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[Autohome Lianyungang Discount Promotion Channel] Good news continues! At present, the Lianyungang market that has attracted much attention is conducting unprecedented promotions. The maximum discount is as high as 135,000 yuan, bringing real benefits to consumers. The starting price is already as low as 613,800 yuan, which makes the cost performance of Mercedes-Benz GLE even more prominent. If you want to seize this rare opportunity, hurry up and click "Check the car price" in the quotation form, let professional auto consultants reveal more preferential policies for you, and seize the opportunity to buy a car!

The Mercedes-Benz GLE has an elegant and powerful exterior design, and the front face adopts the classic Mercedes-Benz Star Emblem Shield air intake grille, with sharp LED headlights, creating a majestic and delicate temperament. The body lines are smooth, highlighting the sporty style of a luxury SUV. The overall style is both business and sports, showing the perfect fusion of luxury and technology.

The Mercedes-Benz GLE outlines its unique design aesthetic with elegant side lines. The body dimensions are 4927mm*2018mm*1797mm in length, width and height, and the wheelbase reaches 2995mm, providing a spacious interior space. The front wheelbase of 1679mm and the rear wheelbase of 1728mm guarantee excellent stability. On the tire specification, the Mercedes-Benz GLE is equipped with high-performance tires of 275/55 R19, which complement the dynamic rim style, not only improving the driving performance, but also giving the vehicle a stronger visual impact.

The interior design of the Mercedes-Benz GLE is full of luxury and technology. The interior style is exquisite and focuses on comfort. The steering wheel wrapped in high-grade leather material not only has an excellent grip, but also supports manual up and down and front and rear adjustment to adapt to the needs of different drivers. The 12.3-inch large-size central control screen highlights the intelligence of the vehicle. It integrates various functions such as multimedia system, navigation and phone, which is convenient to operate and has outstanding visual effects.

In terms of seats, both the main driver’s seat and the passenger’s seat are made of imitation leather, which provides multi-directional adjustment of front and rear, backrest, height and waist support to ensure the comfort of long-distance driving. The front seats are also equipped with heating and ventilation functions to meet the driving needs of different seasons. In addition, the rear seats support proportional reclining, with high space utilization, making it easy to load bulky items.

Whether it is the meticulous details or the comprehensive technical configuration, the interior of the Mercedes-Benz GLE fully demonstrates its commitment to quality and practicality, creating a luxurious and convenient interior environment for drivers.

The Mercedes-Benz GLE is equipped with a 2.0T turbocharged engine with a strong output of 258 horsepower and a maximum power of 190 kilowatts. The engine provides 400 Nm of torque, ensuring smooth power transfer in the vehicle. With a 9-speed automatic transmission, the Mercedes-Benz GLE shows efficient power matching and flexible handling performance during driving.

Summarizing the owner’s experience, the Mercedes-Benz GLE attracted her with its unique exterior design and strong sporty atmosphere, and she was satisfied with the handling and interior comfort. In addition, the owner also praised its excellent stability, which were important factors in her choice of this luxury SUV. Whether it is the appearance of domineering or the internal sense of control, the Mercedes-Benz GLE undoubtedly provides the driver with an unparalleled driving experience.

Welcome to the Autohome Kunming Promotion Channel, we bring you exciting news. Currently, high-profile models are being promoted in Kunming with hot promotions. The maximum discount amount has reached an astonishing 7,000 yuan, which undoubtedly brings substantial benefits to consumers. The starting price has dropped to 152,700 yuan, which is very competitive. To seize this wave of benefits, click the quotation form below to explore more details of car pickup discounts and strive for greater discounts in the car purchase process.

The exterior design of the car series Xingyue L Zhiqing is unique, showing a perfect blend of modernity and power. The front face part adopts an exquisite matrix air intake grille, and every detail exudes a sense of technology and movement. The body lines are smooth, the overall style is stable, and the dynamic waist line shows the aesthetic concept of coexistence of power and elegance. These carefully designed elements together form a unique visual impression of Xingyue L Zhiqing, which is unforgettable.

The car series Xingyue L Smart Engine shows a delicate side profile, with a body size of 4795mm long, 1895mm wide and 1689mm high, and a wheelbase of 2845mm, providing an excellent spatial layout. The front and rear wheel tracks are 1610mm, ensuring driving stability and handling flexibility. The tire size is 235/50 R19, and it is paired with an elegant wheel design, which not only enhances the visual effect, but also takes into account the driving performance. Overall, the side design of Xingyue L Smart Engine finds a balance between practicality and aesthetics.

The interior design of Xingyue L Zhiqing shows the perfect fusion of luxury and technology. The steering wheel is made of textured leather material to provide a good grip, and supports manual up and down + front and rear adjustment to ensure the driver’s comfortable control in different driving scenarios. The 12.3-inch large central control screen clearly displays multimedia information, navigation, telephone, etc., and is equipped with an automatic speech recognition control system to easily and quickly control various functions of the vehicle.

In terms of seats, Xingyue L Smart Engine is made of imitation leather, with a wide seat cushion and good support. The main driver’s seat supports front and rear adjustment, backrest adjustment, height adjustment and waist support adjustment, providing excellent ride comfort. The driver’s seat is also equipped with additional heating and ventilation functions to ensure the best ride experience in different seasons. In addition, the driver’s seat also has an electric memory function, and the passenger seat also supports front and rear adjustment and backrest adjustment to meet the individual needs of passengers.

The rear seats support backrest adjustment and have a proportional reclining function, providing passengers with flexible and changeable storage space. Whether it is daily commuting or long-distance travel, the interior design of Xingyue L Zhiqing reflects thoughtful consideration and meticulous care for passengers.

The Xingyue L Smart Engine is equipped with a 1.5T turbocharged engine with a maximum power of 120 kW, providing abundant power output. This engine also has a peak performance of 163 horsepower, which can meet the needs of daily driving. It is matched with a 3-speed DHT transmission, which is precisely tuned to ensure a smooth shifting experience and fuel economy. This powertrain is an important part of the high-efficiency performance of Xingyue L Smart Engine.

Summarizing the views of Autohome owners, the exterior design of Xingyue L Smart Engine is both atmospheric and integrated with Volvo elements. Although it may not satisfy everyone’s taste, as he said, whether the appearance of the vehicle is suitable mainly depends on personal preference. After all, the choice of a car is like a reflection of taste, and the key is whether the owner can resonate with it. Overall, Xingyue L Smart Engine, with its unique design and good performance, is believed to attract many car owners who pursue individuality and practicality.

　　The overall outline of the new generation of Audi Q7 has been sharpened to a considerable extent on the basis of the old model. The middle net part has been replaced by a slightly rounded trapezoidal shape in the past, replaced by a more angular hexagonal intake in detail, and then shaped by horizontal chrome trim parallel to the LOGO to shape its overall sports wildness. Finally, it focuses on the new flying fish-shaped matrix LED headlights as the finishing touch.

　　19 plus Audi Q7 comfort version, white dumpling, frame number: 6525 #Standard: 7 seats, xenon lamp, panoramic sunroof, three sports steering wheel, steering wheel heating, front seat electric adjustment, driver memory seat, front and rear seat heating, rearview mirror heating, rear window privacy glass, three-zone air conditioner MMI broadcast, front and rear electric eye led daytime running lights, electric tailgate, cruise speed, navigation system, tablet, reflection 640,000

　　18 Audi Q7 Plus Technology Configuration: Enhanced package, LED headlights BOSE audio, parallel channel assistance, advanced ambient light 360 ring shadow, four-zone air conditioning, front and rear ventilation, front and rear heating, handwritten navigation three rows of seven seats, privacy glass, key search car, leather seat, panoramic sunroof 20 wheels explosion-proof tires, LCD meter, smart key, three steering wheels, steering wheel heating, main driver memory seat, rear safety prevention system, driving assistance enhanced package (Audi lane keeping assistance, traffic signal recognition, camera and distance sensor, automatic high beam, ACC adaptive cruise/traffic jam assistance, Audi pre-collision system advanced version, head-up display, lightning test) 720,000 Car purchase consultation phone number: 15122709600 Manager Hao

　　18 Audi Q7 Plus Technology Standard Configuration: LED headlights BOSE audio, parallel channel assistance, advanced ambient lights 360 ring shadow, four-zone air conditioning, front and rear ventilation, front and rear heating, handwritten navigation three rows of seven seats, privacy glass, key car search, leather seats, panoramic sunroof 20 wheels explosion-proof tires, LCD meter, smart key, three-frame steering wheel, steering wheel heating, main driver memory seat, rear safety prevention system, optional: S line sports bag (S line spoiler tail, S line welcome tread, Sline front and rear surround and front fender logo) Dynamic driving bag (adaptive air suspension, chassis lift 4 rotations) Driving assistance enhanced bag (Audi lane keeping assistance, traffic signal recognition, camera And distance sensor, automatic high beam, ACC adaptive cruise/traffic jam assist, Audi pre-collision system premium version, head-up display, lightning test) Deluxe package (Valcona leather, front personalized multi-profile seats with leg rest, front seat ventilation with massage, electric suction door, flip leather door panel) 810,000

　　The new generation of scalloped eyebrow design can be regarded as a very prominent highlight of the appearance, echoing the matte aluminum trim strips throughout the body, which is even more distinguished. The side trim with the quattro logo and the side skirt contour line follow the inheritance elements of the first Audi Quattro in the 1980s, which means Audi four-wheel drive technology, full of homage to classic feelings.

　　Compared with the slender and smooth D-pillar curve of the old model, the current model is much neater. It echoes the rear taillights with dynamic display very well, and three parallel dividing lines are embellished to make the overall wrapping tailgate more textured. However, I think the biggest surprise this time is that the new generation of Audi Q7 offers 10 attractive luxury appearance combinations, 5 of which are unprecedented. Including the wheel hub part, it also provides a total of 7 wheels of 18-20 inches to choose from to meet the user’s personalized customization needs.

　　The body size has only been fine-tuned, the length has been reduced from the old 5092mm to 5069/5086 (S line version), but the overall idea is to move in the direction of lightweight. Maybe the previous Audi cars were too moderate and conservative in terms of appearance and interior design, and then this time the Q7 is new, the sincerity is obvious.

　　In the 5-seat version, the rear seat space will be quite abundant, and the structure belongs to three independent seats, and the sitting experience of the middle passenger will be more comfortable. Equipped with dual-zone independent air conditioning, the rear seat can be optionally heated! Under normal use, the trunk is close to 890L; at the same time, the new generation of Audi Q7 also supports seven-seat options, and the trunk space will be reduced to 295L accordingly, and it can reach 770L when the third row is reclined.

　　Virtual instrument panel with self-adjustment and real-life map display, 8.3-inch lifting LCD central control large screen, using fashionable narrow-sided and ultra-thin design, new MMI human-machine interaction system, including TFT display screen in the middle, capacitive buttons with touch sensing, small details are quite in place

　　The overall wrapping design, double-layer interior strips, and multi-layered ambient lights just right bring the overall tone of his interior style back to the original personality of a luxury car. The interior part also provides three colors and a variety of interior color combinations, but it is recommended that you choose a regular black one, because it is versatile with the body.

　　Finally, back to power, I have to mention the quattro logo elements on the exterior of the body, which represent the most powerful four-wheel drive product in the world. The new Audi Q7 in this article is equipped with a 3.0L mechanically supercharged engine, 8-speed manual transmission, maximum power 333 horsepower, 2900rpm peak torque 440N.m, 100 kilometers acceleration 6.33 seconds; overall, the new generation Q7 has undergone a detailed transformation, looking younger and younger, but still retains the kind of introverted extravagance in his bones, with a warm side of a family car, and is also in line with the old-fashioned and prudent of an executive SUV.

　　The company solemnly promises: All US, European, plus version, Middle East version, and ink version models sold by our company can provide regular goods import certificates issued by the state-recognized customs, vehicle consistency certificates, and imported motor vehicle inspection sheets. Formal, to ensure normal settlement in all regions of the country, so that you can buy comfortably and use with confidence. For more model configuration prices, please consult the four-fold guarantee for car purchase.

　　The first guarantee: the original regular commodity car to ensure that the new car is not an accident repair car.

　　The second guarantee: to ensure the quality, the manufacturer has done professional testing for each car before leaving the factory.

　　The third layer of protection: to ensure that all vehicles sold can meet the national emission standards.

　　The fourth guarantee: the procedures on the day of purchase are taken away with the car (close the ticket, commodity inspection, consistency certificate, electronic information QR code)

　　If you want to know more about the current car or buy a car, please consult the dealer.

　　Car purchase hotline: 15122709600 Manager Hao (same as WeChat)

　　Company Name: Tianjin Junqi Automobile Trading Co., Ltd.

　　Main business: Land Rover, Mercedes-Benz, BMW, Audi, Bentley, Toyota and other high-end parallel imported cars.

　　Add WeChat to follow Moments to understand the real car market/quotation information of Tianjin parallel imported cars, and you can contact the experience by yourself.

　　24-Hour national unified car purchase hotline: 15122709600 Manager Hao (same number on WeChat)

　　Company address: Tianjin Port Free Trade Zone Haibin No. 5 Car World Exhibition Hall

　　Merchant level: first-level authorized store [★ ★ ★ ★ ★ five-star honest enterprise]

　　Rural scenery of Sikou Town, Wuyuan County, Jiangxi Province.
　　Photo by Edward

　　With the steady progress of China’s livable and suitable industries and the construction of beautiful rural areas, the people’s sense of gain, happiness and security continues to improve. Many foreigners who study, work and live in China have witnessed the positive results achieved by the high-quality development of China’s agriculture and rural areas.

　　"The pleasant life in the Chinese countryside is yearning for"

　　"Under the warm sunshine, children are running on the field paths, the elderly are leisurely basking in the sun, and the comfortable life in the Chinese countryside is yearning for people." Zeng Jiayi, secretary general of the Vietnam International Students Alumni Association of Guangdong University of Foreign Studies, often watches videos about rural life in China on the short video platform. "Some show beautiful landscapes, and some teach me how to grow vegetables and cook, which is very interesting."

　　Zeng Jiayi studied in China in 2011. While studying abroad, she learned about vegetable planting technology in Qingyuan City, Guangdong Province, and participated in the Harvest Festival activities in Ruyuan Yao Autonomous County, Shaoguan City, Guangdong Province. "The celebration of the Harvest Festival left a deep impression on me. I not only experienced the colorful culture of the Yao people, but also felt the great achievements of China’s poverty reduction," she said.

　　When participating in social practice in Ruyuan Yao Autonomous County, Zeng Jiayi saw the local village team promoting rural infrastructure building, revitalizing "mountains and paddy fields" resources, taking industrial poverty alleviation as one of the main measures to increase the income of poor households, trying to increase the added value of agricultural products, opening up more sales channels for agricultural products, and effectively increasing the income of local villagers. "Today, from poverty reduction to comprehensive rural revitalization, China’s rural construction keeps pace with the times and continues to make new achievements," Zeng Jiayi said.

　　After graduating from university, Tsang has been working in brand marketing, often traveling between Vietnam and China. She has noticed that in recent years, Vietnam’s high-quality agricultural products have become more and more common in the Chinese market, and fruits produced in China have also been welcomed in the Vietnamese market. According to Chinese customs data, the trade volume of agricultural products between China and Vietnam was 78.93 billion yuan in the first 11 months of 2023. "Vietnam and China are both facing the task of modernizing agriculture and rural areas. Relying on the Vietnam-China Joint Committee on Agricultural Cooperation, China-ASEAN Agricultural Cooperation Forum and other institutional platforms, Vietnam-China agricultural cooperation is benefiting more people in both countries," said Tsang Jiayi.

　　"General increase in farmers’ awareness of the use of agricultural machinery and technology"

　　After graduating with PhDs from Chinese universities, Pakistani students Hyde and Naeem chose to stay in China and work at Qujing Teachers’ College in Yunnan Province. They both made honeybees their research direction.

　　The sky is blue, the white walls and green tiles of Shengguan Tun Village, Xiaoxiang Street, Qilin District, Qujing City are full of spring. In the afternoon, when bees are active, Hyde and Naim, accompanied by their Chinese partners, go along the narrow ridge to check on the beehives.

　　Over the years, Hyde and Naim have been both witnesses and participants in the comprehensive rejuvenation of rural China. Last year, Hyde’s team found a strawberry farmer in Shilin Yi Autonomous County, Kunming City, to conduct a bumblebee pollination experiment. In less than half a year, strawberry production increased by more than 14%, the number of deformed fruits fell sharply, and the taste was better.

　　"It looks like they are all bees, but there is a difference." Hyde opened the hive and said, "The Chinese bees are raised here, and they have a strong ability to collect honey, but there is a disadvantage in pollination. If you want to increase the yield of the surrounding crops, you can keep a few more boxes of bumblebees."

　　Mr. Naim added that the value of bumblebees was becoming increasingly apparent as more and more places developed facility agriculture. "Especially for greenhouses, bumblebees have more advantages than Chinese honeybees. Current research shows that the dense fluff on bumblebees improves pollination efficiency and has broad application prospects." The use of bumblebees also helps to "develop agriculture with quality and green agriculture" because bumblebees are very sensitive to pesticides. To use bumblebees for pollination, pesticides must be used scientifically.

　　In recent years, agricultural investment in Yunnan province has continued to grow, and the proportion of agricultural facilities has continued to increase. From vegetables such as tomatoes and eggplants to berries such as strawberries and blueberries, more and more companies need bees to help pollinate. Hyde has traveled a lot because of research needs. "I have observed a general increase in farmers’ awareness of using agricultural machinery and technology," Hyde said.

　　Over the years, Shengguan Tun Village has built brick-and-concrete houses, the village’s hardened roads extend to every household, and people have opened cafes and started small businesses. Tourists flock to the village every holiday. Walking through Shengguan Tun Village, Hyde lamented that it is because of the huge investment of the Chinese government in agriculture and rural areas that his research can be carried out smoothly.

　　It is understood that Qujing Normal University and Pakistan’s National Agricultural Research Center have established a good cooperative relationship. "A lot of Chinese research results have been shared in Pakistan, and the two sides are still docking joint research projects recently," said Hyde. "Knowledge knows no borders, and Chinese research results are also promoting the development of Pakistan’s agriculture."

　　"Tourism and ecological protection bring tremendous changes to rural China"

　　The white wall is covered with a horse head wall, and the back corridor hangs a lattice window. While traveling in Wuyuan, Jiangxi Province, Edward, an Englishman, was attracted by the ancient village of Sixiyan, Sikou Town, which is very characteristic of traditional Chinese culture. "I have been interested in Chinese culture since I was a child. Wuyuan has a long history and profound cultural heritage. It has unique Huizhou architecture, and there is a simple and elegant atmosphere everywhere," Edward said.　　　　　　　　

　　The vigorous development of the homestay industry has injected fresh energy into Wuyuan’s tourism industry, and has also avoided the ancient buildings from being abandoned and damaged due to long-term vacancy, effectively protecting the traditional culture of Wuyuan. In 2015, in Sixi Yancun, Edward and his girlfriend Liao Minxin transformed a nearly abandoned Huizhou-style ancient house into a homestay that integrates Chinese and English styles, and named it "Tianjing Sand". In the spring of 2017, the restoration project of the ancient house was completed. Edward and Liao Minxin held a Chinese wedding with the traditional wedding customs of Wuyuan, witnessed by relatives, friends and local villagers at home and abroad. " Most of the guests of "Tianjing Sand" are foreigners. Edward warmly introduced the traditional culture of Wuyuan to each visitor, taking them to visit the local ancient villages, visit the traditional market, and experience intangible cultural relics such as banlong lanterns. "Tianjing Sand" has become a small window to spread the traditional Chinese rural culture to the world.

　　As the exchanges grew, a new idea sprang up in Edward’s mind. In Qiantan Village, not far from Sixi Yan Village, the clear river bypasses the village, the tea gardens on the shore are neat and green, and the grass is lush on the hillside not far away. Every time I pass here, Edward always has a feeling of returning to the British countryside. "I want to build an English-Chinese cultural exchange base here, and this idea is more and more strong in my heart." Edward said his idea has also been supported by the local government.

　　From site selection to design, Edward makes full use of the natural landscape pattern, cleverly combining the beauty of Chinese countryside with exotic holiday style. In April 2021, the British-style homestay "Victoria Manor" built by him and local craftsmen in Wuyuan officially opened. Sullivan and Mark from the United Kingdom opened an oil painting studio in the manor, and local farmers in Wuyuan opened an exhibition of traditional farming culture. Visitors can eat pizza here, as well as taste roast duck and Malatang.

　　Edward has witnessed the growth of Sikou Town from an ordinary Chinese township to a popular rural tourist resort. In recent years, Wuyuan County has deeply implemented the concept that green waters and green mountains are golden mountains and silver mountains, and innovatively launched special measures such as recruiting ancient buildings "protectors", forest redemption (replacement) and tea price index insurance for the world. With the model of "company + scenic spot + farmer", it has added new vitality to the local economic development.

　　"The bumper harvest in the fields and the smiles of the local farmers made me deeply feel that tourism and ecological protection have brought great changes to the Chinese countryside." Edward said that the life he once dreamed of – baking bread in the tea garden in the spring, playing guitar on the river in the summer, picking in the fields in the autumn, and heating by the fireplace in the winter – has become a reality in the Chinese countryside. In his opinion, "ancient traditions and modern innovation are intertwined, which is why the Chinese countryside is full of vitality and constantly blooming charm."

　　People’s Daily (March 24, 2024)

　　There are many brands called a certain rice in the market, so many that consumers are confused. They all have a common gene: Xiaomi. Professionally speaking, they are all enterprises in the Xiaomi ecological chain.

　　Among them, Jiangsu Zimi Electronic Technology Co., Ltd., known as the first brother of the ecological chain, is the first ecological chain company under Xiaomi. It was established in May 2012 and has been in existence for 9 years.

　　Before the 2021 Vision Content Ecology Conference, Liu Xiaoxia, brand director of ZiMi, accepted our interview. We started chatting about ZiMi’s name.

　　Just by looking at the name, it is difficult for consumers to judge its product attributes from the word "purple rice", and some even compare it to the agricultural product purple rice sold in supermarkets. Why is it called purple rice? Liu Xiaoxia said: "The enterprises in the Xiaomi ecological chain all have the word’rice ‘, which is the brand gene. Because we are in Nanjing, the Purple Mountain in Nanjing has a symbolic meaning and the meaning of purple gas coming from the east, so we chose the word’purple’. The seemingly random choice is actually the original intention of Purple Rice to establish itself in Nanjing. Now Purple Rice is headquartered in Nanjing, and its production lines are all over the Yangtze River Delta, Pearl River Delta and other high-quality manufacturing areas.

　　Liu Xiaoxia said that Zimi is a brand that really does a good job in products. Xiaomi’s logic is to "find a first-class team to make first-class products". If the team of Zimi can be selected, it must be a first-class team. At the end of 2013, Zimi launched the first Xiaomi mobile power supply, which quickly became a hit in the industry. Sales have soared and exceeded expectations. Data show that in 2014, the power bank produced by Zimi sold more than 10 million units; by the end of 2018, Xiaomi announced that the global cumulative sales of its mobile power supply exceeded 100 million units. These impressive sales data gave Lei Jun the confidence to say at the Xiaomi conference: "There are only two brands of power banks, one is called Xiaomi and the other is called Other".

　　The success of Xiaomi’s power bank has made Zimi stand out in the Xiaomi ecological chain. Zhang Feng, the founder of Zimi, is also a partner of Xiaomi. He once shared the thinking of making a power bank: "When Zhang Xiaolong made WeChat, he didn’t think about making money, he thought about user experience; when Cheng Wei made Didi, he didn’t think about making money, but to solve the pain point of users’ travel difficulties; my concept is that making explosive products does not make money, and super explosive products are even more so."

　　ZiMi, which has successfully "started a business", has also begun to find an independent brand development path. ZiMi not only produces Xiaomi power banks, but also has its own brand products, including mobile power supplies, TWS Bluetooth headphones, Bluetooth speakers, portable routers, rainbow batteries and other products. Domestic mainstream e-commerce platforms such as Taobao Tmall, JD.com, and Xiaomi all sell ZiMi brand products. It is worth mentioning that ZiMi also focuses on launching enterprise group buying business.

　　Purple Rice Electronics was famous for its mobile power supplies, and almost all of its products were synonymous with "high quality + low price". The netizens jokingly said: "Buy whatever you want, buy it with your eyes closed, no problem at all."

　　Purple rice is a representative of domestic products from the Xiaomi ecological chain. Its appearance has completely changed the brand structure of the domestic mobile power market. Big brands have to lower prices, and small brands lose their competitiveness and leave the market sadly. Liu Xiaoxia believes that the real domestic product should be like Xiaomi, which is a good product that all consumers can afford.

　　(Author: Wang Weifeng)

　　According to the data of "China TV market brand shipment monthly express" published by RUNTO,In February, 2024, the shipment of brand complete machines in China TV market reached 1.77 million units, a sharp drop of 26.6% year-on-year and 57.8% quarter-on-quarter.. After January’s shipments exceeded any month of last year, February’s shipments also reached the lowest level in the past 13 months.

　　Excluding the influence of the dislocation of the Spring Festival in two years, the cumulative shipment in January and February 2024 was 5.96 million units, an increase of 3.1% over the same period in 2023.

　　Monthly trend of brand shipment in China TV market for 13 consecutive months

　　Data source: RUNTO, unit: 10,000 units,%

　　At the same time, it is noted that February last year was the off-season after the Spring Festival. Although February this year was the Spring Festival month, the sales volume in the whole month still showed a certain growth year-on-year driven by the doubling of sales volume in the week before the Spring Festival. The retail volume in the first two months of this year has increased year-on-year, which may be a signal of sales recovery.

　　According to the online monitoring data of RUNTO, in January and February, 2024, the cumulative retail volume of online public retail channels (excluding content e-commerce companies such as Jikuai) in China TV market increased by more than 10% compared with the same period of last year, and the retail volume increased by more than 40%, with an average price of about 2,810 yuan, a year-on-year increase of 27% and an average size of 66 inches.

　　Under the shipping caliber, in February 2024, the total shipments of the top seven traditional major brands in China TV market, namely Hisense, Xiaomi, TCL, Skyworth, Changhong, Konka, Haier and their sub-brands, were about 1.65 million units, down 25.9% year-on-year and 57.9% month-on-month, and the combined market share was as high as 92.9%.

　　From January to February, the total shipments of the seven major brands were about 5.56 million units, an increase of 4.2% over the same period in 2023, and the growth rate was higher than that of the broader market.

　　Brand performance of the first camp

　　In terms of camps, the total shipment of TOP4 brand in the first camp (with an annual shipment of more than 6 million units) reached 1.41 million units in February, down 24.6% year-on-year, which was less than the market.

　　Xiaomi (including Redmi) shipped nearly 400,000 units in February, down about 30% year-on-year, and its market share reached 21.5%, down 1.7 percentage points month-on-month. The decline in market share was mainly due to the reduction of small-sized low-end products under the strategy of "emphasizing profits but neglecting scale".

　　Hisense, TCL and Skyworth (including sub-brands) shipped 1.03 million units in February, down 22.0% year-on-year, and the combined market accounted for 58.2%, up 3.3 percentage points from the previous month. The cumulative shipment in January and February was 3.33 million units, up by 14.2% compared with the same period of last year, and the combined market share increased by 5.4 percentage points.

　　Among them, Hisense (including sub-brand Vidda) and TCL (including sub-brand Thunderbird) shipped between 350,000 and 390,000 units in February. The shipment of Skyworth (including its sub-brand cool open) is about 290,000 units.

　　Brand performance of the second camp

　　The combined shipments of Changhong, Konka and Haier in the second camp (with an annual shipment of more than 1 million units) in February were about 240,000 units, down 32.9% year-on-year, and the total volume was not as good as that of the single brand in the first camp.

　　In addition, the total monthly shipments of the three brands decreased by about 30% year-on-year, and the combined market share was 13.3%, down 2.0 percentage points from the previous month. However, its cumulative shipments in January and February also increased compared with the same period of last year, reaching 880,000 units, with an increase of 0.8%.

　　Huawei’s shipments are still only tens of thousands, down about 20% year-on-year. At present, Huawei’s strategy mainly focuses on middle and high-end products. Although the scale has not started, the profit has improved.

　　Other brand performance

　　The four major foreign brands Sony, Samsung, Sharp and Philips shipped less than 100,000 units in February, down about 40% year-on-year.

　　It is worth noting that according to the industrial chain information, Samsung Electronics will use both the QD-OLED displayed by Samsung and the W-OLED panel displayed by LG in this year’s flagship product S90D OLED TV.

　　summarize

　　At the beginning of 2024, China’s economy continued to expand, but the growth rate slowed down year-on-year, and real estate sales also weakened. The government set the economic growth target for 2024 at around 5% again, and predicted that the final growth rate may also slow down to the benchmark of 4.6%, mainly due to the low cardinal utility fading and the continuous downward trend of the real estate market.

　　Under this economic background, the performance of China TV market shipments in the first two months of the new year was acceptable, at least it was a signal of recovery growth.The two major driving forces of China TV market in 2024 will be the big-screen promotion of sports in the New Year and the "trade-in of consumer goods".In view of the latter, subsidies may be borne by local governments instead of central finance, and the low energy efficiency of TV sets and high retention rate may be three hidden disadvantages.

　　Related reading:

　　Luotu Technology: The retail volume of smart devices in China’s living room is basically on the rise.

　　In 2023, the laser projection market increased by nearly 30%, and households accounted for nearly 70%.

Xinhua News Agency, Geneva, October 31 (Reporter Shan Lei) On October 31, FIFA announced that Saudi Arabian Football Association was the only football association to submit an application for hosting the 2034 Football World Cup before the deadline.

FIFA confirmed that it has received an application from Saudi Arabia to host the 2034 World Cup, and Saudi Arabia is the only country that has expressed its interest in hosting the 2034 World Cup.

Previously, FIFA had announced that the only application for hosting the 2030 World Cup was jointly submitted by the Football Associations of Morocco, Portugal and Spain. At present, these three countries have confirmed their willingness to bid. As the centenary celebration of the World Cup will be held in 2030, FIFA plans to hold a World Cup in Uruguay, Argentina and Paraguay, and these three countries have also confirmed their willingness to host the World Cup.

Like Morocco, Portugal and Spain, Saudi Arabia still needs to pass the FIFA audit. If these bidding countries can meet the requirements of FIFA and go through the whole bidding process, then FIFA will determine its right to host at the FIFA General Assembly at the end of 2024.

Photo: Li Ming

After the news that the main players of China football team were injured in Thailand came out, it caused extensive controversy and discussion. According to media reports, Titipan, the main midfielder of Thailand team, needs a long recovery period of at least 8 months because of tearing the anterior cruciate ligament and medial collateral ligament of his knee. The striker of Thailand, Dangda, also missed at least four weeks due to injury, making it difficult for him to play against China on November 16th. In this regard, Soccer reported that China became the winner because Thailand lost important players before the preliminaries. However, such a report attracted a lot of fans’ scolding. Some fans said that China football now needs to rely on the injury of its opponent to win, which is really disgusting. They think that the football level in China is so low that it has fallen to the point where people want to be injured or even sent off, which is really worrying.

There are also fans who believe that the China men’s soccer team seems unable to win no matter whether the main players of Thailand are injured or not. They are pessimistic about the future of football in China, and think that China can’t win against Japanese teams and strong European teams, and they are still discussing how to beat Thailand and Vietnam, which is ridiculous. However, some fans are optimistic about China football. They believe that the China team can play its own strength in the face of stable opponents. They mentioned the fierce confrontation between the Japanese team and the European powers, and thought that China could meet the challenges of Thailand and Viet Nam as long as it played steadily. In any case, China Football got some good news in the news that the main players of Thailand were injured. Fans have different expectations and views on the performance of China team.

Whether optimistic or pessimistic, only when the China team can prove its strength in the competition can the fans have more confidence in it.

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