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　　In the past six months, Meituan has rebuilt its offensive and defensive systems, and has also entered a new narrative stage: its core local business has achieved steady development, and at the same time, the synergy effect between various businesses has begun to emerge, driving the first quarter’s performance.

　　As more traffic players enter the local life field, Meituan is also constantly breaking through and seeking new breakthrough points. This quarter, Meituan went deep into the industry value chain, focusing more on building long-term competitiveness and improving user experience rather than market share while promoting the development of merchants. Behind this, Meituan is constantly improving supply and iterating products to meet consumers’ demand for product diversity, high quality and high cost performance.

　　With the adjustment of the organizational structure, Meituan has been optimized in terms of quality service, operational efficiency, and reshaping price power, which has also allowed Meituan to achieve good results in the first quarter. On June 6, Meituan released its first-quarter financial report, revenue was 73.28 billion, an increase of 25% year-on-year. The core local business contributed 54.63 billion revenue, an increase of 27.4% year-on-year, accounting for 74.5% of total revenue.

　　Revenue and profit both grew, implementing the "retail + technology" strategy

　　At a time when the competition in the local life track was becoming more intense, Meituan, who participated in the battle, walked more calmly in this quarter. Overall, Meituan achieved solid growth and handed over a financial report of both revenue and profit growth.

　　From the surface, Meituan seized the opportunity of consumption recovery in 2024, effectively grasping the rebound of the industry on the basis of the continuous and steady growth of China’s local commercial industry. But a closer look at the reasons behind it shows that the first quarter is a low season, and theoretically the Spring Festival holiday will reduce transactions, but the financial report data shows that Meituan’s stability in the basic market can cope with the cyclical fluctuations caused by seasonal consumer demand and reduce the impact on performance.

　　Data show that in the first quarter of 2024, Meituan’s total revenue increased by 25% year-on-year to RMB 73.30 billion. Adjusted net profit increased by 36.4% year-on-year to RMB 7.50 billion. Under the situation of double growth in revenue and profit, both beat market expectations, which also shows that Meituan’s basic market remains solid.

　　In terms of user scale and merchant scale, Meituan has accelerated growth for four consecutive quarters. In the first quarter, Meituan’s platform users and merchants both accelerated growth and hit a record high. Driven by this, the annual transaction user transaction frequency (ATU) has also steadily increased to more than 50 times, and high-frequency transactions also mean that users’ stickiness to Meituan has gradually strengthened.

　　In the first quarter, Meituan continued to focus on the "Retail + Technology" strategy, investing 5 billion yuan to deeply cultivate the Chinese consumer market and local service fields, and continued to promote the efficiency of the retail industry through technological innovation.

　　In fact, the second half of the Internet should be driven not only by user requests, but also by core technologies. In order to build a user-centric moat, Meituan has been continuously exploring in the field of technology since the announcement of the "Retail + Technology" strategy in 2021. Whether it is in hardware, software or AI exploration, it shows Meituan’s determination to improve operational efficiency and optimize user experience.

　　"As a beneficiary of the growth of the industry, Meituan will continue to firmly fulfill the mission of’helping everyone eat better and live better ‘, actively lead the digital transformation and upgrading of the retail industry, and believe that in the future, there will be more synergy effects between various businesses, and continue to create greater value for all industry participants."

　　Core local business seeks innovation while maintaining stability, and business synergies amplify the effect

　　Driven by digitalization, Meituan’s core local business revenue increased by 27% year-on-year to 54.60 billion yuan, a figure that not only broke a historical record, but also demonstrated the strength of Meituan’s core moat.

　　In this wave of growth, Meituan’s takeaway business has contributed to it, continuing to maintain high-quality growth. Annual active users have increased to nearly 500 million, and the transaction frequency of medium and high-frequency users has further increased year-on-year. This huge user base has provided more impetus for Meituan, and the number of instant delivery orders on the platform has increased by 28% year-on-year to 5.46 billion in the quarter.

　　It is worth noting that the concept of "everything at home" that can be bought in anything has been continuously proven in Meituan’s performance in recent quarters. Under the rapid development, more and more food delivery users have been converted into Meituan flash sale users. In the first quarter, Meituan flash sale had an average daily order volume of 8.40 million, and the number of annual active users and transaction frequency achieved a high year-on-year growth.

　　In addition, in the first quarter, offline consumer demand continued to be strong, and Meituan’s wine and hospitality business also achieved solid growth. GTV grew by more than 60% year-on-year, and the number of annual transaction users increased by more than 37% year-on-year. The number of transaction users, merchants, and annual active merchants all hit record highs.

　　Behind the solid development of core local business is a series of adjustments made by Meituan at the beginning of this year. For example, one core adjustment is that the in-store and in-home business are no longer distinct and belong to the core local business sector. Wang Puzhong, senior vice-president of Meituan, is responsible for it.

　　Similar adjustments have promoted the synergy effect between various businesses. Taking the close bundling of home-to-home and in-store businesses as an example, diverting the huge traffic of home-to-home high frequency and high stickiness to the in-store business can motivate users to use the in-store wine and hotel business more frequently. From mid-May, Meituan membership benefits have been further expanded, expanding from the previous retail to in-store, hotel and travel businesses.

　　This means that users can be effectively promoted to achieve more cross-consumption, promoting the conversion of users from one business to another.

　　This program is an upgrade and innovation based on the instant delivery membership program that Meituan has accumulated over the past few years. Through the expansion of membership rights, Meituan will also strengthen cooperation with merchants in order to integrate and provide more products and services, including a large number of discounts. It is foreseeable that Meituan will improve future revenue growth and profitability through more synergy effects.

　　Mr. Wang said that all core local business departments would work together in this direction in the future to explore new approaches and create synergies. But he also stressed that "it is too early to talk about these". Meituan was still in the process of restructuring its organisation to better support and integrate core local business sectors, he said.

　　In the second half of local life, cost-effectiveness is a key word

　　According to iResearch data, the size of the local living market is expected to grow to 35.30 trillion yuan in 2025. QuestMobile report shows that the local living comprehensive service industry has a network penetration rate of 38.4% in April 2023. Overall, the local living market is a relatively high-frequency and stable consumption scene, and it is one of the few tracks where there is still a large growth space.

　　Looking around, local life has become a battleground for Internet Tech Giants. At a time when the competition in the local life track is heating up, multiple platforms have entered the local life track strongly. It is not difficult to find that in the second half of the Internet, many platforms have begun to use content as the carrier and low prices as the driving force, trying to break through in the track.

　　As a technology retail enterprise rooted in the local consumer sector, Meituan also responds to the evolution of consumer demand, actively adjusts business strategies, continuously iterates, improves products, increases marketing and supply, and provides consumers with more cost-effective choices. Layout around low-cost takeaway group buying is the direction Meituan has found after hundreds of battles. From the financial report, this area includes "good meal", "god hot" and "brand satellite store".

　　From 2020, Meituan began to pilot the business of Pin Haofan, which involves multiple people buying low-priced takeaway food. Originally positioned as a low-priced takeaway product for the lower-tier market, Pin Haofan has now entered most markets in the country, including first- and second-tier cities. By the first quarter of this year, the peak daily order volume of "Pin Haofan" reached a new high.

　　"God Snatch" was hatched by Meituan from the home scene, and penetrated low prices into all Meituan order scenes in the form of coupons in the live stream and at the independent entrance. It strengthens marketing solutions for merchants, and also conducts marketing activities on holidays to further stimulate consumer demand, thereby helping merchants acquire customers more efficiently.

　　In addition, Meituan launched a "brand satellite store" for well-known chain restaurant brands. In this model, merchants do not provide dine-in food, but only provide high-quality and cost-effective food delivery services, allowing merchants to operate at a more streamlined cost and provide consumers with lower prices under the premise of ensuring homogeneity. In the first quarter, Meituan brand satellite stores launched a 10,000-store rebate plan to help merchants and further enrich high-quality supply. As of the end of May this year, 45 brands have opened more than 560 brand satellite stores.

　　While seizing market opportunities, Meituan also actively innovates marketing methods to meet the diverse needs of consumers. Holiday consumption, family dinners, etc. have become the focus of the following scenarios. Through innovative means such as live broadcast and () joint promotion, Meituan not only meets the needs of local residents, but also covers the needs of tourists and returnees to find local stores and discounts, further deepening consumers’ mentality for Meituan to provide cost-effective supplies.

　　At present, "low price" has become the main theme of the Internet. In this context, Meituan’s excellent report card in the first quarter is not accidental, but the inevitable result of "retail + technology" long-term deep cultivation of the local life service market, insisting on user request-oriented, low price-oriented, and continuous integration of scenarios for innovation. In the future, Meituan will explore how to achieve better business synergy effect when expanding its basic market competitive advantage, which will also bring more imagination to Meituan.

　　There are many brands called a certain rice in the market, so many that consumers are confused. They all have a common gene: Xiaomi. Professionally speaking, they are all enterprises in the Xiaomi ecological chain.

　　Among them, Jiangsu Zimi Electronic Technology Co., Ltd., known as the first brother of the ecological chain, is the first ecological chain company under Xiaomi. It was established in May 2012 and has been in existence for 9 years.

　　Before the 2021 Vision Content Ecology Conference, Liu Xiaoxia, brand director of ZiMi, accepted our interview. We started chatting about ZiMi’s name.

　　Just by looking at the name, it is difficult for consumers to judge its product attributes from the word "purple rice", and some even compare it to the agricultural product purple rice sold in supermarkets. Why is it called purple rice? Liu Xiaoxia said: "The enterprises in the Xiaomi ecological chain all have the word’rice ‘, which is the brand gene. Because we are in Nanjing, the Purple Mountain in Nanjing has a symbolic meaning and the meaning of purple gas coming from the east, so we chose the word’purple’. The seemingly random choice is actually the original intention of Purple Rice to establish itself in Nanjing. Now Purple Rice is headquartered in Nanjing, and its production lines are all over the Yangtze River Delta, Pearl River Delta and other high-quality manufacturing areas.

　　Liu Xiaoxia said that Zimi is a brand that really does a good job in products. Xiaomi’s logic is to "find a first-class team to make first-class products". If the team of Zimi can be selected, it must be a first-class team. At the end of 2013, Zimi launched the first Xiaomi mobile power supply, which quickly became a hit in the industry. Sales have soared and exceeded expectations. Data show that in 2014, the power bank produced by Zimi sold more than 10 million units; by the end of 2018, Xiaomi announced that the global cumulative sales of its mobile power supply exceeded 100 million units. These impressive sales data gave Lei Jun the confidence to say at the Xiaomi conference: "There are only two brands of power banks, one is called Xiaomi and the other is called Other".

　　The success of Xiaomi’s power bank has made Zimi stand out in the Xiaomi ecological chain. Zhang Feng, the founder of Zimi, is also a partner of Xiaomi. He once shared the thinking of making a power bank: "When Zhang Xiaolong made WeChat, he didn’t think about making money, he thought about user experience; when Cheng Wei made Didi, he didn’t think about making money, but to solve the pain point of users’ travel difficulties; my concept is that making explosive products does not make money, and super explosive products are even more so."

　　ZiMi, which has successfully "started a business", has also begun to find an independent brand development path. ZiMi not only produces Xiaomi power banks, but also has its own brand products, including mobile power supplies, TWS Bluetooth headphones, Bluetooth speakers, portable routers, rainbow batteries and other products. Domestic mainstream e-commerce platforms such as Taobao Tmall, JD.com, and Xiaomi all sell ZiMi brand products. It is worth mentioning that ZiMi also focuses on launching enterprise group buying business.

　　Purple Rice Electronics was famous for its mobile power supplies, and almost all of its products were synonymous with "high quality + low price". The netizens jokingly said: "Buy whatever you want, buy it with your eyes closed, no problem at all."

　　Purple rice is a representative of domestic products from the Xiaomi ecological chain. Its appearance has completely changed the brand structure of the domestic mobile power market. Big brands have to lower prices, and small brands lose their competitiveness and leave the market sadly. Liu Xiaoxia believes that the real domestic product should be like Xiaomi, which is a good product that all consumers can afford.

　　(Author: Wang Weifeng)

At the end of last month, Hu Ge’s frequency of "going crazy" was a bit high, causing many fans to worry about his mental state.

I don’t know if it is due to changes in celestial phenomena or endocrine disorders. First, on August 21, I posted a tweet on Weibo, saying that I would retire from the circle for 5 years to pursue poetry and distance, which caused panic among fans.

Of course, Hu Ge had always had the habit of "going crazy" occasionally, which was understandable. However, just a few days later, Old Hu had another brace. On the night of the 29th, he posted a sloppy selfie on Weibo. This time, the caption was more sincere, calling himself sorry for many people, and also saying that he hoped to "be worthy of this short life".

It had to be said that for a person who had been handsome by him for almost 20 years, it was indeed a little psychological balance, but looking at what he wrote about "try to stay calm" and "short life", it was very worrying. It seemed that this time the matter was not small. Is Hu Ge really going to make some amazing decisions?

But soon, fans and friends refuted the rumors, probably because there was too much pressure to promote the new movie recently, and on the 29th 17 years ago, it was the day Hu Ge was in a car accident. In that car accident, he lost his assistant and friend Zhang Mian, so every day, it is inevitable that his thoughts will surge.

There was probably no problem with such a statement, but after all these years, how could Hu Ge be a star who was controlled by his fans? If he said he wanted to withdraw from the circle, he might actually withdraw. If this happened, I believe there would be countless fans in chaos.

#01

Hero Li Xiaoyao

– What?

As an actor, Hu Ge has always been very good at it. He is a person born for the camera.

When he was in middle school, Hu Ge became a famous local "advertising prince" because of his outstanding appearance.

When he arrived at university, Hu Ge, who was in his freshman year, was called by a friend to interview with a director. At that time, the friend was dubbing a TV series invested by Tangren Film and Television, which won him the opportunity. After meeting Hu Ge, the director soon introduced him to Tangren Film and Television.

In the millennium, Tang Dynasty Film and Television became very popular, and the popular TV series such as "Peerless Double Pride" and "Legend of Heaven and Earth Lotus Lantern" were all written by it. This paved a "shortcut" for Hu Ge to become famous at a young age. Of course, Hu Ge and Tang Dynasty were definitely "mutual achievements".

In 2004, Hu Ge starred in the first TV drama "Dandelion" without a big hit. It wasn’t that Hu Ge couldn’t do it, mainly because in 2004, it happened to be a "big year of idol dramas". At that time, there were big theatrical fires like "Meteor Garden", "Mischief Kiss" and "Midnight Sunshine". Hu Ge was indeed handsome, but surrounded by a lot of fresh meat, it was not difficult to stand out in one go.

Since the idol drama can’t be played, Tangren Film and Television quickly gave Hu Ge another resource. If the fashion doesn’t work, let’s turn to ancient costumes.

But for Hu Ge’s ancient costumes, many people are not optimistic about it. At that time, Hu Ge’s agent took him to a crew to try on the costumes. Hu Ge originally felt that there was little hope, but he did not expect that after arriving at the scene, he tried on a set of ancient costumes.

The boss’s name was Yao Zhuangxian – the father of "Immortal Sword". Many people knew the story behind, and Hu Ge was selected as Li Xiaoyao’s candidate. It was said that when Hu Ge knew that he was going to get the role, he was not excited, but nervous. Afraid of messing up and failing, after all, the people around him had always instilled in him the idea that "you are not suitable for ancient costumes".

However, it turned out that such worries were unnecessary. As soon as "Legend of Immortals and Swords" was broadcast, Hu Ge’s "Brother Xiaoyao" instantly became the youth of a generation.

I still remember chatting about QQ with my puppy love in elementary school, and the other party specially asked me to set my nickname to "Brother Xiaoyao". (Of course, she is "Sister Ling’er") In the group chat in the class, if you don’t know who the hero Li Xiaoyao is, you will definitely call it "Earth Cannon". (We mean bumpkin there)

On the contrary, if you had a stack of Li Xiaoyao’s Immortal Sword stickers, your friends would shine and come over to chat with you. It is said that after the drama came out back then, many people called Hu Ge Li Xiaoyao instead of Hu Ge, and some people didn’t know Hu Ge was called Hu Ge at all, but only Li Xiaoyao.

Later, there was a famous saying called "No Hu Ge, No Immortal Sword".

Hu Ge also instantly became popular all over the country, and the film flew like snowflakes.

He described it as "meeting the right character at the right time." Every time he interviewed, he would feel lucky. Tang people also saw the value of Hu Ge at this moment, and with the successful experience, the next step was to re-enact, so during this time, Hu Ge’s role had two major characteristics –

One is a bit "silly", such as Ning Caichen in "Liaozhai", in the face of Yang Mi’s Nie Xiaoqian’s teasing, just a sentence "You don’t have to do this, I have no idea", always unmoved, clean, and finally moved Nie Xiaoqian enough;

One was quite "Sa". The representative of this kind of character was Yang Liulang in "Young Yang Family General". After a group of fathers and brothers went to the golden beach and died in battle, he resolutely picked up the silver gun of the old Linggong, and the seven sons went to the six sons to return, continuing to write the story of the Yang family general.

Of course, sometimes these two characteristics will be combined. The typical character is Guo Jing in the 08 version of "Archery", who is paired with Ariel Lin. Although he is naive and silly, he can defeat Ouyang Ke to win the hearts of beauties, and finally become a famous generation of heroes.

Many years ago, a Tieba user commented that Hu Ge’s face looked like a handsome young man, but his eyes often revealed an unparalleled tenacity, which was the most suitable for playing some young heroes.

The scenes arranged by the Tang people for Hu Ge were also very similar. At first, they were naive and romantic, and they didn’t understand anything. After some opportunities and adventures, they understood their mission and responsibility, and resolutely took up their responsibilities. All of them were growth stories.

Of course, this kind of character audience looks enjoyable, and it has a good reading experience. Who doesn’t care to watch handsome men fight monsters and upgrade.

However, over time, the characters played by Hu Ge have a tendency to homogenize, and because the role of "Li Xiaoyao" is too deeply rooted in the hearts of the people, no matter who plays it, the audience feels that Hu Ge has the shadow of Li Xiaoyao. When he played "Young General Yang", my sister asked me directly after watching it, how did Li Xiaoyao switch to using a gun.

Such a situation gave Hu Ge a sense of crisis. It happened that at this time, he encountered a serious car accident.

#02

Not by face, by acting

– What?

How tragic was Hu Ge’s car accident? It was said that when it happened, Old Hu was sleeping in the back seat of the car. When he woke up, he was already sitting on the ground, and his mind was blank.

So when the police came to ask him if he could walk by himself, he had to move in the direction of the ambulance while supporting his injured leg. At that time, he thought that if he got close to the ambulance, there would be hope.

Later, when he arrived at the hospital, the doctor gave him more than 100 stitches. During his recovery, Old Hu learned that his assistant and friend Zhang Mian had passed away. Zhang Mian was very tired when he saw Hu Ge, and the last thing he said to Hu Ge was "Change your seat, sit in the back, and have a good sleep."

When Yuan Hong came to see him, he was startled. When he first got injured, he asked the people around him for a mirror, but no one was willing to give it to him. Later, Hu Ge’s luck was good, and his face recovered after surgery, allowing him to go back to work. However, the impact of this car accident was quite serious. Since then, Hu Ge’s ancient costume has always worn bangs to cover the scars on his eyes, which is said to have been written into the contract.

When filming "Condor Shooting", most of the time was spent on patching and polishing his face, looking for the intact left face. Things that were originally smooth suddenly became very troublesome, and then some little girls began to sigh, saying that the brother Xiaoyao was taken away by a car accident and would never come back. This kind of pressure has been slowly accumulating invisibly until the moment of finishing, Hu Ge completely collapsed, everyone was celebrating, and he ran away from the set.

This car accident should be said to have deepened Hu Ge’s desire to "seek change". Under the premise of being moved by his heart, God gave him a special boost. Now he doesn’t want to hone his acting skills or seek a breakthrough, and when will he wait. Later, "Southern Zhou" published a manuscript about Hu Ge, which was called – "I used to rely on face, but now I have to rely on strength". Hu Ge’s career can use this car accident as a watershed.

After finishing the three costume dramas of "Myth", "Xuanyuan Sword" and "Xianjian III", Lao Hu began to "take an unconventional path". He began to take on some period dramas, such as "Shangri-La", "Revolution of 1911" and "The Pretender". Since they all feel that my acting in costume is homogeneous, I will order something else.

The most familiar of these three plays may be "The Pretender". The role of Mingtai played by Lao Hu in it is quite contradictory and torn. Many people have raised their throats when watching this play.

At the same time, he also started to try fashion dramas again, typically "Good Times" and "Hunting Ground", and also made a cameo appearance in "Love Apartment" as a cheap scum. It can be seen that Lao Hu is really trying to broaden the scene and want to give the audience something different. But fashion dramas may really be one of his lifeblood. Every time Hu Ge performs fashion dramas, he always causes a lot of complaints. For example, "Hunting Ground" was scolded a lot in the past, and now Douban has a 5.6 score, barely passing.

If you still play ancient costumes, you have to distinguish it from the past.

When "Langya Ranking" found Hu Ge, he refused. Now he has an instinctive rejection of ancient costumes, but the fans did not give up and tried their best to send the original to Hu Ge. After reading Hu Ge, he realized that Mei Changsu was not like Li Xiaoyao, but more like himself. After going through teenage success, suddenly encountering disaster, he fell to the dust and then returned.

For Hu Ge, this role can only be described in four words – it is natural. It has a sense of brokenness, bears the hatred of the family and the country, hides itself, gives up everything, is patient and tenacious. After playing this role, Lao Hu won four awards in a row: National Drama Festival, Huading, Magnolia and Golden Eagle.

Everything seemed good, but was Hu Ge’s transformation complete?

#03

Hu Ge is very "difficult"

– What?

The answer to this question is debatable.

Although after 2006, Lao Hu has contributed many outstanding characters, here I borrow a comment from a certain movie number, that is – "Hu Ge’s character recognition is actually not clear in recent years." The contrast between these characters he created is always a little bit worse.

What is the "sense of contrast" of a character, take a very typical example – Zhang Yi.

You can compare An Xin in "Hurricane" with Lu Wenzhao in "Embroidery Spring Knife 2". The same character played by Zhang Yi gives people a very different impression. An Xin is tough and sincere and a little weak, while Lu Wenzhao is sinister and cunning and very smooth, but these two characters are played by the same person, and the two temperaments presented have the contrast of ice and fire.

This huge sense of contrast, this distinct character recognition, is actually what Hu Ge has been pursuing. (This can’t be achieved by changing fashion styles)

However, until now, Hu Ge still lacked this.

Over the years, no matter what role Hu Ge played, it was impossible for everyone to "forget Hu Ge and only immerse themselves in the role." The reason for this phenomenon is not only the stereotype of Li Xiaoyao and some of Hu Ge’s early works, but also Hu Ge himself.

On the one hand, Hu Ge’s handsome face is so right that it affects his character shaping; on the other hand, it is Hu Ge’s character. When many people think of Hu Ge, the first thing they think of is humility, elegance, not at all flamboyant, and a very nice person. His 2016 acceptance speech is still called "textbook speech" –

"I didn’t get this award because of how good my acting was. I think it was because I was lucky. I probably knew earlier than more people what an actor should be like."

The formation of this personality is inseparable from Hu Ge’s tutoring. As a child, Hu Ge’s mother was very strict with his requirements. Lao Hu described his childhood as "I will always live under my mother’s gaze."

Hu Ge’s mother was originally a teacher, but when she retired at home due to illness, she focused all her attention on educating Hu Ge. Hu Ge had long planned for his life: to become a doctor or a lawyer, detailed in every step. And the first thing to do is to do well in school. Once, he was beaten up because he didn’t get an 80 score.

This kind of harsh growing environment made Hu Ge accustomed to obedience from an early age. Including the actors he became an adult, it was also the result of obedience.

At that time, Hu Ge’s parents felt that he was too introverted, so they signed him up for the "Little Radiant Star Art Troupe" for more exercise. Hu Ge obediently took the exam, and after the results came out, he stood out from the 30,000 and became a child star. One after another, he was asked to participate in advertising, hosting programs, participating in readings, choruses and plays. But in fact, in the memory of the teachers of the troupe, he has been in the back row.

This kind of growth experience made Hu Ge know how to smooth his own edges and corners, accustomed to suppressing those inappropriate personalities, so he became gentle and humble, which is an advantage in dealing with people, but not in artistic performance. It led to many of Hu Ge’s characters giving people the feeling of "more than elegant, but not enough energy."

Take his performance of "County Party Committee Courtyard" in 2022 as an example. During the visit, Mei Xiaoge, the county party secretary played by Hu Ge, drank a bowl of mutton soup and learned that there were arbitrary charges by the urban management, and then named and criticized the relevant departments at the conference. When hearing the boss say that there are arbitrary charges in the local area, Hu Ge’s expression is like this –

Hands on the waist, thoughtful, with a little doubt in his eyes. After that, at the meeting, he opened fire and trained the relevant responsible parties one by one.

You can’t say there is a problem with such a performance, but there is no harm without comparison. In "In the Name of the People", there happens to be a similar scene, that is, Li Dakang, played by Wu Gang, learned from his sister Xingzhi that the window of the Guangming District Petition Office was too short, which caused the people to stand or sit, and suffered a great crime. When he heard this, Wu Gang’s expression was like this –

He stopped eating, and his eyes were full of doubts and guilt. After being stunned for a long time, he said, "If this is true, see how I deal with them." Li Dakang’s sense of responsibility and personality were all outlined in one action.

This is the character’s "strength". Once you lack strength, it will be difficult to highlight the character’s recognition and personality. It is like blowing up a balloon. You have to inflate the balloon to know what it looks like and how high it can fly.

Many of Hu Ge’s characters had this problem, but many of them had exciting settings. For example, Mingtai and Mei Changsu, these characters had personal entanglements, family feelings, and some personality contradictions. You didn’t have to "blow" them to the full, and they were just as outstanding.

Like the play "County Party Committee Courtyard", the feeling that Hu Ge, Mei Xiaoge, gives people can only be said to be just passable.

This was probably the dilemma that Hu Ge was currently facing. For a person like him who had a strong sense of morality and didn’t like to disappoint, his failure to break through this level might be one of the reasons why he felt "sorry for many people".

At the same time, a group of actors from the same period as him also entered a new realm of acting. Take Wang Kai as an example. When they worked together on "Langya Ranking", Wang Kai was shocked by Hu Ge. Old Hu was surprised and said that Wang Kai was still playing a sissy in "Ugly Girl Invincible" a few years ago.

In short, judging from Old Hu’s crazy behavior of making ugly photos, and the fact that he had been a volunteer all these years and was clamoring to quit the entertainment industry, what was actually hidden behind it was that Old Hu wanted to be different from the past. This was his practice.

However, it is obviously not easy to give people a refreshing feeling. Take Wang Chuanjun, who recently starred in "All-in-One".

When he realized that he couldn’t stay stuck in the role of "Miracle of Sekiya", he decided to stay away from "Love Apartment", refused to participate in the big movie and the fifth season, broke with the crew, and didn’t care about the expectations of fans. At the same time, he was unemployed for nearly a year, had no filming, and had no income. At that time, his mother was suffering from cancer, and the hospitalization and treatment expenses were very expensive. He had to pay the mortgage.

Daring to break with the past and being able to endure it is not enough. If you want to make a successful transformation, you have to be lucky enough. At that time, Wang Chuanjun, who came back to film, happened to participate in the film directed by Wen Muye – "I am not the God of Medicine", in which he played the patient Lu Benefit.

Wang Chuanjun seized the opportunity and performed quite brilliantly. With the blessing of such a film, Wang Chuanjun came out again and bid farewell to "Guan Gu Magical" completely.

The weather, the location, the people, and their own efforts and pursuits are all indispensable.

Is this difficult? Very difficult.

Hu Ge’s transformation would be no less difficult than Wang Chuanjun’s, so his breakdown, madness, and anxiety were understandable to a certain extent. He needed to vent and adjust. If such a "madness" could help Old Hu open the two veins of Ren Du and break through the "ninth form of the Tathagata Divine Palm", then I just want to say –

Old Hu, as crazy as you are, it’s alright.

After the madness is over, it is good to be able to produce good works.

Original title: "Hu Ge announces that he doesn’t want to film in the next five years," and the latest response is confusing. "

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On February 21, the award ceremony of the 2nd China Game Innovation Competition was held in Jing’an, Shanghai. 18 domestic original games stood out from 209 entries and became the brightest stars of the innovation competition. Among them, "Party of the Gods" selected by Lilith Network and "Windy Country" selected by Pikepi Studio won the Best Innovative Game Award.

Zhang Yijun, the first vice chairperson of the China Phonetic Numbers Association, Wang Yayuan, the deputy director of the Propaganda Department of the Shanghai Municipal Party Committee, Ao Ran, the executive vice chairperson of the China Phonetic Numbers Association, Wang Hua, the deputy secretary and district head of the Jing’an District Committee, Fu Jun, the standing committee member and executive deputy district head of the Jing’an District, and Long Wanli, the deputy district head of the Jing’an District, attended the event.

This year’s competition is guided by the China Audiovisual and Digital Publishing Association, sponsored by the China Game Industry Research Institute, supported by the Shanghai Municipal Bureau of Press and Publication and the People’s Government of Jing’an District, and organized by Yiwan (Shanghai) Network Technology Co., Ltd. The competition has been launched since February 2022. A total of 209 works have been solicited, and all leading companies have selected them. There are also outstanding creative works by small and medium-sized enterprises and outstanding student works from Tsinghua University, Communication University of China, Beijing Normal University and other universities, fully demonstrating the vitality of industry innovation.

Swipe left and right to see more winning entries

Party of the Gods, which won the Best Game Innovation Award, is a fantasy role-playing mobile game set in urban mythology.

The art style of the game is based on international trends and global aesthetics, using 3D-style modern art design, combining mythological elements and regional characteristics of different civilizations to design many large and small modern cities, creating an overhead near-future urban world, redefining the mythical image of young people with "trendy and cool" pop culture, and taking players on a new fantasy journey.

The other winner of the Best Innovative Game Award is "Wineland", an action RPG game with two-character operation at its core, and a Zelda Like adventure puzzle game.

Game themes and art inspiration are mostly derived from games and animations from the 1990s. Game characters are hand-drawn frame-by-frame animations, and 3D lighting systems are added to pixel scenes, allowing objects to produce differentiated visual presentations under different lighting conditions. Rich light changes, shadow expressions, and pixel styles are perfectly integrated, showcasing the game’s uniqueness beyond the classics.

One player’s comment was typical: "Wineland is a love letter to pixel games, taking us back to the animated fantasy world of the 1990s."

China Game Innovation Competition

Always support and encourage game creations

Inheriting excellent traditional culture,

Guide game developers to create more

Spread Chinese values.

Embody the spirit of Chinese culture,

Reflecting the Chinese aesthetic pursuit of the game boutique.

"Ancient Mirror", which won the Best Innovative Chinese Culture Award, is a national style immersive reasoning mobile game.

The game is inspired by the legendary "Ancient Mirror" of the Tang Dynasty, and is based on the classical literature "Three Words and Two Beats". It is set in Hangzhou and Nanjing in the middle and late Ming Dynasty and tells the story of a series of cases caused by a golden bird. As the plot continues to deepen, players can work with the ancient mirror to uncover the truth of layers of mysteries.

The game makes extensive use of traditional comic strips, presenting ink and wash meticulous paintings, which not only retains the characteristics of Chinese style but also integrates the characteristics of opera and modern aesthetics, but also pays tribute to the older generation of animation masters. The music sound effects use traditional folk music as the main instrument, incorporating oriental elements into the game to enhance the player’s immersion.

"I am an astronaut", which won the Best Innovative Social Value Function Award, is an aerospace-themed mobile game jointly produced by Xinhuanet and Polk City, which integrates various forms such as public welfare games, App games, popular science exhibitions and peripheral merchandise.

Players of all ages can learn interesting popular science knowledge and feel the spirit of spaceflight through popular science content and diverse forms in the game. The game helps players understand the relevant knowledge of China’s space and space station, experience the talent training and space experience of astronauts, and thus understand the great achievements of China’s space industry.

At the awards ceremony,

The 3rd China Game Innovation Competition

Announced the official launch.

The third edition of the competition will feature the "Best Innovation and Technology Award" to encourage innovative achievements in the field of science and technology, the application and implementation of cutting-edge technologies in games, and outstanding game works that have achieved remarkable results in promoting technological innovation and contributed to the technological progress of the industry.

The collection of the third competition will last from now until April 21 this year. Enterprises and individuals can log in to the official website of the competition (cgia.taptap.cn) to declare.

The reporter also learned from the Jing’an District Culture and Tourism Bureau that in recent years, the development of the e-sports industry in Jing’an District has achieved remarkable results.

In order to jointly explore the coordinated development of the e-sports industry, better realize the effective integration of high-quality resources in the e-sports industry, and further enhance the research level and service capabilities of the e-sports industry, the China Audiovisual and Digital Publishing Association and Jing’an District jointly signed the "Strategic Cooperation Agreement of the China E-sports Industry Research Institute" at the 2022 China E-sports Industry Annual Conference recently, and will jointly establish the China E-sports Industry Research Institute to carry out extensive cooperation in e-sports industry research, data application, standard promotion, and brand activity implementation.

The 2nd China Game Innovation Competition

The complete list of winners

Come and watch it with Jingbao.

Best Innovative Game Award

"The Wind Comes" (Pikepi Studios)

"Party of the Gods" (Shanghai Lilisi Technology Co., Ltd.)

Best Innovative Art Award

"Shadow Torch City" (Shanghai Ti Nuclear Network Technology Co., Ltd.)

"The Wind Comes" (Pikepi Studios)

Best Innovative Design Award

"Sword Transformation" (Tencent NExT Studios "Game +" project team)

"Retrograde Arena" (Xiamen Digital Magic Technology Co., Ltd.)

Best Innovative Music Sound Effect Award

"Qu Zhongjian" (Tencent Tianmei "Qu Zhongjian" production team)

"Party of the Gods" (Shanghai Lilisi Technology Co., Ltd.)

Best Innovative Social Value Function Award

"Carbon Island" (Tencent Interactive Entertainment Social Value Exploration Center)

"I Am an Astronaut" (Poker City Network Technology Co., Ltd.)

Best Innovative Chinese Culture Award

"Ancient Mirror" (Shanghai Fat Pudding Network Technology Co., Ltd.)

"The Last Knife" (Tencent Photonics SEED Team)

Best Innovation Going to Sea Award

Naraka: Bladepoint (24 Entertainment)

Yuan Shen (Shanghai miHoYo network technology joint stock company)

Best Innovative School Work Award

"Jelly Express" (Zhejiang University, Fork Game Studio)

"Messy Up" (Meow Meow Woof Brigade)

Best Innovative Console Game Award (Unusual Award)

"Shadow Torch City" (Shanghai Ti Nuclear Network Technology Co., Ltd.)

"The Wind Comes" (Pikepi Studios)

Best Innovative Individual Award

Chen Wen (Co-founder and chief operating officer of Coconut Island Games)

Li Zhenyu (producer and general art director of miHoYo’s "Absolute Zero" project)

Dan Xu (Vice President of Perfect World Games)

Zhong Qixiang (co-founder of Eagle Horn Network and producer of Ark of Tomorrow)

Best Innovation Team Award

24 Entertainment

Magic Tower Studios

Fun Plus Interactive Entertainment – Longchao Pavilion Team

Shanghai Taihe Network Technology Co., Ltd.

Reporter: Xing Beilin

Photo: Provided by the event organizers

Editor: Lu Jinglan

Editor: Faye Wong

Please indicate the official WeChat from Shanghai Jing’an for reprinting.

Yangcheng Evening News reporter, Gong Weifeng

　　Recently, the documentary program "Midnight Takeaway" has landed on Jiangsu Satellite TV and is broadcast every Friday at 20:30. The camera is aimed at the group of late-night takeaways, touching the pulse of the city through the perspective of this group of "night runners", telling their own stories, as well as the stories of merchants, customers and strangers.

　　Last week, after the story of Guangzhou delivery staff Chen Zhiwen met the audience, it aroused strong reactions from netizens. Recently, a reporter from Yangcheng Evening News interviewed Zhang Yelu, the chief producer of the show, and Wang Diya, the director of Guangzhou stories, to reveal the hot "nightlife" of the delivery staff and the program team.

　　[Positioning]

　　Do purely documentary shows, not celebrity reality shows

　　Yangcheng Evening News: Why do you want to make this show that focuses on the delivery staff?

　　Zhang Yedan: In the three years of the epidemic, many people stopped to pay attention to themselves, but they were at a loss for what to do. Jiangsu Satellite TV has rich experience in producing amateur shows such as "If You Are the One" and "The Strongest Brain". Therefore, we decided to make a show that focuses on real life. Focusing on the food delivery industry is because it has become an important part of life, which is enough to reflect the times.

　　Yangcheng Evening News: Have you ever thought of adding a star experience link to increase the program’s attention?

　　Zhang Ye Dian: The program team has deduced the experience of the star delivering food. However, the show has to be filmed from dark to three or four in the morning every day, and the shooting cycle of a delivery staff is 5 to 7 days. It is difficult for the star to continue to cooperate with the day and night shooting arrangement. In addition, after the star joins, the focus of the show will change from the delivery staff to the star, and the form is more similar to reality TV and variety shows. After our demonstration, we decided to do purely documentary shows.

　　Yangcheng Evening News: How was the delivery staff in the program found?

　　Zhang Yedan: The program team first contacted the takeaway platform with high usage rate of the public, and the platform recommended excellent and storied takeaways. Secondly, the director searched for takeaways through self-media. Finally, the program team scattered to more than 20 cities, went to the takeaway site with the highest order volume to know the real situation, followed the takeaway staff to run orders, and looked for takeaways worth observing.

　　Yangcheng Evening News: How does the process of following the delivery staff to collect materials usually proceed?

　　Zhang Yedan: This process lasted for two or three months, and the director followed the night shift delivery staff to adjust their schedules. In the past, when we were doing variety shows, we would set themes, hold planning meetings, write scripts, and communicate with celebrities in the preparation stage. This time, we only had to follow the delivery staff to run orders, understand the customs, topography, and people’s living habits of the city, in order to find typical people and things, and then in-depth follow-up interviews, and finally write the copy.

　　[Shooting]

　　The delivery man is chasing the time, we are chasing the delivery man

　　Yangcheng Evening News: How is the one-day follow-up process arranged?

　　Zhang Ye Dian: During the day, the program team will review the shooting content of the previous day, find out the elements that need to be further excavated, and communicate with the subjects, and do family and peripheral interviews. At 8 o’clock in the evening, we will start shooting auxiliary footage of the streets in the dark, and at 10 o’clock in the evening, we will officially follow the delivery staff to pick up the order. The program team all ride electric vehicles that can carry people to shoot, with the driver in the front seat and the videographer in the back seat. Each team is equipped with about four people, who are responsible for editing, filming, audio, lighting and other work.

　　Yangcheng Evening News: Will this shooting method encounter a lot of trouble?

　　Zhang Yedan: There are too many. Because it is a real follow-up, there are very few subjective shots in the delivery scene. In addition, the delivery staff’s cycling skills are too good, and the director team often loses track. When filming the show of Chen Zhiwen, the delivery staff at the top of the mountain in Yuancun, Guangzhou, we couldn’t get out of the complicated alley after we lost track, so we had to call Chen Zhiwen’s apprentice to "ask for help".

　　Yangcheng Evening News: Does this show feel very different from the past?

　　Zhang Yedan: It’s different from the way we used to record shows and even make documentaries. Delivery has system time and physical process constraints, and it’s impossible for the director team to ask the delivery staff to do it again because a shot is not done well. The whole shooting process has a sense of urgency – the delivery staff is always racing against time and looking for people. We chase the delivery staff, and the director and videographer are often left behind.

　　Yangcheng Evening News: Is there anything particularly impressive?

　　Zhang Yelan: One day it was raining heavily in Shenzhen, and a takeaway station master sent a photo to the director. There was a takeaway brother hanging a hanging bottle delivering takeout. In the past, when I saw such a photo, I would feel puzzled. But after really coming into contact with a large number of takeaways, I can empathize. There are far more people who run hard to overcome all difficulties in life than I imagined. During the filming process, we encountered a rainstorm day, the takeaway staff’s foot was sprained, the car was broken, and the peers relayed takeout; we encountered customers ordering milk tea for the takeaway staff; we encountered an old man who helped the takeaway staff to collect old things and pushed the tricycle uphill… We really touched the kindness of the takeaway staff and the warmth of the world in the middle of the night.

　　[Inheritance]

　　The delivery job is ordinary, and the sense of belonging comes from "being needed"

　　Yangcheng Evening News: After doing this program, what changes have you made in your perspective on the delivery staff?

　　Zhang Yelan: In the past, I was mainly concerned about whether the delivery staff could deliver the goods on time. When I put myself in the shoes of the delivery industry, I found that most of them were by no means people who rode electric bicycles to run red lights in social news, but warm and versatile. "Delivering food is a very serious ordinary job that works hard for life every day," one delivery staff said in an interview. "It’s not special, and we are normal people." Chen Zhiwen, the Guangzhou delivery staff in the show, also felt that the job was very low-level at first, but he found his sense of belonging after he really entered the industry.

　　Yangcheng Evening News: What do you think of the expression "delivery brother"? Would the female delivery staff you photographed mind this term?

　　Zhang Yedan: "Takeaway brother" was a nickname that appeared when the industry was germinating. At that time, this kind of work was more done by men, so customers used to call it "brother". Now that more women have joined the takeaway industry, they are equally stoic and able to endure hardship. Takeout workers also call each other "brother". Some female takeout workers will call themselves "big brother", and they will feel very proud when they are called "women’s singles queen".

　　Yangcheng Evening News: In the program, there is also a mentoring relationship between the delivery staff, which is unknown to many people.

　　Zhang Ye Dian: Indeed, this has also broadened my understanding. There are also "mentors" in the field of takeaway. After the takeaway staff enters the industry, there will be masters who will teach them the skills of running orders, including how to take orders, which road is more convenient, etc. When you are fully familiar with the takeaway business in an area, you can start your career, and you can even serve as a webmaster to bring more newcomers into the industry. From the story of Chen Zhiwen, a takeaway staff at the top of Yuancun, Guangzhou, who brought out nearly 10,000 apprentices, you can see the inheritance that exists in every industry.

　　Yangcheng Evening News: What do you think of Chen Zhiwen’s story?

　　Zhang Yedan: The theme of Chen Zhiwen’s story is "If he is needed, he will stay". He is needed by customers, merchants, and apprentices. Being needed by others is a happy thing, and in the process, they achieve each other. This is the happiness of everyone who silently contributes to the society.

　　We hope to record real characters, real stories, and real emotions through this program, and present the audience with a three-dimensional social scene full of fireworks, human touch, and positive energy, showing the world of thousands of people. Their inspirational stories will inspire everyone in front of the screen.

　　[Popular story]

　　46-Year-old takeaway worker brings out nearly 10,000 apprentices in 6 years

　　After the second episode of "Midnight Takeaway" was broadcast, the topic "46-year-old takeaway staff brought out nearly 10,000 apprentices in 6 years" hosted by the official Weibo of Yangcheng Evening News reached the top of the hot search list, and the total number of views broke 6 million. Chen Zhiwen was on fire!

　　Because of its complex geography and street layout, the top of Guangzhou Yuancun is known as the "takeaway restricted area". Chen Zhiwen and his takeaway knights persisted for several years, using their brains and feet to crack the "maze".

　　Chen Zhiwen failed in his business before he took up delivery. At that time, he was very depressed and often stayed at home. With the encouragement of his family and the delivery experience he had accumulated in previous business, he registered as a delivery staff in May 2017. At first, Chen Zhiwen was often stunned by the roads on the top of the mountain in Yuancun, but over time, he gradually became known as the "Brother Wen" of the delivery staff in this area.

　　At first, there were only a few delivery staff at the top of Yuancun Mountain. Later, Chen Zhiwen established the delivery "Knights" through "mentoring", and Chen Zhiwen was also elected as the first "Knight Captain" in the area. As of now, there are 8 delivery groups at the top of Yuancun Mountain, with about 200 delivery staff. Each leader is an apprentice brought by Chen Zhiwen, and the number of "apprentices and grandchildren" he brought out has nearly 10,000.

　　Chen Zhiwen now cares more about the safety of his team members and the smooth delivery of meals than making money. Whenever he encounters extreme weather, Chen Zhiwen will issue a safety reminder to the 200 people of the "Knights" to ask if any of the team members need help when they encounter difficulties. After running the night order, Chen Zhiwen often holds a "night talk around the furnace" in his rental house, where everyone talks about the day’s harvest and difficulties, and encourages each other. The hut is small but full of joy, and the dim lights in the rental house are especially dazzling in the dark.

　　[Follow-up record]

　　Shooting on the top of the mountain in Yuancun, I often have to "ask for help" to Brother Wen

　　Following Chen Zhiwen and the director of the Yuan Village Knights, Wang Diya, told the Yangcheng Evening News reporter the behind-the-scenes story. The following is Wang Diya’s self-report:

　　In March this year, the director team came to Guangzhou Yuancun area to prepare for "Midnight Takeaway". During the process, we visited many takeaway sites and takeaway riders, and heard about a legendary "knight captain" Chen Zhiwen from many takeaways.

　　The terrain on the top of the mountain in Yuancun was very complicated, and it had long been in a "takeaway restricted area" where "customers dare not order, riders dare not enter, and no one delivers takeout". Chen Zhiwen and the apprentices he brought out changed everything, and the riders on the top of the entire mountain in Yuancun could be said to be the epitome of the "hand-holding" of the takeaway industry.

　　When I first met Brother Wen, the director team felt that he was very much in line with our existing impression of "Lao Guang": in the small rental house, Brother Wen assigned tasks to his brothers in vernacular and dealt with problems; while making tea on the simple tea table, he called the director team to drink tea together, and answered our questions with the not-so-fluent "Guangpu". You can even see a trace of shyness in this man in his forties, in sharp contrast to him when he was arranging work.

　　Compared with these exteriors, Wen Ge’s story appeals to us more. He has always been the image of the "pillar": when he was young, as the eldest son in the family, he single-handedly brought up his younger siblings to help them complete their studies; when he started a family, he was the pillar of his small family, supporting a pair of children to go to school; when his business failed and he entered the takeaway industry, he became the pillar of the takeaway riders in this "takeaway restricted area".

　　Many people enter the takeaway industry with the profession of takeaway staff as a springboard. But Chen Zhiwen, who entered the takeaway industry at the lowest point, chose to work hard in the takeaway industry just because the area still needed him. This work is six years. "Needed" is a very abstract three words, and having the ability and willingness to bear this "needed" is the reason why we chose Chen Zhiwen to shoot.

　　During the filming in Guangzhou, the filming team encountered many small episodes. For example, in Songgang Garden, Yuancun, because the terrain was too complicated, there were often people in the shooting team who fell behind and got lost in the alley. In the end, Brother Wen contacted the brothers in his team and helped the staff to get out of the alley. During the photographer’s follow-up process, the terrain of the uphill and lower hurdles was also a big problem, and if you were not careful, you would stumble; because the road in the alley was too narrow, there were "handshake buildings" with very small spacing, and the cameraman could not shoot side by side with Chen Zhiwen, so the riding scenes in the alley that everyone saw in the program were basically about Chen Zhiwen’s follow-up footage, and many subjective shots of GoPro and 360 film and television were also added to enhance the realism. When filming, I often encounter lost delivery staff asking Chen Zhiwen for directions, and Brother Wen will enthusiastically help his colleagues every time. We also visited many merchants on the top of the mountain in Yuancun. Most of them are very familiar with Brother Wen, and they need each other, accompany each other, and give each other. Brother Wen’s most common sentence is "You have orders, we have orders", and the most common sentence that merchants say is "Thanks to you, we have business"!

　　"Village in the city" is a characteristic of Guangzhou, and it is also an indispensable link in the ecological chain of the city. Because of its huge benefit group, it has its significance. The theme of Chen Zhiwen’s program is "If you are needed, stay", which is a theme related to responsibility. As a hub connecting the three parties of "orderer", "merchant" and "consignee", the delivery staff is actually the most concrete embodiment of responsibility. Especially in the takeaway industry where the personal flow is frequent, and on the top of the mountain of Yuancun, where the delivery environment is relatively complicated, Chen Zhiwen has been working for six years. His stay is the best interpretation of professional responsibility and sense of honor. Brother Wen and a group of runners who were infected by him all experienced lows in life, and finally got together and worked hard to climb to their respective "mountain tops".

　　Our group also filmed the story of Shipai Village in Guangzhou, which will be broadcast in the follow-up program. The protagonist of the story drew a takeaway map for Shipai Village, and we also ate a lot of Shipaidong food. What fascinated us more was the culture of Shipai Village, which has been passed down for thousands of years. There are ancestral halls, dragon and lion dances, and portrayals of reality. In Shipai Village, there are ordinary people who are in a hurry, and they may work in the CBD across the street. The life here comes and goes and is extremely hot, carrying too many dreams.

Fast Technology News on August 25th, at the Chengdu Auto Show that opened today,Geely Galaxy L6 officially opened the pre-sale, the price range 12.8-15 8,000.

The new car is located in a compact sedan, with a length, width and height of 4782/1875/1489mm and a wheelbase of 2752mm, which has reached the A + class body size.

The interior is designed with a wrapping cockpit, equipped with a new style of multi-function steering wheel, equipped with a 10.25-inch narrow-width LCD instrument and a 13.2-inch vertical central control screen.At the same time, the co-pilot entertainment screen on the L7 was cancelled, and the car was equipped with the Qualcomm Snapdragon 8155 chip.

In terms of power, the new car is composed of a 1.5T hybrid dedicated engine + P1 + P2 dual motor and a 3-speed DHT Pro gearbox, of which the 1.5T engine has a maximum power of 120kW (163 horsepower) and a maximum torque of 225 Nm; the motor has a maximum power of 107kW (145 horsepower).The maximum torque is 338 Nm, the system’s comprehensive maximum power is 287kW (390 horsepower), and the system’s comprehensive maximum torque is 535 Nm.

The official 0-100km/h acceleration takes 6.3 seconds (measured 7.3 seconds), the pure electric battery life is 125km (CLTC), the feed fuel consumption is 4.55L/100km, and the comprehensive battery life is 1370km. The car is also equipped with 4 driving modes: pure electric mode, extended range mode, intelligent mode, and performance mode.

There is no doubt that the model positioning of the Galaxy L6 is highly similar to that of the BYD Qin Plus DM-i. However, the Galaxy L6 has obvious advantages in the power level, so its starting price is also 30,000 yuan higher than the Qin Plus DM-i, but will consumers pay for this 30,000 yuan? Follow-up sales proof is required.

　　　 2012 Milan Fashion Week, local time on September 23, Yang Mi, a film and television diva in Milan, appeared at the show of the well-known Italian luxury brand Versace. Perhaps in order to match Versace’s classical aristocratic luxury style, Yang Mi changed the pretty dress of the previous trend princess and appeared in a fresh and refined makeup and an expensive Versace dress, transforming into an elegant little woman.

　　　 After the show, Yang Mi was invited to the backstage to meet with Versace’s current designer, Donatella Versace. It is reported that due to Yang Mi’s eye-catching performance at Milan Fashion Week, she was also known for her weird designs. The young Milan brand moschino, which has only been established for 20 years, was invited to watch the show. At the moschino show, Yang Mi appeared in a rather girly and playful dress.

Next page More live pictures

The picture shows FAW Jiefang Qingdao final assembly production line. (file photo)

Recently, FAW Jiefang Automobile Co., Ltd. has released two pieces of exciting news:

First, not long ago, FAW Jiefang held the real vehicle test activity of Jiefang Intelligent Truck Highway in Changchun and achieved complete success. This is the first time that domestic commercial vehicles have realized the application of intelligent driving functions in the expressway environment, marking an important step for FAW Jiefang in intelligent transportation and walking at the forefront of intelligent networking in the commercial vehicle industry.

Second, from January to July this year, FAW Jiefang sold 183,000 vehicles, and the market share of medium and heavy trucks reached 20.7% and 22.8% respectively, both of which occupied the first place in the industry.

As the company that produced the first car in New China, FAW Jiefang can be called the cradle of China’s automobile industry. However, with the intensification of market competition, FAW Jiefang gradually failed to keep up with the pace of the times, and even fell into the awkward situation of pacesetter and pursuit. In 2012, its main product share fell to 16.4%, the top three positions in the industry were not guaranteed, and the company fell into a trough.

The market is like a mirror, reflecting not only the apparent problems of FAW’s liberated products and lagging services, but also the lack of enterprise innovation ability, slow product iteration, and backward management system hidden behind the market share.

Reform and innovation are the only way out. In the days that followed, FAW Liberation began continuous and in-depth self-reflection and self-adjustment. A whole set of "combination punches" were played, and the company finally ushered in the moment of bottoming out.

From glory to decline, and then to catch up and climb the peak, FAW Liberation staged a realistic version of "The Return of the King". What a thrilling and gripping story is this?

demand-driven

As the old saying goes, the market is not normal. Especially now, the commercial vehicle market has entered a new period of structural transformation – the trend of international competition is prominent, the extensive development model cannot be sustained, and commercial vehicle companies must shape new competitive advantages through various measures such as optimizing structure and product upgrading.

Where is the commanding height of commercial vehicle users? FAW Jiefang’s judgment is – logistics.

In March 2015, Jiefang J6 Pilot Edition held grand regional launch ceremonies in Xuzhou, Jiangsu, Fuyang, Anhui and Linyi, Shandong. This means that FAW Jiefang has once again made a major breakthrough in the field of high-end heavy trucks in our country, and even redefined the highest standards in the logistics industry.

FAW Jiefang Product Management Department line manager Zhang Song told reporters that the rapid development of the Internet and e-commerce has led to the continuous expansion and maturity of the logistics and transportation market. The trend of logistics and transportation intensification and efficiency has been further highlighted, and the requirements for high reliability and high attendance of trucks have become increasingly stringent. At the same time, the user structure is also changing. For example, truck drivers tend to be younger, with high requirements for vehicle comfort and intelligence. J6 Pilot Edition is a strategic product launched by the company to adapt to changes in the demand structure of the logistics express transportation market.

The launch of the J6 pilot version is just a microcosm of FAW Jiefang’s transformation. FAW Jiefang believes that in order to develop, the concept of "what users need, what liberation provides" must be maximized. To this end, FAW Jiefang has developed the J6 northern version with an independent warm air system for the cold weather in the north in winter, which solves the problem that the temperature in the car is lower than the comfort level of the human body; for the characteristics of roads in the southwest, it has launched the J6 southwest model with reserved water tank space on the right side of the chassis. In addition, FAW Jiefang has also launched a series of sub-models such as the "Quality Benefit Edition", the port version, the green pass version and the intelligent muck unloading, express logistics and so

It is not easy to stay ahead in meeting user requests. To this end, FAW Jiefang established a special product management department as early as 2015, and set up 5 lines of traction, cargo, dump, special, and light truck. Each line is responsible for the whole process of product project coordination by the manager, so as to realize the integration of quality cost control in product planning, development, preparation and manufacturing processes, and ensure accurate and fast product development and delivery.

Supported by quality

If the ability to better meet user requests is the first orientation of product development, then reliable product quality is the first bottom line of the market.

On September 1, 2012, FAW Jiefang launched the first of the company’s four major projects – the "Reliability Improvement Strategy Project". Xu Xianzhi, then party secretary of FAW Jiefang, once said: "Reliability improvement is the life project of the liberation brand! Competing with international truck giants, quality is a hurdle that must be overcome."

Facts have proved that it is an extremely correct decision to start the reliability project one step ahead. With the support of the project, FAW Jiefang’s product quality level has been continuously improved, and the key indicator of product quality level – the amount of single-vehicle claims and the frequency of thousands of vehicle claims have dropped significantly.

On this basis, FAW Jiefang has successively launched the fine engineering, long-life engineering (later renamed "commodity power engineering") and "system construction engineering". So far, the company’s four major quality engineering systems have been completed.

"The general idea of the four major projects can be summarized as customer orientation, goal guidance, problem solving and process improvement." Hu Hanjie, general manager of FAW Jiefang, said that FAW Jiefang can quickly complete the transformation from a chaser to a leader. In addition to outstanding product differentiation advantages, the most important point is reliable quality.

Achieve products with quality, develop markets with products, and supplement management changes. FAW has finally found a path that suits it in the process of continuous change.

Underpinned by innovation

When it comes to innovation, there has always been a curse in the industry – if you don’t innovate and wait for death, innovation is courting death. However, for entrepreneurs, how can they keep up with the pace of development of the times without the determination to leave it behind?

On the morning of April 13, 2017, at the Changchun FAW Technology Center Agricultural Safety Test Base, FAW Jiefang’s self-developed driverless smart truck completed its first open demonstration, which was also the first real vehicle demonstration of intelligent driving in the domestic commercial vehicle industry.

Just half a year later, FAW Jiefang became the first commercial vehicle brand in China to complete the actual test on the expressway. According to the data, there are three differences between this test and the demonstration in April: first, the technical level is different, and the "L2 +" level advanced driver assistance system carried in this test is more comprehensive and powerful; second, the testing environment is different. After transferring from the closed FAW test site to the open expressway, the lanes are narrower and there are more curves, and various uncertain factors bring greater challenges; third, the load of the whole vehicle is different. The demonstration in April has only one tractor head. This demonstration adopts the mode of "tractor head + container trailer", which is closer to the actual working conditions.

Hu Hanjie told reporters that to keep an enterprise young, innovation must be unavoidable, including both innovation capacity building and innovation technology reserves. It is because of these two major strengths that FAW Jiefang does not have too much concern in the face of the continuous simulation and replication of industry competitors.

"No one can stop others from copying, but copying means always following us, only following our pace. What’s more, copying also requires time and cost, although this cost is much smaller than the original. For example, we launched a product in three years, and it only took half a year for others to copy it. It seems that we have suffered a big loss. But in fact, when others finally launched a replica, we have already launched the next new product." Hu Hanjie said that the real power is to have a broad vision. Firm originality and continuous originality are the confidence of FAW’s liberation.

In fact, the launch of original products is just one manifestation of FAW’s ability to liberate innovation.

In terms of green development, FAW Jiefang Xichai spent hundreds of millions of yuan to build a green energy-saving factory. During the "Twelfth Five-Year Plan" period, the accumulated electricity savings exceeded 17 million kWh, carbon emissions were reduced by 5,746 tons, and sewage emissions were reduced by about 150,000 tons. During the "Twelfth Five-Year Plan" period, the sales of diesel engines above the National Fourth Standard 160,000 units, carbon monoxide emissions decreased by 28%, hydrocarbon emissions decreased by 30%, nitrogen oxide emissions decreased by 30%, and PM particulate matter decreased by 80%.

In terms of smart factory construction, FAW Jiefang Engine Branch has been building a fully automated production line since 2015. The entire production line is composed of joint robots, truss manipulators, and automatic conveying material channels, which realizes automatic loading and unloading, automatic processing, and automatic detection of key parameters. The construction of the most advanced heavy-duty longitudinal beam production line in China – Jiefang Changchun Base Automatic Rolling Production Line, the automatic coating line and welding production line are large-scale application of robots, and the automation rate of key points is 100%.

In terms of cooperation and development, FAW has made frequent moves in recent years, signing strategic cooperation agreements with internationally renowned enterprises such as Fuchs and WABCO, and cooperating with Aerospace Chenguang and AVIC Plaza Xinfei in China.

Demand-oriented, product-oriented, and management-oriented, FAW Jiefang is moving forward firmly on the road of reform and innovation, and is accelerating towards the corporate vision of "the proudest automobile company and the most trustworthy truck brand". (Reporter, Li Jiping, Correspondent, Li Risheng)

On December 28, Xiaomi Group held a Xiaomi Automobile Technology Conference in Beijing, officially announcing the five core technologies of Xiaomi Automobile – electric drive, battery, large die casting, intelligent driving and intelligent cockpit, starting from the bottom core technology and redefining the technology stack of the automotive industry.

The first work of Xiaomi Auto, the Xiaomi SU7, was also "pre-released", and details such as design, performance, battery life, and safety were publicly unveiled for the first time. It is positioned as a "C-class high-performance ecological technology car" to achieve the ultimate performance of high performance, ecological technology and intelligent space experience, and to create the first choice of the elite of the era and the top benchmark of technology and humanities.

"Xiongguan Mandao is really like iron, and now we are moving forward from scratch." Lei Jun, founder, chairperson and CEO of Xiaomi Group, said that Xiaomi Auto is a major leap for Xiaomi Group from the mobile phone industry to the automotive industry, and it is also a key leap in the complete closed-loop of "people, cars and the whole ecosystem".

Lei Jun also said that the automobile industry has been more than 100 years, and there is no shortcut to the 100-year track. "Xiaomi decided to invest ten times, start from the bottom core technology, seriously build a good car, and through 15 to 20 years of efforts, become the world’s top five automakers, and strive for the full rise of China’s automobile industry!"

Key track in-depth self-research, a number of global technology firsts, redefining the automotive industry technology stack

The development trend of intelligent electric vehicles is the integration of the automobile industry with the consumer electronics industry and intelligent ecology, and the integration of full-stack technology in the automobile industry is the only way for the evolution of the automobile industry in the new century. Lei Jun said that by integrating industrial hard technology, intelligent soft technology, and AI, Xiaomi Automobile will comprehensively redefine the technology stack of the automobile industry, which will be a major leap in the field of automobile industry technology.

To this end, Xiaomi Automobile has insisted on starting from the bottom core technology from the beginning, insisting on positive research and development, and in-depth self-research on key tracks, "ten times investment, seriously build a good car". At present, Xiaomi Automobile’s first R & D investment exceeds 10 billion yuan, and the R & D team has more than 3,400 engineers, including thousands of top domestic and foreign technical experts in key fields.

The press conference officially disclosed the progress of the five core technologies of millet automobile breakthrough, in the key areas of electric drive, battery, large die casting, intelligent driving, intelligent cockpit and so on, millet self-developed technology implementation of many global first, China first, can be called millet 13 years of technology accumulation of the master show.

Among them, in the field of industrial hard technology, Xiaomi has shown strong self-developed and manufactured hard-core technology strength, and has the leading intelligent manufacturing strength of the complete automobile industry. For example, Xiaomi’s self-developed and produced super motor HyperEngine V8s, with a speed of 27200rpm, the world’s first mass-produced motor speed, refreshing the global motor speed ceiling, and the pre-researched next-generation Xiaomi super motor, innovative laser winding rotor technology, successfully broke through 35000rpm in the laboratory; Xiaomi self-developed CTB integrated battery technology, and the world’s first battery inversion technology, achieving the current CTB battery world’s highest 77.8% battery integration efficiency. In order to ensure battery performance and quality from the source, Xiaomi even built its own battery pack factory.

In addition, Xiaomi has self-developed the "9100t super large die-casting cluster" and the self-developed die-casting alloy material "Titan Alloy", becoming the only car manufacturer in the world and the only one in China to self-develop large die-casting and die-casting materials at the same time. At present, the industry is rolling up the clamping force tonnage of die-casting. Xiaomi firmly follows the road of full-stack self-research. From self-developed materials, equipment cluster systems, to finished castings, Xiaomi has completed full-stack self-research in almost all links in the large die-casting industry chain.

In the field of intelligent soft technology, Xiaomi has shown the unique advantages of "big technology factory, ecological car building", promoting the integration of the automotive industry with the consumer electronics industry and intelligent ecology. For example, based on Xiaomi Surging OS, Xiaomi’s smart cockpit has realized the bottom-level reconstruction, evolved for the car, and created an advanced intelligent mobile space; in the field of intelligent driving, Xiaomi’s industry premiere adaptive zoom BEV technology, road large model, super-resolution occupation network technology and other three key technologies, top configuration, full stack self-developed Xiaomi intelligent autonomous driving, will be among the first echelon of the industry in 2024.

In addition, AI fully empowers Xiaomi Automobile to integrate cutting-edge technologies and achieve a new highlight of hard core innovation breakthroughs. For example, in addition to the industry’s first road model, Xiaomi also developed the world’s first mass-produced "end-to-end perceptual decision-making model" for the valet parking scene of intelligent driving, which can observe and dynamically adjust parking spaces and other ultra-difficult parking spaces in real time. For example, in the process of developing Xiaomi Titan alloy, Xiaomi also developed a multi-material performance A simulation system. From 10.16 million formulations, the optimal alloy formula that takes into account strength, toughness and stability is selected.

"Technology × Ecology" leads the way, promoting the evolution of smart electric vehicles into a "mobile smart space"

"What we want to build is not a mediocre car, but a dream car comparable to Porsche and Tesla." At the press conference, Lei Jun shared the goal of Xiaomi’s car, and Lei Jun shared the goal of Xiaomi’s car: to rival Porsche and Tesla, to create a dream car in the new era of the automobile industry, and to make a mobile smart space that looks good, easy to drive, comfortable and safe.

In his opinion, the automobile has been developed for more than 130 years, and has always been the "king of industry", and has always been the most typical representative of the "zeitgeist" of each era. In the first 100 years of the automobile, as a travel vehicle, Porsche was a model; since the new century, Tesla has taken the lead in driving intelligent electric vehicles, making the car a "movable computing end point"; and now, the new mission of the automobile industry is to create an "advanced mobile intelligent space", which is the starting point of Xiaomi’s car.

Therefore, Xiaomi’s first car, the SU7, has been fully invested in Xiaomi’s car-making concept from the beginning of development to successful mass production: technology × ecology, advanced mobile smart space.

As the Dream Car of the "trinity" of extreme technology, extreme experience and extreme aesthetics, Xiaomi SU7 is positioned as a "C-class high-performance ecological technology car", based on the extreme performance of high performance, ecological technology, and mobile intelligent space experience. Industry experts said that Xiaomi SU7 fully demonstrates Xiaomi’s "technology × ecology" path innovation and the cognitive guidance of "mobile intelligent space".

In terms of the ultimate technology and advanced driving experience, the appearance of the Xiaomi SU7 is the peak of performance and the ultimate driver’s car. With a series of hard-core technological innovations such as the self-developed super motor HyperEngine, CTB integrated battery technology, and the body structure born out of the 9100t super die-casting technology, the zero-hundred acceleration of the Xiaomi SU7 Max directly soared to 2.78 seconds, and one foot stepped into the "2-second supercar club". The maximum speed also reached 265km/h, both of which exceeded the Porsche Taycan Turbo.

The Mi SU7 is also a true all-rounder for multi-scenarios. It is a full-stack self-developed intelligent chassis control algorithm with two capabilities: full-dimensional intelligent perception and global collaborative control. It can realize millisecond-level full-scene adaptive dynamic chassis control, and at the same time, it brings almost "zero bumps" comfortable driving experience.

In the advanced experience of mobile smart space, the five features of Xiaomi Surging OS (bottom-level reconstruction, Inter-App communications intelligent connection, active intelligence, global security, open ecology) are fully onboard and evolving for the car. The interactive experience of Xiaomi’s smart cockpit is the same as that of the mobile phone tablet. You can get started quickly without learning, and the system is also extremely smooth. The car system starts quickly in 1.49 seconds. At the same time, it also has a seamless inter-App communications experience between mobile phones and cars. For example, when the mobile phone enters the cockpit, the car will automatically display the mobile phone icon, and you can call out the mobile phone desktop with one click.

More importantly, Xiaomi SU7 has achieved three major ecosystems, integrating Xiaomi application ecology, hardware ecology and Xiaomi CarIoT ecology open to third parties, bringing an unprecedented smart space experience.

Among them, the car system is deeply adapted to mainstream in-vehicle applications, and the Xiaomi tablet application ecosystem seamlessly gets on the car. 5000 + applications will be gradually adapted. Mobile applications can also be Pin to the car, and the car machine will be turned into a native application in seconds. In terms of hardware ecology, it has supported 1000 + meters of home equipment to get on the car without induction, and the Pin point expansion interface is reserved in the car to support plug and play of the device. Xiaomi CarIoT ecosystem is fully open to third parties, with a unified standardized interface, the richest communication standard protocol, and a lightweight transformation plan for existing equipment. For example, after installing the intelligent safety seat jointly launched by the three parties in the car, it can support functions such as the central control screen displaying safety status, unfastened vehicle alarm, and the rear Pad camera observing the baby’s status.

Lei Jun said that the ultimate realm of smart electric vehicles is technological leapfrogging and the integration of people and vehicles. Only with the most advanced technology and the most complete ecology can we achieve the integration of people and vehicles. In terms of driving control, it is like arm control, freedom of control, and understanding what you think and what you want in the intelligent space. This is the ability that technology has to leapfrog to a new stage.

The complete closed loop of "People, Cars, Families and Whole Ecology" has ushered in a major leap for Xiaomi

At the end of October this year, the Xiaomi Mi 14 series was successfully released, and the satisfaction rate of e-commerce purchasers exceeded 99% in the first month. This led Xiaomi to rank first in China’s smartphone market in November, and to rank among the top three in the high-end market of more than 4,000 yuan. Xiaomi’s high-end development has achieved great success. At the same time, Xiaomi also announced a comprehensive upgrade of the group’s strategy, from "mobile phone × AIoT" to "people, cars, and home ecology", and cars have become the most important part of Xiaomi’s group strategy.

After three years of learning, growth and accumulation, Xiaomi has finally ushered in a major leap. Lei Jun announced at this launch that with the addition of Xiaomi Automobile, Xiaomi’s "people, cars and family ecology" has been officially closed.

"People, cars, and homes all-round ecology" is a super intelligent ecosystem that comprehensively connects people, cars, and homes, realizes seamless connection of hardware devices, real-time collaboration, and drives industrial chain partners to create people-centered and actively serve people.

First of all, it realizes the cooperation and co-evolution between people, devices and intelligent services. The ecology provides intelligent services for people, and people bring intelligence to the ecology, making the ecology smarter. With the HyperConnect Inter-App communications interconnection framework, Xiaomi Surging OS has opened up more than 200 categories including Xiaomi cars, efficiently connecting global super-600 million devices, covering more than 95% of users’ life scenarios, so that intelligence can serve everyone in detail. At the same time, with the support of AI empowerment, people’s operating habits will make the "people, cars and the whole ecosystem" smarter. Xiaomi HyperMind, as an intelligent thinking center, can perceive and learn people’s daily habits and provide automated suggestions. Xiaomi Surging OS will gradually become an intelligent center that understands users better.

Secondly, the "full ecology of people, cars and families" has also realized the mutual empowerment of products, technologies and industries, and continued to open up. Xiaomi insists on "deep cultivation of underlying technologies and long-term continuous investment". In the past 13 years, it has laid out 12 technical fields and 99 sub-tracks. Based on the principle of "deep integration of soft and hard, AI is fully empowered", forming a "fusion technology stack" to continuously empower Product Research & Development and Manufacturing. At the same time, Xiaomi also collaborates with industrial partners to lay out the "industrial ecology" from industry developers, supply chains to intelligent manufacturing, and is committed to bringing together the potential energy of the whole industry, making Xiaomi Surging OS a more open operating system, and also making "People, Cars, Home, All Ecology" an open ecosystem that embraces more possibilities.

Lei Jun said that Xiaomi Auto is a major leap for Xiaomi. It is a leap from mobile phones, AIoT to cars. It is a leap in long-term investment and deep cultivation of the underlying core technology. It is a leap in the coming of age of Xiaomi’s modern industrial intelligent manufacturing capabilities. It is also a key leap in the complete closed loop of "people, cars, families and the whole ecosystem". "Xiaomi Auto is the new beginning of Xiaomi Group! I believe that one day, Xiaomi Auto will be galloping on every road in the world!"

Beijing News Shell Financial News (Reporter Chen Weicheng) On September 2, Autonavi Maps announced the official launch of its "world map" product: applying the global positioning capabilities of the Beidou satellite navigation system to achieve overseas route planning and navigation services.

Liu Zhenfei, president of Autonavi Maps, introduced that the first thing to do is to make "a world map for Chinese people" to help Chinese users travel the world and help Chinese industries go overseas; in the future, he hopes to go further and become "a world map for people from all over the world".

So far, Autonavi World Map has been launched in more than 200 countries and regions around the world, and users can use it after upgrading the Autonavi Map APP to the latest version.

Editor, Bai Haotian

Proofreading, Zhao Lin