I’m really fed up with smelly and long domestic dramas.

Original: Wang Zhongxin Weekly

How long has it been since you watched a TV series at normal speed? /"Sweet honey is heavy as frost"

No more than 40 episodes, can not save the "water injection TV series."

I don’t know when domestic dramas became popular.

The end of the summer, in addition to the "school month", there are dramas chased in the summer vacation.

A Cui, a junior girl who is both a "rice circle girl" and a "drama master", this summer, in addition to her internship, she also chased three TV dramas that were highly discussed on the Internet.

She calculated that the three dramas add up to more than 150 episodes, which is longer than the two Empresses in the Palace’s combined.

If you carefully count the number of domestic dramas in recent years, you will find that it seems that you haven’t seen a short and pithy domestic drama for a long time, whether it is a big explosion or a silent broadcast.

There are also 42 episodes of "Dear, Dear", which has become a new slogan. /Figure "Dear, Dear"

I don’t know when domestic dramas became popular.

Giant system is not necessarily "high quality", but it is really long enough! It is not uncommon to take off in 50 or 60 episodes, even the length of 70 or 80 episodes. This huge number alone makes people lose the courage to follow the drama.

Biography of the Harem Zhen Huan, 76 episodes; Story of Yanxi Palace, 70 episodes; Sweet honey is as heavy as frost, 63 episodes; Ruyi’s Royal Love in the Palace has reached an astonishing 87 episodes …

Not long ago, the topic "# The General Administration plans to stipulate that the drama series should not exceed 40 episodes #" detonated the network. According to the report, the State Administration of Radio and Television is studying the policy of limiting the number of TV dramas and soliciting opinions from the industry. It is proposed to stipulate the upper limit of the number of episodes, and the upper limit is 40 episodes.

Can 40 episodes really prevent water flooding? /Caixin. com

Limiting the maximum number of episodes to 40 episodes can save domestic dramas that are flooded with water, but at least it can save domestic drama audiences who are forced to chase long dramas every day.

Contemporary human pursuit of drama daily life

Catch up with 100 episodes in one breath

Little friends who have chased domestic dramas know a "hidden rule", and now domestic dramas have a "fixed number of episodes".

There are no seventy or eighty episodes of costume drama, but forty or fifty episodes are the basic discs of modern drama. When did these series get longer and longer?

According to the "Recording of National TV Drama Production" published by the State Administration of Radio, Film and Television, the average number of episodes of domestic TV dramas has gradually increased since 2012, and in December 2015, it exceeded 40 episodes for the first time (40.95 episodes). From 2016 to 2018, the average number of episodes exceeded 40 frequently.

There are 74 episodes recorded and filmed in July 2019 alone. /SARFT website

Domestic dramas generally exceed 40 episodes, mainly after 2015.

The latest "Notice of the State Administration of Radio, Film and Television on the Filing and Publicity of National TV Series Shooting and Production in July 2019" updated the figures: In July 2019, there were 74 plays and 3,030 episodes of national TV series shooting and production.

74, 3030 episodes! A little calculation, the result is really amazing: the average number of episodes is 40.95, which has exceeded the envisaged upper limit of 40 episodes.

As the saying goes, "You have Zhang Liangji and I have a wall ladder". The "big production" of 70 or 80 episodes can’t slow down the speed of people’s drama pursuit, and thus a variety of new black technologies and skill guides for drama pursuit have been born.

One of the most familiar interface operations for drama girls.

It is only the first step for a qualified domestic drama audience to get used to using major video websites instead of TV sets. Xiaochao, a girl in the rice circle, summed up her three-step pursuit of drama-

The first step is to skip the beginning and end of the film; Step 2, start double-speed playback; The third step is to select only the selected single clip version you want to see.

Such an operation is as fierce as a tiger. Usually, a 45-minute episode can be finished in 15-20 minutes. Three steps down, chasing dozens of episodes of so easy in one day.

It is no exaggeration to say that double-speed playback has become the standard for young people to watch dramas nowadays. But when to play at double speed, when to watch at double speed, or even when to skip directly, there are many skills behind it.

If you can’t watch the TV series, just watch the barrage.

Ruyu, who claims to be a tenth-class fan of domestic dramas, often teaches others her "three axes necessary for double speed": memories, empty mirrors and slow motion, inner monologues or meaningless dialogues. As long as you encounter the above content, you can choose double-speed playback or even skip it directly without hesitation.

There are two kinds of memories, one is "Previously on Life", so skip it directly. The other is "flashback", such as the memories of the protagonist at the critical moment. Originally speaking, flashback can help the audience understand the plot, but most of the time, it is used by post-editing to piece together the plot, so it can also be skipped.

Not to mention an empty mirror. Lots of natural scenes, empty scenes without characters and slow-motion scenes without dialogue-unless you want to enjoy the background soundtrack at the moment, you’d better skip it.

I’m here to see people, not beautiful scenery. /"to the sky kingdom"

The last one is a bit difficult to judge, and it depends on personal preference. For example, in the TV series "Heroes of Sui and Tang Dynasties 5", such a typical meaningless dialogue, I believe it is difficult for someone to bear to watch it-

"How many associates are there here?"

"Here is a person."

"Eleven people?"

"Not eleven people, but one person."

"Twenty-one people? Say! Where are they hiding? "

"You heard wrong, actually alone."

"Seventy-one people, you think I’m stupid, such a small place!"

"Fool, you heard wrong again. Here is a person."

"ninety-one people!" "250, it’s one person."

"251 people, you really think I’m stupid!"

Excuse me, are you dizzy?

If it’s still too long, you can watch pictures and follow dramas in Weibo, Douban and WeChat official account, or open bilibili and choose xx minutes to watch the xx series.

The audience really saw a fire. /"Heroes of Sui and Tang Dynasties 5"

Why has the double-speed pursuit of drama become the daily pursuit of drama for contemporary young people? That’s because there is no triple or quadruple broadcast.

The latest news is: Now, all major video platforms have launched triple speed playback, triple speed! Is this speed rushing out of Asia and walking in the forefront of the world?

I just don’t know if you look at it this way. Are you watching movies or just watching a movie?

What are you doing so fast? It’s not a race against time. /"Lola Run"

Waist or continue life, see the real chapter by quality.

Film and television, a world-wide art, is of course deeply loved by people all over the world. After all, "couch potatoes" became popular in the United States as early as the 1960s.

How do foreigners chase dramas?

People who have seen American TV shows are familiar with the word "season". American TV shows are usually divided into seasons, and the number of episodes per season usually does not exceed 24.

The memories of countless people’s youth will always stay in the 12th season. /Figure "The Big Bang Theory" screenshot

The broadcast of American TV series is indeed characterized by "seasons". The dramas broadcast in autumn usually run from September to May of the following year, and the first half of each season is usually 10-13 episodes. After three months of broadcast, it will usher in the winter break (Hiatus).

During the winter break, TV executives can get ratings survey data and audience feedback, and they will use these indicators to evaluate the value of the new drama, whether to renew it or cut it? Speak entirely on the data that has been broadcast.

English dramas are even tougher. Although it is also a season, the number of episodes per season is about 3-9. Sherlock and Black Mirror, which are familiar to the audience in China, have only three episodes each season-obviously, unlike the long masterpieces of domestic dramas, overseas dramas pursue simplicity and liveliness.

Let’s look at Japan and South Korea next door.

After a lapse of seven years, the phenomenal drama Naoki Banze will finally usher in its second season next year. /"Naoki Nakazawa"

Japanese dramas, which are famous for their brevity, usually have 11-12 episodes. Even the most popular TV series will usually only launch an SP (Fanpian) with a length of about 50 minutes as a follow-up, and there are few sequels, "Never bow to the length". Korean dramas are slightly longer than Japanese dramas, and the total number of episodes of a single drama is usually around 20 episodes.

As we all know, Korean dramas had a period called "foot-binding cloth". For example, many childhood memories of the post-80s and post-90s "Dae Jang Geum" were as long as 54 episodes, and the duration of each episode was actually one hour.

In terms of broadcast mode and the length of episodes, there is no absolute difference between good and bad, not to mention that applying the production mode of overseas dramas to China will definitely have a good broadcast effect.

The longest-lived American TV series "Our Days" even has more than 10,000 episodes, and it is still not over. /"Our Days"

The most important and only responsibility of a TV series is to tell the story well.

In order to control the quality, overseas dramas are usually broadcast while shooting. Whether there is a next season or even an episode depends on the quality. It may be halved at any time, and it can also be a long-lived drama.

The classic American drama Lie to Me also stopped for three seasons because of quality problems. "Don’t Lie to me" solved the case through the eye-catching micro-expression polygraph method, and its novel setting attracted people’s attention at home and abroad, which once set a brilliant record in psychological drama. Up to now, there are many traces of paying tribute to it in film and television works at home and abroad.

However, after entering the third season, the ratings of "Don’t Lie to me" continued to be low, and received comments such as "lost freshness". In the end, it was mercilessly cut down by the TV station on the grounds of "audience aesthetic fatigue"-you know, Fox TV, which belongs to this series, is a character who is so determined that he can not hesitate to cut his back even the "entry-level drama" Prison Break.

The most classic "mind-reading detective" /"Don’t lie to me"

It can be seen that the quality of the series is not directly related to the length, and the length is only the most basic indicator.

In the final analysis, a 40-episode "water-injected TV series", even if compressed into 20 episodes, should be filled with water.

Some plays have too many episodes.

Some plays are 400 episodes.

If it is true, a good drama is not afraid of length, and 80 episodes of "Legend of Wulin" are not too tired to watch every day.

The top ten domestic dramas in Douban are many excellent works with more than 40 episodes of word-of-mouth and length. 46 episodes of Ming Dynasty 1566, 59 episodes of Towards the Republic and 80 episodes of Legend of Wulin are among the top five masterpieces.

I even want to watch 800 episodes. /"Wulin Biography"

The problem of "water injection TV series" is not "length", but "water"

However, why is it "water injection", which has become an unavoidable disease of the times in domestic dramas?

The root of this problem lies in that "episode" is not only the time node of TV drama creation, but also the basic unit of cost accounting and trading exchange: the more episodes a TV drama with a fixed cost can finally be edited, the more the cost is diluted, and the higher the income of the producer will naturally be.

This has also led to an endless stream of ways of "water injection" in film and television dramas.

From the simplest and rudest adding useless dialogues and useless scenes, repeating flashbacks, to adding supporting characters and over-rendering subplots, injecting water from the source of the script, and then inserting frequent oral advertisements, using clips to forcibly lengthen the duration, the water injection of film and television dramas has penetrated into all levels of editing, content creation and income return.

Previously, it took up a third of the length. /"Do you know if it should be green, fat and thin?"

In 2017, "Ode to Joy 2", although the ratings were good, was vomited by many viewers. Some viewers counted down and found that the producers stuffed as many as 51 brands in the play! Others spit out: the drama constantly pieced together the number of episodes with unnecessary plots such as music, characters’ memories and quarrels, and the whole drama was expanded to 55 episodes.

Ode to Joy 2 is not a case. Sun Li’s "The Full Moon Blossoms That Year" showed 50 episodes in the shooting and the previous press release, but it was 74 episodes in the final broadcast, which was a full "note" of 24 episodes.

For film and television dramas, the increase or decrease of the number of episodes may change the narrative way of the whole drama. If the drama is so bad, the masterpiece can’t escape the suspicion of water injection.

As an anti-corruption drama, the phenomenal work "in the name of people" triggered a ratings frenzy. However, the screenwriter admitted that for the sake of commercial benefits, the content of the original 40 episodes was finally "watered" by 15 episodes and written into 55 episodes.

A really good drama even dares to take a "waist cut" to shame itself. /"Kua Times"

The length of a long drama is to make it more handsome and atmospheric, not to facilitate "water injection". Hong Kong TV series, which is good at shooting long dramas, is a good example. Taking TVB as an example, it has produced 107 episodes of Genesis, 65 episodes of Men in Heaven and Earth, and 62 episodes of Passion in Heaven and Earth. Although the length of these plays is long, they all achieve high plot density, large amount of information and exciting.

2017 is the 50th anniversary of the establishment of TVB, and the drama "Kuadai" was the heavyweight drama of that year. At the press conference of Kua Times, starring Bobby Au—Yeung mentioned that the first boast of the play was that it was 50 episodes long.

The "length" of the drama series is not the original sin. Fans, no one wants to catch up with a long series full of water at double or triple speed. What they really want is to catch up with any good drama worth thinking easily without any double speed-it’s really not a big problem if it doesn’t grow long.

Author | Wang Zhongzhong

The new weekly was originally produced, and it is forbidden to reprint without permission.

Read the original text

Really "understand the king"! Trump responded to Biden’s fall for the second time: In fact, I had already expected this.

[Global Network Reporter Hou Jiaxin] "In fact, I (have) expected this." According to reports from New York Post and Sputnik news agency & radio, on March 22nd, local time, former US President Trump revealed in an interview with US media that he was not surprised that President Biden fell three times while boarding the plane a few days ago. Trump said that he had actually anticipated this kind of thing.

According to the report, Trump made the above remarks in an interview with Newsmax News. When talking about Biden’s fall on the "Air Force One" gangway, Trump said, "In fact, I (have) expected this."

Trump also mentioned his previous experience in the West Point Military Academy. "When I walked down the slope of the West Point Military Academy, it was like an ice rink without railings and nothing. (I thought of a great plan.)-I want to go step by step, because the last thing I want to happen is to fall like Biden. (Biden) This fall was terrible, and it was not (really fell) once, but three times. "

In June last year, Trump delivered a speech at the graduation ceremony of West Point Military Academy. During this period, he used to drink water from a glass with both hands, and slowly walked off the platform after the speech. These actions were regarded as "too careful" by many international media, and caused doubts about his health on the Internet.

In addition, Trump also mentioned in the interview that day that he thought Biden’s mental state might continue to decline until at some point he could not even understand the contents of the documents he signed, thus creating the possibility for Harris to take over his work.

The report said that the White House did not immediately respond to the reporter’s request for comment.

This is not the first time Trump has expressed his position on Biden’s fall. On March 20, local time, when Trump gave a speech at Haihu Manor in Florida, he laughed at Biden for falling three times while riding Air Force One. "I saw the scene of Bai boarding the gangway today," Trump said. "I want to say that I didn’t lose to him, and we didn’t lose to him." The video shows that when Trump made the above speech, the audience at the bottom laughed.

On the morning of March 19th, Biden took the "Air Force One" to Atlanta. When he boarded the gangway, he had an accident. He fell three times in a row in three seconds. By the third time, he almost knelt on the steps. "Biden fell" became a hot topic in foreign social networks. A White House spokesman initially explained that the wind was too strong, and then blamed Biden’s fall on the "difficult" steps of the US presidential plane "Air Force One" and reiterated that Biden’s physical condition was "100% fine". Forbes magazine said that Biden was not the first president who accidentally fell down. Ford stepped on the air when he stepped down the No.1 gangway of the Air Force in 1975. Fortunately, there were only two or three steps left, which did not cause serious problems, but it also frightened everyone.

FAW Hongqi "Guoya" is 200,000 more expensive than Mercedes-Benz S-Class! Do you buy a lifetime free warranty?

In this year’s auto china, FAW Hongqi Guoya is very eye-catching. The car is positioned as a luxury executive sedan, designed in a retro style between Hongqi H9 and Hongqi L5. The competing products are flying against Maibakh S-class and Bentley, and will use a hybrid power of 3.0T and 4.0t. It is expected to be launched this year, and the booking has been started at present. The guide price is 1.1 million to 1.46 million, which is 200,000 more expensive than the price of Mercedes-Benz S-class.

Specifically, FAW Hongqi Guoya looks retro and fashionable as a whole. The front face adopts a large-size straight waterfall air intake grille and is surrounded by chrome-plated materials, which is very atmospheric; The air inlet under the bumper is designed through, and there are feather-like diffusion designs on both sides, which is very original and highly recognizable; The headlights are arranged vertically, which is intense and has a retro charm; The marking of the front of the car makes the overall noble temperament advanced again, with extraordinary momentum and great arrangement.

On the side, FAW Hongqi Guoya combines elegance, atmosphere and stability, and adopts the design of double waistline. The two-color body is very distinctive and recognizable. The upper waistline and chrome strip under the door form a layered feeling, and there is also a red flag vertical strip decoration under the fender between the front door and the front wheel arch, which increases the overall momentum.

In terms of body size, the length, width and height of the new car are 5353/1998/1511 mm, and the wheelbase is 3260 mm, which is 136 mm shorter than Maibakh S-class. However, with 19-inch or 20-inch multi-spoke wheels, the whole car looks harmonious.

The rear part echoes the front of the car, and the bilateral exhaust is unique under the decoration of silver trim. It is not difficult to find that FAW Hongqi Guoya adopts multi-element design, which is full of freshness.

In the car, FAW Hongqi Guoya adopted a brand-new design language, abandoned Dalian screen design, all LCD instruments and central control touch screen were independent, the steering wheel was mainly composed of two elements, and the lower part also adopted a ring design, which instantly gave the impression of a classic car. As for the configuration, the new car will be equipped with intelligent four-wheel drive, dual-cavity air suspension, rear wheel steering, the world’s first flexible scroll screen, AR-HUD virtual reality head display, face fingerprint multi-mode interactive system, etc., which is full of technology.

As for the power sector, FAW Hongqi Guoya will provide two sets of engines, namely, 3.0T and 4.0T hybrid engines with maximum power of 290kW and 360kW, respectively. The book parameters are better than those of the competing Maibakh S-class 2024 S480 (maximum power of 270kW), but the price of FAW Hongqi Guoya can be nearly 400,000 cheaper.

Compared with Bentley Speeding, FAW Hongqi Guoya 4.0T model is cheaper by more than one million yuan, and its maximum power is only 44 kilowatts smaller than Bentley Speeding, so it has more advantages in space.

The most important thing is that FAW Hongqi Guoya will also provide lifelong free repair and maintenance, which is quite sincere. I believe that those who can afford to buy FAW Hongqi Guoya will not be short of maintenance premium, but will pay more attention to service and attitude. This Hongqi brand is still in place. However, we still have to drive to know how the final performance will be, so wait and see ~

So the question is, if you had to make a choice between Maibakh and Hongqi Guoya, who would you choose?

"The pictures are all from the Internet. If there is any infringement, please contact the author to delete them."

Analysis and shopping guide of the second generation big dog model with good texture and leapfrog configuration

Although the economy of use is a concern when buying a car, it has little impact on users who only run thousands of kilometers a year. What xiaobian brought today is. As for its advantages, please read on.

Let’s take a look at the appearance of Haval’s second-generation big dog. The whole front face of Haval’s second-generation big dog looks very round and looks very clean and refreshing. Coupled with the capable headlights, the grade of the whole vehicle has been improved. The car is equipped with LED daytime running lights, automatic opening and closing, adaptive far and near light, delayed closing and so on. Coming to the side of the car, the body size of the car is 4705 mm * 1908 mm * 1780 mm. The car adopts spiritual lines, and the side wall presents a simple design style, with large-sized thick-walled tires, and smooth lines run through the whole side of the car. In the rear part, the overall shape of the rear part echoes the front face, and the taillights are very cool, and the shape is more individual.

Coming into the car, the interior design of Haval’s second-generation big dog looks simple and gives people a very hard-core feeling. The car looks very good outside the steering wheel, equipped with the functions of manual steering wheel up and down+front and rear adjustment, steering wheel heating and so on, showing a sense of atmosphere. From the central control point of view, with the 14.6-inch central control screen, the interior style is impressive and looks quite eye-catching. The dashboard and seats give people a good feeling, too. Let’s take a look. The dashboard design is remarkable, giving people a very round feeling. The car adopts imitation leather seats, equipped with functions such as electric adjustment of auxiliary seats, electric adjustment of seats with memory, and seat proportion tilting, and the overall comfort is acceptable.

Haval second-generation big dog is matched with wet dual clutch (DCT) gearbox, with maximum power of 175KW and maximum torque of 385N.m, with good power performance.

Haval’s second-generation big dog is equipped with car networking, driving mode selection, remote control key, Bluetooth key, rear wiper, engine start-stop and other configurations, which can be said to be quite satisfactory.

OK! Next, let’s sum up. The Haval second-generation big dog introduced today is not only eye-catching in space, but also has reached the mainstream level in various configurations, and there is nothing to be picky about driving experience and space experience.

The first unpacking tasting, the pre-sale of Blue Electric E5 PLUS attracts attention

In the attention of the public, as a new star in the home SUV market, it officially opened the pre-sale recently, with two powerful models – 120km standard battery life version (pre-sale price 109,800 yuan) and 165km long battery life version (pre-sale price 119,800 yuan), to the market announced its determination to leapfrog. This pre-sale not only brings unprecedented cost-effective advantages, but also redefines the standard of 100,000 yuan electric hybrid SUV with the strongest configuration of the six peers.

1Value and comfort to create the ultimate driving experience

The PLUS adopts a minimalist design concept, the ingenious fusion of the closed front face and the through headlights, and the ice eye group, showing the unique charm and technological sense of the new energy vehicle. In terms of interior, the walnut brown color scheme and 3D-Mesh wrapping process complement each other to create a warm and advanced riding environment. The exclusive pocket design frees up more cabin space, and the 8-layer comfortable layered souffle seat elevates the comfort to a new level, whether it is long-distance travel or daily commute, you can enjoy a cloud-like riding experience. In addition, the only 13-speaker sky surround sound system in the same class makes every trip accompanied by sound.

5Variety of space to meet diverse travel needs

Blue Electric E5 PLUS has also made great efforts in space design, providing a 5-seat/7-seat flexible layout to meet the travel needs of different families. Its room acquisition rate of up to 66.4% ensures that every passenger can have a spacious ride space. Whether it is the 917mm legroom in the front row or the same ample legroom in the second and third rows, it makes people feel unprecedented comfort and freedom. The unique 1.14-square-meter panoramic canopy of the same class adds infinite fun to outdoor activities such as camping and stargazing. After the second and third rows are laid down, the maximum capacity can reach 1694L, easily transformed into a comfortable sun bed room, making the rest during the journey so comfortable.

2Super intelligence, leading the future travel trend

The Blue Electric E5 PLUS is equipped with HUAWEI HiCar4.0 technology smart cockpit, 15.6-inch leading FHD large floating intelligent central control screen, which not only operates smoothly, but also has 7H high-end mobile phone screen hardness, effectively preventing fingerprint contamination. The addition of HUAWEI HiCar 4.0 system allows the vehicle to support full-scene voice interaction, dual-tone zone control of the main and auxiliary drivers, and continuous command recognition to make communication smoother and more unobstructed. The integrated desktop design is compatible with mobile phone applications, allowing smart life to be seamlessly integrated into the car, bringing unprecedented technology experience.

3Exceptional quality, derived from Cyrus power and management system

The Blue Electric E5 PLUS is equipped with the DE-i super electric hybrid system of Cyrus Power. The pure electric cruising range of CLTC comprehensive working conditions is as high as 165 kilometers, and the comprehensive cruising range easily exceeds 1300 kilometers. The fuel consumption of 100 kilometers of power is only 4.9 liters, and the zero-hundred acceleration only takes 7.8 seconds. The power performance and fuel economy have reached the top level of the same class. At the same time, the Blue Electric E5 PLUS also adopts the Cyrus quality management system to fully control the electrification hardware quality, software reliability and software and hardware adaptation of the whole vehicle to ensure that every vehicle can meet excellent quality standards. And the Blue Electric E5, the net promoter score of NPS owners is as high as 72.6%, which fully proves its high recognition and trust in the market.

4Now, the pre-sale of the Blue Electric E5 PLUS has been fully opened, and there are more limited-time discounts waiting for you to enjoy. Users who place an order before 12:00 on October 17, 2024 can enjoy the value-added benefits of paying a deposit of 2,000 yuan to get the balance of 10,000 yuan for the purchase of the car. With fully upgraded quality, power and cost performance, the Blue Electric E5 PLUS is undoubtedly the best choice in the home SUV market. We sincerely invite you to experience this super urban electric hybrid SUV that combines beauty, comfort, intelligence and quality.

Chief Producer Zhang Yelan: Take the audience into the "Night Diary" of the delivery staff

Yangcheng Evening News reporter, Gong Weifeng

  Recently, the documentary program "Midnight Takeaway" has landed on Jiangsu Satellite TV and is broadcast every Friday at 20:30. The camera is aimed at the group of late-night takeaways, touching the pulse of the city through the perspective of this group of "night runners", telling their own stories, as well as the stories of merchants, customers and strangers.

  Last week, after the story of Guangzhou delivery staff Chen Zhiwen met the audience, it aroused strong reactions from netizens. Recently, a reporter from Yangcheng Evening News interviewed Zhang Yelu, the chief producer of the show, and Wang Diya, the director of Guangzhou stories, to reveal the hot "nightlife" of the delivery staff and the program team.

  [Positioning]

  Do purely documentary shows, not celebrity reality shows

  Yangcheng Evening News: Why do you want to make this show that focuses on the delivery staff?

  Zhang Yedan: In the three years of the epidemic, many people stopped to pay attention to themselves, but they were at a loss for what to do. Jiangsu Satellite TV has rich experience in producing amateur shows such as "If You Are the One" and "The Strongest Brain". Therefore, we decided to make a show that focuses on real life. Focusing on the food delivery industry is because it has become an important part of life, which is enough to reflect the times.

  Yangcheng Evening News: Have you ever thought of adding a star experience link to increase the program’s attention?

  Zhang Ye Dian: The program team has deduced the experience of the star delivering food. However, the show has to be filmed from dark to three or four in the morning every day, and the shooting cycle of a delivery staff is 5 to 7 days. It is difficult for the star to continue to cooperate with the day and night shooting arrangement. In addition, after the star joins, the focus of the show will change from the delivery staff to the star, and the form is more similar to reality TV and variety shows. After our demonstration, we decided to do purely documentary shows.

  Yangcheng Evening News: How was the delivery staff in the program found?

  Zhang Yedan: The program team first contacted the takeaway platform with high usage rate of the public, and the platform recommended excellent and storied takeaways. Secondly, the director searched for takeaways through self-media. Finally, the program team scattered to more than 20 cities, went to the takeaway site with the highest order volume to know the real situation, followed the takeaway staff to run orders, and looked for takeaways worth observing.

  Yangcheng Evening News: How does the process of following the delivery staff to collect materials usually proceed?

  Zhang Yedan: This process lasted for two or three months, and the director followed the night shift delivery staff to adjust their schedules. In the past, when we were doing variety shows, we would set themes, hold planning meetings, write scripts, and communicate with celebrities in the preparation stage. This time, we only had to follow the delivery staff to run orders, understand the customs, topography, and people’s living habits of the city, in order to find typical people and things, and then in-depth follow-up interviews, and finally write the copy.

  [Shooting]

  The delivery man is chasing the time, we are chasing the delivery man

  Yangcheng Evening News: How is the one-day follow-up process arranged?

  Zhang Ye Dian: During the day, the program team will review the shooting content of the previous day, find out the elements that need to be further excavated, and communicate with the subjects, and do family and peripheral interviews. At 8 o’clock in the evening, we will start shooting auxiliary footage of the streets in the dark, and at 10 o’clock in the evening, we will officially follow the delivery staff to pick up the order. The program team all ride electric vehicles that can carry people to shoot, with the driver in the front seat and the videographer in the back seat. Each team is equipped with about four people, who are responsible for editing, filming, audio, lighting and other work.

  Yangcheng Evening News: Will this shooting method encounter a lot of trouble?

  Zhang Yedan: There are too many. Because it is a real follow-up, there are very few subjective shots in the delivery scene. In addition, the delivery staff’s cycling skills are too good, and the director team often loses track. When filming the show of Chen Zhiwen, the delivery staff at the top of the mountain in Yuancun, Guangzhou, we couldn’t get out of the complicated alley after we lost track, so we had to call Chen Zhiwen’s apprentice to "ask for help".

  Yangcheng Evening News: Does this show feel very different from the past?

  Zhang Yedan: It’s different from the way we used to record shows and even make documentaries. Delivery has system time and physical process constraints, and it’s impossible for the director team to ask the delivery staff to do it again because a shot is not done well. The whole shooting process has a sense of urgency – the delivery staff is always racing against time and looking for people. We chase the delivery staff, and the director and videographer are often left behind.

  Yangcheng Evening News: Is there anything particularly impressive?

  Zhang Yelan: One day it was raining heavily in Shenzhen, and a takeaway station master sent a photo to the director. There was a takeaway brother hanging a hanging bottle delivering takeout. In the past, when I saw such a photo, I would feel puzzled. But after really coming into contact with a large number of takeaways, I can empathize. There are far more people who run hard to overcome all difficulties in life than I imagined. During the filming process, we encountered a rainstorm day, the takeaway staff’s foot was sprained, the car was broken, and the peers relayed takeout; we encountered customers ordering milk tea for the takeaway staff; we encountered an old man who helped the takeaway staff to collect old things and pushed the tricycle uphill… We really touched the kindness of the takeaway staff and the warmth of the world in the middle of the night.

  [Inheritance]

  The delivery job is ordinary, and the sense of belonging comes from "being needed"

  Yangcheng Evening News: After doing this program, what changes have you made in your perspective on the delivery staff?

  Zhang Yelan: In the past, I was mainly concerned about whether the delivery staff could deliver the goods on time. When I put myself in the shoes of the delivery industry, I found that most of them were by no means people who rode electric bicycles to run red lights in social news, but warm and versatile. "Delivering food is a very serious ordinary job that works hard for life every day," one delivery staff said in an interview. "It’s not special, and we are normal people." Chen Zhiwen, the Guangzhou delivery staff in the show, also felt that the job was very low-level at first, but he found his sense of belonging after he really entered the industry.

  Yangcheng Evening News: What do you think of the expression "delivery brother"? Would the female delivery staff you photographed mind this term?

  Zhang Yedan: "Takeaway brother" was a nickname that appeared when the industry was germinating. At that time, this kind of work was more done by men, so customers used to call it "brother". Now that more women have joined the takeaway industry, they are equally stoic and able to endure hardship. Takeout workers also call each other "brother". Some female takeout workers will call themselves "big brother", and they will feel very proud when they are called "women’s singles queen".

  Yangcheng Evening News: In the program, there is also a mentoring relationship between the delivery staff, which is unknown to many people.

  Zhang Ye Dian: Indeed, this has also broadened my understanding. There are also "mentors" in the field of takeaway. After the takeaway staff enters the industry, there will be masters who will teach them the skills of running orders, including how to take orders, which road is more convenient, etc. When you are fully familiar with the takeaway business in an area, you can start your career, and you can even serve as a webmaster to bring more newcomers into the industry. From the story of Chen Zhiwen, a takeaway staff at the top of Yuancun, Guangzhou, who brought out nearly 10,000 apprentices, you can see the inheritance that exists in every industry.

  Yangcheng Evening News: What do you think of Chen Zhiwen’s story?

  Zhang Yedan: The theme of Chen Zhiwen’s story is "If he is needed, he will stay". He is needed by customers, merchants, and apprentices. Being needed by others is a happy thing, and in the process, they achieve each other. This is the happiness of everyone who silently contributes to the society.

  We hope to record real characters, real stories, and real emotions through this program, and present the audience with a three-dimensional social scene full of fireworks, human touch, and positive energy, showing the world of thousands of people. Their inspirational stories will inspire everyone in front of the screen.

  [Popular story]

  46-Year-old takeaway worker brings out nearly 10,000 apprentices in 6 years

  After the second episode of "Midnight Takeaway" was broadcast, the topic "46-year-old takeaway staff brought out nearly 10,000 apprentices in 6 years" hosted by the official Weibo of Yangcheng Evening News reached the top of the hot search list, and the total number of views broke 6 million. Chen Zhiwen was on fire!

  Because of its complex geography and street layout, the top of Guangzhou Yuancun is known as the "takeaway restricted area". Chen Zhiwen and his takeaway knights persisted for several years, using their brains and feet to crack the "maze".

  Chen Zhiwen failed in his business before he took up delivery. At that time, he was very depressed and often stayed at home. With the encouragement of his family and the delivery experience he had accumulated in previous business, he registered as a delivery staff in May 2017. At first, Chen Zhiwen was often stunned by the roads on the top of the mountain in Yuancun, but over time, he gradually became known as the "Brother Wen" of the delivery staff in this area.

  At first, there were only a few delivery staff at the top of Yuancun Mountain. Later, Chen Zhiwen established the delivery "Knights" through "mentoring", and Chen Zhiwen was also elected as the first "Knight Captain" in the area. As of now, there are 8 delivery groups at the top of Yuancun Mountain, with about 200 delivery staff. Each leader is an apprentice brought by Chen Zhiwen, and the number of "apprentices and grandchildren" he brought out has nearly 10,000.

  Chen Zhiwen now cares more about the safety of his team members and the smooth delivery of meals than making money. Whenever he encounters extreme weather, Chen Zhiwen will issue a safety reminder to the 200 people of the "Knights" to ask if any of the team members need help when they encounter difficulties. After running the night order, Chen Zhiwen often holds a "night talk around the furnace" in his rental house, where everyone talks about the day’s harvest and difficulties, and encourages each other. The hut is small but full of joy, and the dim lights in the rental house are especially dazzling in the dark.

  [Follow-up record]

  Shooting on the top of the mountain in Yuancun, I often have to "ask for help" to Brother Wen

  Following Chen Zhiwen and the director of the Yuan Village Knights, Wang Diya, told the Yangcheng Evening News reporter the behind-the-scenes story. The following is Wang Diya’s self-report:

  In March this year, the director team came to Guangzhou Yuancun area to prepare for "Midnight Takeaway". During the process, we visited many takeaway sites and takeaway riders, and heard about a legendary "knight captain" Chen Zhiwen from many takeaways.

  The terrain on the top of the mountain in Yuancun was very complicated, and it had long been in a "takeaway restricted area" where "customers dare not order, riders dare not enter, and no one delivers takeout". Chen Zhiwen and the apprentices he brought out changed everything, and the riders on the top of the entire mountain in Yuancun could be said to be the epitome of the "hand-holding" of the takeaway industry.

  When I first met Brother Wen, the director team felt that he was very much in line with our existing impression of "Lao Guang": in the small rental house, Brother Wen assigned tasks to his brothers in vernacular and dealt with problems; while making tea on the simple tea table, he called the director team to drink tea together, and answered our questions with the not-so-fluent "Guangpu". You can even see a trace of shyness in this man in his forties, in sharp contrast to him when he was arranging work.

  Compared with these exteriors, Wen Ge’s story appeals to us more. He has always been the image of the "pillar": when he was young, as the eldest son in the family, he single-handedly brought up his younger siblings to help them complete their studies; when he started a family, he was the pillar of his small family, supporting a pair of children to go to school; when his business failed and he entered the takeaway industry, he became the pillar of the takeaway riders in this "takeaway restricted area".

  Many people enter the takeaway industry with the profession of takeaway staff as a springboard. But Chen Zhiwen, who entered the takeaway industry at the lowest point, chose to work hard in the takeaway industry just because the area still needed him. This work is six years. "Needed" is a very abstract three words, and having the ability and willingness to bear this "needed" is the reason why we chose Chen Zhiwen to shoot.

  During the filming in Guangzhou, the filming team encountered many small episodes. For example, in Songgang Garden, Yuancun, because the terrain was too complicated, there were often people in the shooting team who fell behind and got lost in the alley. In the end, Brother Wen contacted the brothers in his team and helped the staff to get out of the alley. During the photographer’s follow-up process, the terrain of the uphill and lower hurdles was also a big problem, and if you were not careful, you would stumble; because the road in the alley was too narrow, there were "handshake buildings" with very small spacing, and the cameraman could not shoot side by side with Chen Zhiwen, so the riding scenes in the alley that everyone saw in the program were basically about Chen Zhiwen’s follow-up footage, and many subjective shots of GoPro and 360 film and television were also added to enhance the realism. When filming, I often encounter lost delivery staff asking Chen Zhiwen for directions, and Brother Wen will enthusiastically help his colleagues every time. We also visited many merchants on the top of the mountain in Yuancun. Most of them are very familiar with Brother Wen, and they need each other, accompany each other, and give each other. Brother Wen’s most common sentence is "You have orders, we have orders", and the most common sentence that merchants say is "Thanks to you, we have business"!

  "Village in the city" is a characteristic of Guangzhou, and it is also an indispensable link in the ecological chain of the city. Because of its huge benefit group, it has its significance. The theme of Chen Zhiwen’s program is "If you are needed, stay", which is a theme related to responsibility. As a hub connecting the three parties of "orderer", "merchant" and "consignee", the delivery staff is actually the most concrete embodiment of responsibility. Especially in the takeaway industry where the personal flow is frequent, and on the top of the mountain of Yuancun, where the delivery environment is relatively complicated, Chen Zhiwen has been working for six years. His stay is the best interpretation of professional responsibility and sense of honor. Brother Wen and a group of runners who were infected by him all experienced lows in life, and finally got together and worked hard to climb to their respective "mountain tops".

  Our group also filmed the story of Shipai Village in Guangzhou, which will be broadcast in the follow-up program. The protagonist of the story drew a takeaway map for Shipai Village, and we also ate a lot of Shipaidong food. What fascinated us more was the culture of Shipai Village, which has been passed down for thousands of years. There are ancestral halls, dragon and lion dances, and portrayals of reality. In Shipai Village, there are ordinary people who are in a hurry, and they may work in the CBD across the street. The life here comes and goes and is extremely hot, carrying too many dreams.

Fuxin tiggo 9 price cuts hit! The promotion discount is 12,000, and the car is sufficient.

[car home Fuxin Preferential Promotion Channel] Good news! Now, the model is being promoted in Fuxin area, with a maximum discount of 12,000 yuan! The minimum starting price is only 140,900 yuan. This is an excellent opportunity for you to buy this popular SUV at a lower price. If you want to know more about the discount, please click "Check the car price" in the quotation form to get a higher discount. Hurry up and act!

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Tiggo 9 is a medium-sized SUV, and its design is very fashionable. The front face adopts a large-area air intake grille, with sharp LED headlights and unique fog lights, which makes the whole car look very dynamic. The body lines are smooth and strong, and the overall style is very exquisite. The design of Tiggo 9 has both a sense of strength and fashion, showing its strong sports atmosphere. At the same time, the body adopts a variety of colors to make the vehicle look more fashionable. The design of the whole vehicle is very attractive, and people can be attracted at a glance.

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Tiggo 9 is a medium and large SUV with a body size of 4820*1930*1699mm and a wheelbase of 2820 mm. It has spacious seating space and good driving stability. The side lines of the car are smooth, showing a tough and dynamic appearance style. The front and rear wheel tracks are 1638mm and 1641mm respectively, which ensures good handling performance and driving stability. The car is equipped with 245/50 R20 front and rear tires, providing excellent grip and driving comfort. Whether you are driving in the city or traveling long distances, Tiggo 9 can bring you an excellent driving experience.

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The interior design of Tiggo 9 is full of modernity, using high-quality materials and exquisite craftsmanship to create a luxurious and comfortable driving experience. The steering wheel is made of leather, which provides a comfortable grip and excellent touch, and supports manual adjustment up and down and back and forth. The central control screen has a size of 12.3 inches and is equipped with a voice recognition control system, which can control functions such as multimedia, navigation, telephone, air conditioning and skylight, making driving more convenient. The front and rear rows are equipped with USB and Type-C interfaces, which is convenient for passengers to charge. The front row also has a mobile phone wireless charging function, so that drivers don’t have to worry about the power of their mobile phones. The seat is made of imitation leather. The main driver’s seat supports front and rear adjustment, backrest adjustment, height adjustment and lumbar support, while the co-pilot’s seat supports front and rear adjustment and backrest adjustment. The front seats are also equipped with heating and ventilation functions to provide a more comfortable driving experience. The rear seats support proportional reclining, providing passengers with more space and flexibility. Generally speaking, the interior design of Tiggo 9 is full of humanity and technology, which provides drivers and passengers with a comfortable, convenient and safe driving experience.

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The Tiggo 9 is powered by a 2.0T 261 HP L4 engine with a maximum power of 192 kW and a maximum torque of 400 N m.. This engine adopts advanced technology, which can provide sufficient power output for the vehicle and make the driver feel more passionate and dynamic during driving. At the same time, with the use of the 8-speed automatic manual transmission, the Tiggo 9 can realize smooth gear shifting and efficient power transmission, so that drivers can get a better driving experience during driving. The performance of this engine is excellent, which provides a reliable driving force for the Tiggo 9 and enables drivers to drive more confidently.

Tiggo 9 really performed well in terms of sense of technology, appearance and hidden door handle. As the owner of car home commented, this model is impressive. The design of hidden door handle skillfully integrates the appearance of the whole vehicle, adding a sense of fashion and technology to the whole vehicle, which makes people shine. At the same time, the technology configuration of Tiggo 9 is really surprising, which brings drivers a more convenient car experience. If you want to feel this sense of technology, consider Tiggo 9.

Release and delivery: AITO asks the new M7 series to go on the market.

On September 12th, the new M7 series of AITO was launched. At the press conference, Yu Chengdong, managing director of Huawei, CEO of BG and CEO of BU, a smart car solution, said: "We have invested 500 million yuan in the new M7 series of AITO, using high-quality materials and advanced technology, no matter in the intelligent cockpit, intelligent driving or intelligent safety, they all performed well, bringing users a quality experience."

Event site. Photo courtesy of the organizer

Event site. Photo courtesy of the organizer

It is understood that the new M7 in Wenjie is equipped with HUAWEI ADS 2.0 high-order intelligent driving system, which can realize high-speed and urban high-order intelligent driving without relying on high-precision maps. It is expected that in December this year, the urban intelligent driving navigation assistance function (urban NCA) will be realized nationwide. Since its release in April 2023, HUAWEI ADS 2.0 has built a rich scene library on the AI ? ? training cluster, learning 10 million +km in depth every day, and continuously optimizing intelligent driving algorithms and scene strategies.

At the same time, the new M7 is equipped with a variety of sensing hardware, which can realize the full scene and all-weather sensing of dynamic and static targets. HarmonyOS intelligent cockpit has the functions of super desktop and off-line voice navigation. HUAWEI MagLinkTM in the back row can expand the new gameplay of space scenes and realize multi-device linkage.

In addition, the new M7 fully considers the needs of family travel, and has spacious effective space in the car. The standard trunk volume is 686L, which can easily accommodate 12 20-inch suitcases. When the two rows of seats are laid down and connected with the trunk, two people can lie flat and easily meet the needs of multi-scene vehicles.

Data map. Photo courtesy of the organizer

Data map. Photo courtesy of the organizer

In terms of passive safety, the new M7 adopts advanced body structure and high-strength materials, and introduces CBS composite body materials, which effectively improves the collision safety; In terms of active safety, the new M7 is equipped with HUAWEI ADS 2.0 active safety system, which realizes the forward, lateral and backward all-round anti-collision ability and provides a higher level of protection for drivers and passengers.

Data map. Photo courtesy of the organizer

Data map. Photo courtesy of the organizer

At the launch conference, Yu Chengdong held a delivery ceremony for the small order users during the Chengdu Auto Show, and the new M7 was delivered as soon as it was released, which shortened the waiting period of users after ordering, and improved consumers’ car purchase and car use experience. (Ma Chunpeng)

YOLO’s "Yunian Qing 2" opened the explosion year, and AI, going to sea, and accelerating IP visualization drove medium and long-term growth.

On March 18th, Reading Group (0772.HK) announced its annual performance report for 2023. The report shows that in 2023, Reading Group achieved revenue of 7.01 billion yuan; The net profit attributable to shareholders of the company was 800 million yuan, up 32.3% year-on-year, and the corresponding net interest rate attributable to the mother reached 11.5%, up 3.5 percentage points year-on-year. At the same time, the operating profit of reading books reached 710 million yuan, up 12.8% year-on-year, which realized the double improvement of operating efficiency and profit performance.

Hou Xiaonan, CEO and President of Yuewen Group, said: "In 2023, Yuewen continued to build an IP life cycle development system across all content forms, and at the same time empowered creators with the latest AI technology to continuously consolidate the content ecology. In terms of online business, through a series of measures, such as optimizing product operation and channel structure, we have promoted the ecological competitiveness of fine content, and the growth of starting reading has reached a record high. At the same time, we announced the acquisition of Tencent animation assets, and the advantages of reading IP incubation and reserve have been continuously enhanced. In addition, in the field of IP visualization and commercialization, we present a series of high-quality works to users, and actively explore emerging content forms such as high-quality short plays. We believe that in the wave of industry upgrading, reading articles is ready in terms of high-quality content storage, ecological cooperation and technological innovation. We will continue to adhere to the core values of’ content, platform, IP’, realize our mission, and make good stories endless. "

According to the performance report, in 2023, Reading Wen continued to improve its platform capability to serve the content creation ecology, focusing on the strategy of producing high-quality boutique content, implementing strong anti-piracy measures and optimizing the operation of core products. The online business realized revenue of 3.95 billion yuan, of which the income from reading core self-owned products increased by 40% year-on-year.

Driven by the strategy of high-quality content, the ecological quality and vitality of content creation of reading articles have been continuously improved. The data shows that the number of new writers on the platform has reached 380,000, the number of new works has exceeded 670,000, and the number of new words has reached 39 billion. Among them, the continuous improvement of the number of new creators and the outstanding performance are particularly eye-catching. It is reported that after 60% of the new writers in the reading platform in 2023 were 00, the number of new writers whose total income exceeded 100,000 yuan increased by 60% year-on-year; Among the new books whose income exceeds 1 million yuan, new writers account for nearly one-third; After 00, the number of writers whose works have been ordered for more than 10,000 yuan has increased by 230% year-on-year. A new generation of young writers are becoming the main force in the creation of reading platforms, and they are mutually positive elements of ecological circulation with the operation of platform products.

On the user side, with the IP community as the link, reading articles continuously strengthens the close connection between readers and works through a series of operational activities. For example, the number of words in "This Chapter" of "The Ring of Destiny" read at the starting point in 2023 totaled over 70 million, and a single user dubbed the work for over 2,800 times. At the same time, the official theme station "Curly Baboon Research Association" built by the platform for "The Lord of Secrets" gathered over 600,000 fans in the first month of its launch by relying on new interactive methods, and the daily activities of users increased by over 200% month-on-month, which not only effectively enhanced the user’s stickiness, but also provided a new path and new amount for the creation of "secretive" audio books, blind boxes, adapted animations and other categories.

Thanks to the active creative ecology, the continuous improvement of product operation and the effective copyright protection mechanism, the "starting point reading" of Yuewen has shown a continuous growth trend in recent years, and its revenue increased by 40% in 2023. At the same time, the subscription records of the platform have been continuously broken, and the number of newly added works with orders of 100,000 has increased by 125% year-on-year; The number of new books with millions of comments on the platform increased by 67% year-on-year; The number of works that received 100,000 monthly tickets in the whole year increased by 66% year-on-year. In 2023, the average MAU of reading platform reached 210 million, and the average number of monthly paying users reached 8.7 million, up 10.1% year-on-year.

Hou Xiaonan said: "In order to realize the social and commercial value of head IP in the whole life cycle, it is necessary to carry out systematic and integrated development. Therefore, reading has always been the top priority to build an IP life cycle development system that spans all content forms. "

During the reporting period, reading continued to consolidate the construction of high-quality IP life cycle development ecology, and increased the explosion rate of different content forms. The data shows that in 2023, the copyright operation and other income of Reading Group was 3.06 billion yuan, with a growth rate of 46.2% in the second half of the year, which was obvious.

In terms of film and television, following the explosive works such as Joy of Life’s "My Husband", "The World" and "Hi, Mom", in 2023, Yuewen successively released some excellent hit works such as "Let the Wind Rise", "Ordinary Road", "The Sun Accompany Me" and "The Stalker". Among them, the popularity of "Ordinary Road" remained high during the broadcast period, ranking first in the hit list of Tencent video TV series for 16 consecutive days, ranking first in the prime-time TV series ratings of China Audio-visual Big Data (CVB) for 15 consecutive days, and ranking first in the popularity list of multiple third-party professional video data platforms; "Sun with Me" ranked first in the cool cloud full-end broadcast volume list for 16 consecutive days; During the broadcast of "Stalker", it ranked first in the prime-time TV series ratings of audio-visual big data in China.

In the field of animation, Reading has continuously introduced sequels and new versions of classic IP-adapted animation, which keeps the IP content in the head high. During the period, high-profile animation sequels such as Breaking the Sky, Stars Change, Full-time Magician and Wu Dong Gan Kun performed brilliantly, especially "Breaking the Sky Year" topped the list of the most popular animation in Weibo for three consecutive months, and continues to maintain the popularity of the first animation popularity in the whole network. According to Yunhe data, among the top 10 works in the animation play list of the whole network in 2023, there are 6 IP adapted from reading texts.

In the field of comics, among the comic works adapted from reading IP launched in 2023, 13 comics have exceeded 100 million in popularity. At the same time, Yuewen Group announced its intention to acquire Tencent’s animation assets, and incorporated well-known Guoman IP such as One Man, Fox Demon and Little Matchmaker into the copyright library, enriching the IP reserve of the reading head, and further consolidating the cooperative production line of novels and supplementing the animation production capacity.

In the field of games, the successful launch of works authorized by Yuewen, such as Biography of Immortals and Swallowing the Starry Sky, and the smooth progress of IP game projects such as Breaking the Sky and Daily Life of Chat Groups, show the competitiveness of Yuewen IP in the game market. At the same time, the self-operated ability of reading games is also constantly improving. The continuous iteration and optimization of "New Douro Continent" has brought players a more immersive game experience. In the future, self-operated reading games such as "Breaking the Sky: A Three-Year Covenant" and "Da Feng Da Geng Ren" will also meet with you one after another.

In the Spring Festival of 2024, YOLO, a film jointly produced by Xinli Film and Yuewen Film and Television under Yuewen Group, won the box office championship, with a total box office exceeding 3.4 billion yuan, which opened the "explosive year" of reading. In the follow-up, reading will also usher in the big product cycle of IP business. In addition to YOLO, the film Under the Alien, which was co-directed by Yue Wen and Wu Ershan, and the film Customs Front, which was co-directed by Emperor Huang, are progressing smoothly. In terms of drama series, in the major lists of dramas to be broadcast in 2024, the content of "reading and producing" is very high. In the most anticipated list of Tencent’s videos, Joy of Life’s second season, With the Phoenix, Da Feng Da Geng Ren, Rose Story and other works are in the forefront. Among them, the number of Tencent video bookings in the second quarter of Joy of Life has exceeded 12 million, which is the first drama series in the whole network to make reservations of over 10 million.

On the basis of continuously consolidating the basic skills of IP ecology and improving the development efficiency of IP life cycle, Reading also actively explores emerging content forms such as short plays, accelerates the comprehensive application of AI in IP ecology and the process of going to sea, thus driving the long-term diversified growth of the company’s business.

In terms of short plays, in 2023, Yuewen Group released the "Star River Incubation Plan for Short Plays", and launched three major initiatives: 100 IP cultivation plans, 100 million yuan creative fund support and exploration of interactive short plays. At present, there have been several short plays in reading, and the animation production capacity has expanded after the acquisition of Tencent Animation, and the IP visualization of reading is expected to be further accelerated.

In terms of AI technology empowerment, in 2023, Wenwen released the first large model in the online text industry, "Reading Wonderful Pen" and the wonderful pen version of the writer’s assistant. The latter is now open to all contracted writers who read the text, and the utilization rate of AI function week reaches 30%. In addition, as an important application scenario of AI application, AI Machine Flip is expected to help WebNovel, an overseas reading platform, gradually establish a strategic competitive advantage in some core areas. In December, 2023, among the top 100 works in WebNovel bestseller list, 21 were translated by AI.

The overseas business process of reading is also accelerating. The overseas reading platform WebNovel provides about 3,800 Chinese translations and about 620,000 local original works. At the same time, YOLO and Joy of Life’s second season and other high-quality works are also released globally, or contribute new performance growth points for reading.

Special statement: this article is authorized by the cooperative media to reprint the DoNews column, and the copyright of the article belongs to the original author and original source. The article is the author’s personal opinion and does not represent the position of DoNews column. Please contact the original author and original source for authorization. (Please contact idonews@donews.com if you have any questions.)

Red cherries bring prosperous days, and small fruits become a new engine for getting rich.

CCTV News:Since May, more than 80,000 mu of big cherries in Qinzhou District, Tianshui City, Gansu Province have ushered in a bumper harvest. Now, the cherry picking here has entered the middle and late stage, and the villagers are busy picking and selling, from morning till night. Look at the report sent back by Wang Yan, a reporter from the reception desk, from a local big cherry orchard.

Headquarters reporter Wang Wei:It is another year of cherry harvest season. I am now in a big cherry orchard in Yanpu Village, Yuquan Town, Qin Zhou District, Tianshui City. You can see that the cherry trees around me are flourishing and growing gratifying. Most of the big cherries on the tree are wearing a white paper bag "coat". Don’t underestimate these white paper bags. The local fruit farmers told me that these paper bags guarantee the quality of big cherries. They are like the protective shells of cherries, which have three advantages: first, they can resist the wind and rain outside and prevent the fruits from cracking. Second, are you afraid of eating insects when you usually eat cherries? Bagging big cherries can effectively prevent insects with little or no pesticides. Thirdly, bagging can prolong the growth cycle of big cherry and give it enough time to grow to the best color and taste.

These days are the middle and late stage of cherry picking, and it is also the best time to eat. Most of the cherry picking is carried out in the early morning. Many local fruit farmers are busy in the park at dawn at 5: 00 in the morning for freshness. At this moment, fruit farmers are racing against time to finish the last round of picking before the high temperature hits at noon. I don’t know if everyone is as curious as I am. Since the cherry is covered with fruit bags, how can we judge whether it is ripe or not? Is picking cherries the same as drawing a blind box? There is a secret in this. The local fruit farmer taught me a way to twist the branches like this to see the color through the sun. If the color is black, it is our picking object.

Tianshui, Gansu Province is located in the middle reaches of the Weihe River and the western part of the Qinling Mountains. It is very suitable for planting cherries because of its abundant sunlight and large temperature difference between day and night. The local area is also constantly introducing new varieties and adjusting planting methods. At present, more than 30 varieties of cherries are planted here. For example, it is commonly known as Meizao, which has a large skin and is the most resistant to transportation. The lighter color is Brooks, whose skin and pulp are beautiful big red, and its taste is crisp, which is liked by consumers for its high sugar content. This, don’t think it’s immature, don’t look at its inconspicuous color, it tastes different, and it’s called Huangmi. Different varieties of cherries have different ripening time, so they can be listed at the wrong peak. The sales time of Tianshui Big Cherry is from the middle and late May to the end of June.

I also found such a sorting table in cherry orchard, which is now a "standard" in many picking gardens. Workers pick cherries and send them here, and the sorter sorts them according to the size of standard calipers. If the diameter exceeds 30 mm like this, it belongs to big fruit, and if it is between 26 mm and 28 mm, it is medium fruit. This caliper is only suitable for beginners like me, and it is rarely used by sorters here. A pair of hands with many years of rich experience is a ruler, which can be distinguished by touching gloves and paper bags. This also minimizes contact with fresh fruit. The express car is on the edge of the field, picking, sorting, packing and getting on the bus, one-stop completion.

How to get the delicate big cherry out of the mountains has always been the key to the development of the big cherry industry. In recent years, the local area has also made great efforts in Unicom’s production area and market, with more than 400 postal outlets spread all over the countryside, realizing the one-stop service of "picking and shipping". At the same time, the big cherry trading market built at the entrance of the village will be busy from 5 am to 10 pm, and merchants from all over the country will come in droves and the transactions will continue. The small cherry market has become a new engine for local prosperity, and the fiery cherries bring prosperous days, which makes the life of fruit farmers sweet and more exciting.