in this competition. It is an improved version of the eight-axis robot, and its action is more sensitive. "We have changed the internal control structure, equipped with a high-power edge calculation module, especially for image detection. It used to be an analog camera, but now it is an all-digital structure. The newly designed autonomous crawling algorithm can complete the operation of artificial intelligence. "

Liu Yu ‘ang introduced that, considering that natural factors such as ocean currents are often encountered in the sea, the team introduced the function of self-balance in the process of improving the robot, which can keep balance in front, back, left and right, up and down directions. "This robot can also have a better orientation and depth. For example, suspend at a distance of one or two meters from the seabed, observe the situation of the seabed, and grab the sea treasures within a certain range. " In addition, the fourth generation medium-sized agile robot has also designed a number of data interfaces, and external accessories such as sonar and USBL can be added as needed.

"The stone seams and reef walls on the real seabed are our’ main battlefield’." Lin Peng, the leader of Haiying No.1 Team from Dalian Maritime University, told the reporter that the underwater robot Haiying No.1 is a robot independently developed and designed by them to catch seafood such as scallops, sea cucumbers and sea urchins. This robot is waterproof to 200 meters, driven by 6 propellers, with high degree of freedom and flexible control. It has a 30-fold mechanical arm, and can be grasped at 160 angles around the fan. The relatively small "hand shape" is specially designed by the team for real seabed crevices. In the competition of man-machine cooperation, "Haiying No.1" caught 25 sea treasures per unit time.

According to reports, another feature of "Haiying No.1" is that it uses shore-based battery power supply. Robots don’t need their own batteries, and at the same time, they can realize 24-hour nonstop operation all day. Besides underwater fishing, this robot can also be used in underwater search and rescue, underwater reconnaissance, underwater scientific research and archaeology and other fields.

Yong Li Chaotou Team from Zhejiang University came to Dalian for the first time to participate in the National Underwater robot contest. This is also the first time that the underwater robot independently developed by this team has gone out of the laboratory pool to "test the water" in the real sea area. Huang Puwen, a member of the team and a senior majoring in marine engineering and technology in Zhejiang University, said that everyone cherishes this rare exercise opportunity. The robot in this competition is a multifunctional modular ROV designed and developed by the team for more than one year. It adopts an open frame structure with eight propellers, and its small size and high-efficiency propellers make it have strong flexibility and endurance. This robot can achieve a certain degree of suspension in water, and the diving design index can reach 10 meters. "It has been tested in the swimming pool of the school laboratory before. Although the effect of grabbing is OK, it can’t simulate the wind and waves in the real sea area after all. This is the first time I have come to the real sea area. After discovering the problem, we can improve it more pertinently. "